Customer Lifetime Value

📖 Learning

What is Lead Retention? Top Peaks for Lead Retention in 2024

A large-scale marketing initiative or eye-catching commercial might attract hundreds, if not millions, of potential clients. But if the company didn't have any successful customer retention tactics in place to convert these individuals into devoted brand ambassadors, it would all be for nothing. Since the global market is

🔍Insights

What are Startup KPIs & How to Track Them

The definition of a startup company states that it is a company or project undertaken by an entrepreneur to seek, develop and validate a scalable business model. Such newly formed companies, typically, do not have a fully developed business model and, more importantly, they lack adequate capital to grow and