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This article has been contributed by Aman Mohunta, Co-Founder, Aminu Wellness. Sustainability has become a crucial factor for the long-term survival and value creation of any brand, regardless of trends or profitability. Sustainability has emerged as a pivotal factor in influencing the long-term survival and value creation of brands. Today,
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This article has been contributed by Sonakshi Pratap, Co-founder and CEO, leadzen.ai. Customer segmentation is an important strategy for leading firms toward success. Businesses can improve precision by using a well-defined segmentation plan. They may adjust their products, marketing campaigns, and customer experiences to certain niches, providing a more
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This article has been contributed by Ankit Ratan, Co-founder & CEO at Signzy. From Gal Gadot to Rashmika Mandana to Sachin Tendulkar, it's disturbing to see famous faces being the victims of deep fake videos. The deepfake is being used to impersonate people, spread fake news, and create misinformation in the
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This article has been contributed by - Mr. Siva Prasad Nanduri, CEO, DTL. Employee training and development are crucial for IT companies to stay competitive, retain top talent, and boost productivity. To keep pace with ever-evolving technologies and stay ahead in the competitive market, IT companies invest substantially in employee
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This article has been contributed by Rohan Mantri ,Operations Manager, ReCircle As India continues to confront the repercussions of rapid urbanization and industrialization, the pressing issues surrounding waste have reached a critical juncture. The current waste management landscape is fraught with challenges. As our cities swell in size, so does
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This article has been contributed by Abira Bhattacharjee, Chief Human Resources Officer, Embee Software Pvt Ltd. Nowadays, the significance of training budgets in cultivating employee potential and organizational growth cannot be overstated. With companies globally investing approximately $130 billion annually in employee training, it's alarming to note that only a
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This article has been contributed by Pritesh Mahajan, Founder, Revamp Moto. The landscape of India's business world is changing, and it's changing rapidly. In recent years, sustainability has emerged as a central theme in global business discussions. The urgency to combat climate change and reduce greenhouse gas emissions has pushed
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This article has been contributed by Akanksha Sharma, Co-founder and CEO, CITTA. Embarking on the journey of launching a brand is undeniably thrilling, but the true test lies in sustaining its presence and achieving long-term success. One of the key components in this pursuit is the implementation of a well-thought-out
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This article has been contributed by Ms. Sahiba Dhandhania, CEO, Confluencr. Influencer marketing has become one of the most popular advertising strategies lately and brands are reaching out to social media influencers to connect with their target audience. With that, a trend of audiences being constantly swamped with advertisements and
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This article has been contributed by Akshat Saxena, Chief Executive Officer and Co-Founder, Froker. The commerce industry has always been at the forefront of adopting technological innovations to enhance customer experiences and operational efficiency. This ongoing evolution is reshaping the landscape of commerce through quick commerce, which is gradually revolutionizing
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This article has been contributed by Mr. Nitin Viijay, Founder of MyBizKid. The Indian entrepreneurial prospect currently is at a very interesting cusp of development. Looking at the emerging stance of the country in the global market, immense entrepreneurial opportunities reside in the nation, providing the desired impetus to the
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This article has been contributed by Shubham Singhal, CEO and Co-Founder, Dot Media. In the pulsating heart of the entrepreneurial ecosystem, startups stand as testaments to innovation, ambition, and the pursuit of dreams. As someone who has navigated this exhilarating journey, I, Shubham Singhal, Co-Founder & CEO of Dot Media, am
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This article has been contributed by Karan Gupta, Co-Founder and Director, KAPSO. In the dynamic world of 2024, the startup ecosystem is a kaleidoscope of innovation, shaped by the interplay of global trends and local movements. This article ventures into the heart of this interaction, examining how global forces are
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This article has been contributed by Greeshma Unnikrishnan, Co-founder and Chief Operating Officer, Medprime Technologies. Technology is driving the world in a direction that was unimaginable centuries ago. Today we live in an interconnected world, driving innovation, automation, and transformation. The field of healthcare is no exception with the health
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This article has been contributed by Mr. Karan Shetty, Co-Founder, Claravest Technologies Pvt. Limited. Investing in real estate is not merely a financial transaction; it's a journey that requires careful navigation through many factors, particularly in the ever-evolving landscape of the Indian real estate market. As one embarks on this
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This article has been contributed by Atish Shelar, Chief Operating Officer (COO), Tech Fini. Emerging technologies in the financial services sector are transforming an industry that has remained historically resistant to change. Their large-scale integration and use throughout the financial services ecosystem have given rise to an explosion of new