Ferns N Petals - Gift Flowers and Spread Happiness

Purbalee Dutta Purbalee Dutta
Feb 7, 2021 5 min read
Ferns N Petals - Gift Flowers and Spread Happiness

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Your anniversary is around the corner and you don't know what to gift your wife? Valentine's Day is approaching soon and roses are compulsory to make your girl happy? "I want to give mom a customized photo frame on her birthday."

Here's the solution to all the problems!

Ferns N Petals is India's largest gifts and flower retailer and it is also one among the largest flower retailers in the entire world with a network of more than 320 outlets. The company is trusted by millions of people scattered all over India and abroad. Read the Ferns N Petals success story below.

Ferns N Petals - Company Highlights

Startup Name Ferns N Petals
Headquarters New Delhi, Delhi, India
Sector Gifts and Online Shopping
Founder Vikaas Gutgutia
Founded March 2, 1994
Website fnp.com

Ferns N Petals - About
Ferns N Petals - Startup Story
Ferns N Petals - Founder and Team
Ferns N Petals - Tagline, Slogan and Logo
Ferns N Petals - Business Model
Ferns N Petals - Revenue Model
Ferns N Petals - Growth
Ferns N Petals - Competitors
Ferns N Petals - Future Plans

Ferns N Petals - About

Ferns N Petals is a Delhi based company. It has got classic and innovative gift ideas for all sorts of festivals and occasions like anniversaries, birthdays, etc. In India, it is the number one choice for all the people.

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Ferns N Petals - Startup Story

In the beginning, it was a dream for Vikaas to start the flower business. He crossed a number of hurdles in order to gain the place he acquired today. Vikaas was from a small village of Bihar and for his higher studies, he shifted to Kolkata soon after his Class 10th got completed. His uncle had a flower business at Kolkata so after his college hours, he used to work every day with his uncle. Vikaas never dreamt of becoming an entrepreneur. But it was all about life and destiny.

The first Ferns N Petals shop came into existence when he borrowed an amount of 2.5 lakhs from his friend. During that time, there were only 4 employees and he didn't even witness much profit as the footpath and the street florists dominated the floral industry during that period. He got a bit demotivated. Still, he took care of everything by not losing hopes and created an end to end business process. Sources say that profits were visible after 2001.

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Ferns N Petals - Founder and Team

Vikaas Gutgutia is the Founder and the Managing Director of the company Ferns N Petals. He is initially from Bihar and came to Kolkata to complete his higher secondary from National High School, Kolkata and pursued a bachelor's degree in commerce from the Bhawanipur Education Society College. In 2013, he received the Best Online Retailer of the Year hosted by Asia Retail Congress.

Vikaas Gutgutia, Founder & Managing Director, Ferns N Petals

The tagline of the company is, 'Flowers, anywhere anytime'.

Logo, Ferns N Petals

Ferns N Petals - Business Model

The business model is very simple here. The company sells various combinations of flowers along with cards, chocolates, frames and many more customized gifts. It provides offers to the consumers on special occasions.

Ferns N Petals - Revenue Model

Marketing and Promotion are the two biggest weapons for the raising of revenue. The arrival of the big days like Valentine's Day, Promise Day, Kiss Day, Teddy Day, Hug Day, Chocolate Day brings great offers along with them. People get encouraged to buy small and exquisite gifts for their dear ones with the help of social media where marketing and promotion are playing a great role. On such days the company provides special coupons to the consumers to gain attention and create a good customer base. Timely delivery is important too. It helps to create a place for trust among the heart of the buyers to come and shop again.

Ferns N Petals - Growth

Ferns N Petals reported a Rs 360 turnover in 2019 and is expecting around 30% growth every year.

Ferns N Petals - Competitors

The top competitors of the company are Flower Gifts Shop, Lazybite and My Flowers.

  • Flower Gifts Shop is one of the top competitors of Ferns N Petals. It is headquartered at Kolkata, West Bengal, India and was founded in 2013. It competes in the Luxury Goods field.
  • Lazybite is perceived as one of the top competitors of Ferns N Petals. It is headquartered at New Delhi, Delhi, India and was founded in 2012. It operates in the Frozen, Prepared and Baked Goods sector.
  • My Flowers is the top #3 competitor of Ferns N Petals. It is headquartered at Chandigarh, Haryana, India and was founded in 2015. It competes in the Recreational Services industry.

7 Gift Shop Business Ideas To Beat The Competition
Giving gifts is a tradition that extends to all sections of society. Gifts shop business had a stunning growth globally in the past decade. We will face so many problems when starting and running a gift shop. Let us discuss about some gift shop business ideas. They are given below.

Ferns N Petals - Future Plans

The company is willing to expand its core base. It is willing to open a chain of wedding hotels and is no longer willing to stick only with its gifting, flower and wedding decor business.

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