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The Business of Ayurveda: Why Women-Led Startups Are Thriving in This Space
This article has been contributed by Akshi Khandelwal, Founder & CEO, Butterfly Ayurveda. Indian households have practiced Ayurveda for many years. What began as conventional treatment methods and home cures has now grown into a flourishing industry. We can observe its impact on everything from food and drink to skincare