Grammarly Rebrands as ‘Superhuman’ Following Acquisition to Expand AI Writing Capabilities

After acquiring the email programme Superhuman in July, Grammarly has declared that it is changing its name to "Superhuman". According to the corporation, Grammarly will continue to function and have its current identity despite the new name. Long term, the company is also thinking of rebranding other products it has acquired, such as the productivity platform Coda, which it bought last year.

The business is also introducing Superhuman Go, an AI helper built inside Grammarly's browser extension, in conjunction with the branding. The assistant can now link to Jira, Gmail, Google Drive, and Google Calendar to provide more context in addition to writing advice and email feedback. For example, the assistant can automatically check availability or log tickets while setting up a meeting.

How the New Superhuman Operates

Superhuman claims that future updates will give the AI assistant access to data from CRMs and internal systems, allowing it to suggest more customised email updates.  By selecting an option in the Grammarly plugin, users can turn on the new integrations. The company's Agent Store, which debuted in August and already includes tools like a plagiarism detector and proofreader, allows users to experiment with various AI agents. All Grammarly users can now play Superhuman Go.

While the Business package offers access to Superhuman Mail for $33 per month (INR 2,928 annually), the company's Pro subscription plan, which includes grammar and tone assistance in many languages, costs $12 per month (INR 1,065 annually). Additionally, by including features like automated content generation in documents and email drafts utilising both internal and external data sources, Superhuman intends to expand its AI capabilities to Coda and its email clients.

Grammarly New Face of AI

By acquiring Coda and Superhuman, Grammarly is establishing itself as a full-featured AI productivity suite in an effort to rival Notion, ClickUp, and Google Workspace, all of whom have recently released comparable AI-powered solutions. According to Superhuman, the Coda document suite and Superhuman email clients will soon include more AI-powered features, like the ability to automatically generate new details in documents and email drafts by retrieving information from internal and external sources.