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The Battle for Attention: How Top E-commerce Brands Are Winning Consumers This Independence Day
As India gears up to celebrate its 79th Independence Day on August 15, 2025, e-commerce giants are turning the celebration into a battleground where deals, discounts, and digital shopping carts are skyrocketing too. Each brand has launched a mega campaign, teasing early-access perks, bank discounts, flash deal mechanics, and brand-exclusive