📖 Learning
There are four main types of marketing techniques that are being commonly applied these days - offensive marketing, defensive marketing, guerilla marketing, and flanking marketing. Among these, defensive marketing is known to be the most revered one due to the low risks attached to it. Read on to know everything
📄Company Profiles
The evening tea, without snacks, sounds incomplete in a typical Indian household. A snack between meals to calm our hunger down, to keep the mind sane is also important. Basically, snacks are quite a significant part of our life. Over that, if it’s healthy, then it becomes the cherry
🔍Insights
Businesses are guided by business coaches, who help owners clarify their vision and determine how it aligns with personal goals. As a result of business coaching, the business owner can take their business from where it is now to where they want it to be in the future. Coaching and
📖 Learning
The price of a product is in fact the exchange value that we assign for a particular product or a service. It is in fact the only element of marketing that has a direct impact on the income of the company. This is the main reason why our pricing strategies
🔍Insights
Did you know 17% of small businesses fail because they lack a business model? Entrepreneurs now are the time to learn about this amazing business model canvas, which will make that stress go away. Here, I have taken the real-life example of Uber for this business model canvas. About Uber