CAMS Leverages AI and Cloud Technology to Drive Next Phase of Mutual Fund Growth in India

CAMS (Computer Age Management Services Limited), a registrar and transfer agent, is placing a significant wager on automation, cloud-native operations, and artificial intelligence (AI) with CAMSLens, an in-house AI-powered platform that will revolutionise the way regulatory compliance is applied throughout the financial ecosystem.

Real-time contextual analysis of recently issued regulatory circulars from SEBI and shortly to be released by other important regulators like the RBI, IRDAI, PFRDA, and IFSCA is done by CAMSLens. In addition to producing accurate, department-specific actionables like tests, FAQs, and brief summaries, the system also creates audit guardrails and connects new circulars to pre-existing frameworks. As a result, teams can now make complicated regulatory changes—which formerly took days or weeks to execute—nearly quickly, guaranteeing correctness, consistency, and compliance preparedness.

Smart Features of CAMSLens

Six new mutual fund houses—Angel One, Unifi, Jio BlackRock, Ceybank (Sri Lanka), Taurus, and Choice—were permitted by CAMS to launch their products in 2025. According to the company, its redesigned infrastructure will soon be able to accommodate up to eight additional AMCs annually, guaranteeing that newcomers can start up without any problems. CAMS's operational scale is demonstrated by the more than 900 million financial transactions it completed in the last year.

The business's cloud-enabled backbone and data centre network are already set up to manage twice that capacity, guaranteeing continuous operations even during periods of high market activity. Anuj Kumar, Managing Director of CAMS, added to the development by saying that CAMSLens is CAMS' method of guaranteeing the accurate, consistent, and near-instantaneous implementation of regulatory changes.

It offers discipline and knowledge to an area that is vital for operational stability and investor trust. In addition to CAMSLens, CAMS has four more AI integrations planned for release in the upcoming two quarters. These will focus on increasing transaction processing, investor servicing, and risk intelligence, further boosting the company’s scale and agility as India’s mutual fund industry enters a new period of expansion.

CAMS’ Plans Grow its Network in Financial Market

As per the more recent estimates, CAMS managed assets of INR 52 lakh crore, retaining its dominant position with an estimated 68% market share in the mutual fund registrar area. Reflecting the expanding depth of India's retail investor base, its unique investor count surpassed 4.3 crore, representing a 17% year-over-year rise. After four years, CAMS has established itself as a key growth pillar in Gujarat International Finance Tec-City (GIFT City), the centre of international financial services in India.

At the moment, the business serves more than 30 clients there, providing technological and operational infrastructure to support both domestic and foreign fund structures. CAMS sees a big chance to grow its involvement and facilitate foreign fund operations from India's first international financial zone now that SEBI has permitted domestic mutual funds to introduce international schemes from GIFT City.

Concurrently, CAMS is getting ready to assist with the introduction of Special Investment Funds (SIFs), a brand-new asset class that is starting to draw a lot of interest from fund managers and investors. In order to assist managers in developing and operating products more effectively, the company is integrating its platforms with the operational, compliance, and reporting frameworks needed for these specialised funds.