Digital marketing is gaining immense popularity among entrepreneurs, marketers and consumers. While entrepreneurs and marketers use digital marketing to reach out to a large target audience, consumers life has also become easier as they can explore and buy products and services easily. As a result, there is high scope for success in digital marketing business ideas like SEO agency and web/app development.
So here, we have compiled a list of best digital marketing business ideas, which are popular and profitable too.
Best digital Marketing Business Ideas
- Blogging Agency
- SEO Agency
- Mobile and Web Application Development
- Video Marketing
- PPC Strategist
- Cloud Consultancy
- Social Media Agency
- Web Analytics Company
- Legal Consultation Firm
Blogs are the arteries carrying the weight of digital marketing. Existing from the time the internet was introduced in the nineties, blogs are an effective way of marketing products and services on the internet, mobile phones and other mediums. The quality and influencing capability of these write-ups are defined by the minds that produce them. Hence, there’s a dire need of professional content writers comfortable in delivering content over an array of topics.
So if you have flair for quality content creation, then a blogging agency is a suitable startup plan for you.
A lot of companies proclaim being experts in SEO and thus there’s a lot of competition in this domain. But if you’ve worked on real-time SEO projects and have enjoyed success, then optimization can be one of the best business ideas to make money. Here, success depends only on two factors - prior experience and conversion rate i.e. increase in incoming traffic.
Mobile and Web Application Development:
Organizations want to expand their market reach beyond the realms of laptops and computers. This implies transporting an entire website to a mobile screen, with no delay and failure in rendering.
As such,mobile/web app development can be a successful digital marketing business plan.The USP is to distinguish oneself from the numerous companies already involved in app development. An example is creating applications that don’t breach the privacy of the smartphone user. This is slowly becoming a necessary feature in the light of various data breach incidents that have occurred in recent times
Static images as advertisements are gradually being replaced by short video clips. And it makes sense as well since people are prone to be enticed by a 10-second ad when compared to an image trying to convey the same message, promotion or idea. So, if you can form a team that has innovative digital marketing ideas and specializes in creating amazing videos for promoting clients, then video marketing consultancy is your niche to launch a startup.
Pay-per-Click campaigns are expensive and can quickly burn through the budget if not implemented carefully. If you can convert a $2 fee paid to a search engine for PPC into a $100 sale, then lend your expertise to others by conjuring a PPC strategy company.
Cloud services offered by providers such as Amazon, Microsoft etc. have made life easier. Whether large storage or high-performance virtual machine is needed, cloud computing satisfies all kinds of requirements. And as more and more companies shift their entire operations online on a cloud platform (especially startups), cloud consultancy is the need of the hour. With a large number of vendors to choose from, companies may not be able to make the right choice and need professional guidance in this case.As such starting a cloud consultancy can be a profitable startup idea. However to rise up in ranks as a consultant, one needs to have the latest certifications and skills, and above all, the desire to learn and improve daily since cloud computing is making tremendous progress and innovations with each passing day.
Social Media Agency
Virtual presence on social media platforms such as Facebook and Twitter is imperative in bolstering brand identity and awareness among people. Every business irrespective of the size and area of operation must be present across different social media platforms to attract target customers. Managing social media accounts in different platforms, and keeping these accounts updated is an exhaustive task.In this scenario starting a social media agency is a profitable business idea.
If you are a social media enthusiast, you can also earn money by selling products to your friends and followers on social media platforms. You do not even need to keep a stock of products to sell online. There are many app available like Meesho, Shop 101 etc. You just have to download the app and share the products shown in your social media accounts, and you earn commission on every product sold.
If you want to make more profit,you can also consider stocking your own products and sell online on e-commerce sites such as Amazon or even start your own e-commerce site.
Web Analytics Company
Analysis of data obtained through incoming traffic on a website can reveal surprising and useful patterns. Using the power of AI, ML and business analytics experts in these domains can help websites boost productivity, income and effectiveness. If you’re an analytics expert or can assemble a team which specializes in same, you can create a startup providing web analytics services and solutions.
Legal Consultation Firm
Websites, blogs, and similar platforms often fall prey to copyright and infringement suits due to plagiarizing content for digital marketing. For example, bloggers tend to copy answers from Quora without giving the actual writer due credits and recognition. Situations like these open up an entire money making domain to legal experts dealing with copyright and trademarks and thus makes a good digital startup.
As such if you are one such ‘cyber lawyer’, then use your skills to start a business in saving website owners from unnecessary copyright violations!
This was our list of top digital marketing business ideas. If you happen to know any other digital marketing business idea let us know in the comments.