Launch of Airtel IPTV Services in India with Netflix and OTT App Packages

Launch of Airtel IPTV Services in India with Netflix and OTT App Packages
Airtel launches IPTV services in India

On March 26, Bharti Airtel declared that its Internet Protocol Television (IPTV) services would be available in India. With some plans, it offers users access to a vast collection of on-demand content from 29 OTT streaming apps, including Netflix, ZEE5, Apple TV+, Amazon Prime Video, and many more. In addition to 600 well-known television channels, Airtel's new IPTV subscriptions offer Wi-Fi that can be used at home or at work.

Pricing and Other Benefits

According to a press release, Airtel has introduced IPTV services in India, with Wi-Fi options starting at INR 699 per month. 350 TV channels, 26 streaming applications, and a 40 Mbps Wi-Fi connection are all included in this plan. Similar benefits are provided by the INR 899 package, which has a speed boost of 100 Mbps. Customers can choose the INR 1,099 package in the interim if they want to take advantage of faster internet connections. It provides 28 streaming apps, including Apple TV+ and Amazon Prime subscriptions, and 200 Mbps Wi-Fi. Plans costing INR 1,599 and INR 3,000 include 350 TV channels, 300 Mbps and 1 Gbps internet connections, plus Netflix, which completes the suite of streaming apps.

30 Days Complementary Service on Purchase

The telecom company claims that as part of an introductory offer, any Airtel customers who purchase IPTV plans through the Airtel Thanks App will receive up to 30 days of free service. With the absence of Delhi, Rajasthan, Assam, and the Northeastern regions, where the launch is scheduled for a few weeks from now, IPTV services are accessible in 2000 Indian cities. All new customers can take use of IPTV when they purchase new Wi-Fi plans from Airtel. Existing customers can upgrade to IPTV plans in the interim by visiting any Airtel store or using the Airtel Thanks app.

According to Siddharth Sharma, CEO of Connected Homes and Chief Marketing Officer at Bharti Airtel, the launch marks the beginning of a new age in home entertainment, where cutting-edge technology skilfully combines a variety of streaming apps with traditional linear TV to provide consumers with an immersive online experience. We are confident that customers will have a wonderful convergent home experience with Airtel IPTV, supported by Airtel's fast Wi-Fi.

Must have tools for startups - Recommended by StartupTalky

Read more