🔍Insights
The Marketing Strategies that Made Starbucks a Global Phenomenon
Starbucks Corporation is an American multinational coffeehouse chain, and it is the world's largest coffeehouse company. It was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker in Seattle, Washington, and currently has more than 30,000 locations in over 70 countries. Starbucks is known for its high-quality