SteamPRO Raises ₹3.8 Crore Seed Funding to Build India’s Bath-Tech Category

SteamPRO, India’s first bath-tech company, has raised ₹3.8 crore in seed funding in a round co-led by Anicut Capital, Zeropearl VC, D2C Insider Super Angels and Atrium Ventures, with participation from other strategic angel investors. 

The capital will be deployed to expand in-house manufacturing capacity, scale national service operations, and develop a pipeline of new hydro wellness products. These initiatives support SteamPRO’s long-term vision of establishing bath-tech as a mainstream consumer category within India’s rapidly evolving home and wellness ecosystem.

Across India’s leading metropolitan markets, home wellness spending is growing at over 20 percent year on year, signalling a decisive shift in consumer behaviour as wellness at home moves from aspiration to everyday routine. India’s broader bathroom and sanitaryware market, estimated at over ₹30,000 crore, is expanding steadily on the back of rising disposable incomes, premium housing demand, and design-led renovation cycles, with bath technology and hydro wellness emerging as one of the fastest-growing sub-categories. As urban consumers increasingly prioritise clean living environments, holistic lifestyles, and long-term health, bathroom upgrades have become a top renovation priority in premium households. Yet despite this growing momentum, the bathroom remains one of the least evolved rooms in the modern Indian home, and SteamPRO aims to reimagine it not merely as a functional utility space, but as the nucleus of everyday wellness within a large and expanding market opportunity.

With its flagship product, SteamPRO is introducing spa-grade steam showers for premium homes, designed for seamless installation without extensive redesign or structural disruption. The system is engineered around three core principles: Water Joy, Hydro Wellness, and Water Consciousness. Each steam session costs under ₹10, uses less than one litre of water and under one unit of electricity, while generating steam in under 30 seconds, enabling frequent use while remaining environmentally responsible.

"We believe the daily shower is the most overlooked opportunity for rejuvenation in modern life," said Sumir Chadha and Pravir Chadha, Co-founders of SteamPRO. "While the world has spent billions on gyms and wearables, we ignored the one space where we are most present with ourselves. SteamPRO is more than a product; it is a commitment to 'Water Joy', the belief that your daily ritual should be the pinnacle of your day. This is a platform play. The bathroom is our most personal space but one of the last to be reimagined. We’re making it a space for healing, ritual, and water joy.”

Commenting jointly on the investment, representatives from Anicut Capital, Zeropearl VC, D2C Insider Super Angels and Atrium Ventures said, “SteamPRO is building a category India has not seen before at the intersection of bath-tech, hydro wellness and sustainable design. The company benefits from strong structural tailwinds in home wellness, and its in-house manufacturing and full-stack deployment model provide both defensibility and scalability. Early consumer traction validates that daily rituals can evolve into enduring consumer platforms, and we believe SteamPRO is well positioned to define and lead this emerging segment over the long term.”

SteamPRO has established early leadership in the Delhi NCR region, cumulatively recording over 3,000 daily steam sessions across installed units, with more than 100 home survey requests each week. Demand is accelerating across India’s top metropolitan markets, supported by a growing ecosystem of architects, interior designers, real estate developers, boutique hotels, and premium fitness spaces. Investors view this traction as early validation that bath-tech is beginning to emerge as a standalone consumer category in India. The company aims to expand into metropolitan cities and other strategic segments over the next 18 months.

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