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🔍Insights

Product Placement: Marketing Through Shows and Movies

“We live in a world of advertisements”. This quote is aptly said as it constantly reminds us of advertisements everywhere. They are like gods, Omnipresent. You open a youtube video, an ad appears, you go to social media, an ad appears, you say “F you” to the online world and

📖 Learning

How Amazon Ads Are Killing Facebook Ads?

Nicole Perrin, Principal Analyst at research firm eMarketer made an observation, “The pandemic zapped us two years into the future on the e-commerce side.” The pandemic and its disastrous effect on the economy in 2020, forced companies to take a long and hard look at their advertising plans and platforms.