Balkrishna is positioned as the Doctor of Medicine (MD) and Chief Executive Officer (CEO) of the consumer goods company Patanjali Ayurved. He is a grown Indian Businesseman. He is generally known as Acharya Balkrishna. He basically works for producing multiform swadeshi and ayurvedic goods. According to the Forbes report, he has a net worth of $2.22 billion till October 2020. He is 99.6% owner of Patanjali Ayurved. He heads 34 companies and trusts associated with Patanjali.
|Born||4 August, 1972|
|School||Kalwa Gurukul, Haryana|
|Position||MD/CEO, Patanjali Ayurved|
|Political inclination||Bharatiya Janata Party (BJP)|
|Father||Jay Vallabh Subedi|
Balkrishna- Personal Life
Balkrishna was born on 4 August, 1972 in Haridwar, Uttar Pradesh. His parents were Nepalese immigrants from Syangja, Nepal. His father, Jay Vallabh Subedi was employed as a security officer in an Ashram in Uttarakhand. Balkrishna received his primary and secondary education in Kalwa Gurukul situated at Haryana. After completing his studies, he travelled across India to study plants and their medicinal values. During the early days of the year 1990, he met Baba Ramdev at Tripura Yoga Ashram, Kankhal, Haridwar. They both gradually became friends. Balkrishna got well along with Baba Ramdev, they both went to the Himalayas in 1993. Both of them sold Chyawanprash on the sreets of Haridwar during 1990s.
He is known to maintain a low profile. He is always dressed in white to embrace the aura of spirituality. In August 2019, he whined giddiness and chest pain. Post this, he was admitted to AIIMS in Rishikesh. No sooner he got recovered and discharged thereafter.
Balkrishna- Professional Life (Ayurveda)
People urged Balkrishna to sell medicines for common problems owing to his immense knowledge herbs and Ayurveda. Gradually, he developed an organisation of ayurvedic medicines and treatment. Along with Baba Ramdev, Balkrishna established a trust called Patanjali Divya Yoga Mandir in Haridwar. They also developed a component "Divya Pharmacy" to manufacture ayurvedic medicines.
In 2006, both the partners founded a consumer goods company Patanjali Ayurved Limited. The company is widely admired in India and grossed huge profits. The company got really well in India and became the fastest-growing FMCG ( Fast Moving Consumer Goods) in 2010. He holds 98% stakes in Patanjali Ayurved. Also the company entered the Hurun India Rich List 2017 worth Rs. 25,600 crore. He is also the chairperson of Patanjali Yogpeeth. Inspite of his position in the company, he does not take any salary. In 2018, the company came up with a Patanjali Food and Herbal Park in Uttarakhand.
Though Ramdev Baba is the brand ambassador of Patanjali. While the job of making decisions related to marketing strategy and advertising is left to Balkrishna. From hiring senior management staff to dealing with advertisers, he manages to do all the work single-handedly.
The partnership of Baba Ramdev and Acharya Balkrishna had shown a remarkable journey of the consumer goods company, Patanjali Ayurved. They have worked together phenomenally to make Patanjali a brand. They achieved this remarkable position with their appropriate marketing strategies. For example, they sell their products at lower prices than other FMCG brands, which entices Indian customers.
Balkrishna- Literary Career
He wrote more than 120 books and 100 research articles based on Yoga and Ayurveda. Moreover, he edited more than 25 unpublished ancient Ayurveda manuscripts. His most recent literary work of the year 2020 is Kumaramritam, Laghu Nighantu, Saushrut Nighantu, Siddhasara Samhita, Ashtang Nighantu, Hansraj Nidanam, Ajirnamrtamanjari. He serves as the Chief Editor of a "Yog Sandesh" magazine, which promotes yoga and Ayurveda. He has written 41 research papers with the help of his co-authors, and these are related to yoga and Ayurveda.
- He received certificates of appreciation during a Yoga camp in the Rashtrapati Bhavan. On that very day, he was honoured by Dr. APJ Abdul Kalam. (2004)
- He was honoured by the Government of Nepal for his research in Ayurveda and Culture. (2007)
- He was awarded with the Sujana Shri award by Veeranjaneya Foundation for his spectacular contribution in herbal plants and yoga. (2012)
- He was honoured by the former Chief Minister of Gujarat, Narendra Modi (Present Prime Minister Of India). The ceremony held at an Ayurveda Summit held at Gujarat. (2014)
- He received more awards like Bloomberg Special Recognition Award, Felicitation by Canada India Network Society, Felicitation in Nepal's Cabinet, Bharat Gaurav Award. He got 13 awards and titles till 2016.
- He was named among the world's 10 influential people by the United Nations Sustainable Development Group (UNSDG). He also received the UNSDG Healthcare Award in Geneva, Switzerland. (2019)
- Moreover, his supporters celebrate his birthday as "Jadi Booti Diwas" (Herbs Day) owing to his deep knowledge of the herbal plants.
In 2011, he was charged with forgery for obtaining fake degrees to acquire an Indian passport. His academic degree as well as the Sanskrit degree from Sampurna Nand Sanskrit University were found missing from the official records. The CBI probed and investigated that the educational degrees he was having were falsifying. Thereafter, a big question mark was put on his Indian citizenship. Owing to the lack of evidences, the case was closed after two years.
The most recent controversy arose when Balkrishna launched a self proclaimed medicine Coronil, which will cure coronavirus in just 14 days. The chaos ran during the lockdown season as no other country had come with an aid to coronavirus. People were looking forward to buy Coronil. No sooner, it was declared that the claims are false and it is not a necessary aid to coronavirus. Netizens trolled Balkrishna and Ramdev Baba for such kind of marketing strategy. While Balkrishna cliamed that the company has conducted a clinical research on corona positive patients, and they effectively got recovered in 14 days with the help of Coronil. Although, there is no scientific research that claims that the medical science of ancient India may cure coronavirus.
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