The Power of Networking and Collaboration: Women Entrepreneurs' Perspectives

Muskaan Kapoor, Subham Kumar

Mar 4, 2024 — 7 min read

The Power of Networking and Collaboration: Women Entrepreneurs' Perspectives

Networking and collaboration are super important for women entrepreneurs. These are certain methods that go a long way in anyone's entrepreneurial journey. So, in the spirit of this International Women's Day, we asked some awesome women entrepreneurs a simple but profound question about how important networking and collaboration are in their journey as entrepreneurs.

Their responses give great advice for anyone starting their own business journey. Let's explore these amazing women's responses and see how networking and teaming up have made a real difference for them.

Geeta Singh, Director and Founder, The Yellow Coin Communication
Ramneek Singh Ghotra, Chief Growth Officer, Finvasia
Arpita Katyal, CEO, Roperro
Sindoor Mittal, Vice Chairperson, Avaada Group
Mugdha Pradhan, CEO and Founder, iThrive
Nirupama VG, Founder and Managing Director, AdAstra Consultants
Aditi Seshadri, Cofounder and Partner at Unlock Impact
Pallavi Shantam, Founder & Creative Director of Buna
Aarti Neharsh, Founding Member & Film Director, Green Chutney Films

Geeta Singh, Director and Founder, The Yellow Coin Communication

Business is a social activity that thrives on communication, networking, and relationships. In the PR and Digital Marketing industry, where we connect brands with their target audiences via multiple channels and platforms, networking works like an enduring catalyst for a variety of communication hacks. Being a woman and professional from a media background, I was fortunate to be blessed with many entrepreneurial and managerial skills where women usually have an edge over men. From a receptive mindset to an adaptable nature and willingness to learn to a motto to give back something worthwhile to society, many female-oriented attributes have helped me to shape my entrepreneurial journey with high confidence. By exploiting and honing these skills, I could create a team of competent professionals whose valuable presence has further helped me expand my network and the business at large.

Ramneek Singh Ghotra, Chief Growth Officer, Finvasia

Networking and collaboration are indispensable for success, particularly as a woman in my industry. Through networking, I establish connections with like-minded individuals and potential partners, gaining valuable insights and accessing new opportunities. Collaboration amplifies my efforts, enabling me to tackle challenges and expand into new markets. As a woman, networking fosters solidarity and empowers mutual success by connecting me with supportive peers. The collaboration showcases diverse perspectives and talents, fostering inclusivity and innovation. Together, networking and collaboration serve as catalysts for growth, breaking barriers, and shaping a vibrant business landscape.

Arpita Katyal, CEO, Roperro

As a Make in India brand, networking and collaboration are the backbone of my entrepreneurial journey. As a woman in the handbags and accessories industry, building a strong network of like-minded individuals and collaborating with diverse talents has not only expanded my reach but also enriched my ideas and perspectives. It's through these connections that I've secured vital partnerships and gained access to resources that have propelled my business forward. In an industry where creativity and innovation are paramount, networking and collaboration are not just helpful—they are essential to shape your vision.

Sindoor Mittal, Vice Chairperson, Avaada Group

Navigating the dynamic landscape of the energy sector, being part of Avaada Group, networking has been instrumental in connecting with fellow women entrepreneurs, industry leaders, and advocates for sustainable practices. These connections have not only enriched my professional life but contributed to breaking down gender barriers and fostering an environment that recognizes and celebrates the achievements of women in the business world.

Collaboration, particularly within the renewable energy sector, has been a cornerstone of innovation and growth. Partnering with like-minded individuals has not only amplified our collective impact but has also driven initiatives that promote sustainable practices and contribute to a greener future. As a woman in a male-dominated industry, collaboration has provided a platform to share experiences and collectively address the unique challenges faced by women leaders in the energy sector.

Networking has proven to be a powerful resource for accessing opportunities crucial for expanding the Avaada Group. From forging strategic alliances to accessing mentorship programs and sustainable funding sources, these connections have been vital in ensuring the success and growth of our initiatives.

This International Women's Day, I express my gratitude for the progress we've made towards gender equality and remain dedicated to actively participating in initiatives that empower and uplift women in the business realm.

Mugdha Pradhan, CEO and Founder, iThrive

Networking and collaboration are essential for entrepreneurs, especially women, navigating their industries. While personal networks are haphazard, professional networks provide growth opportunities. Interacting with growth-oriented individuals keeps you updated on industry trends and fosters continuous learning. Forging connections based on integrity and offering value organically expands your network. Leveraging this network isn't about self-promotion but about mutual growth. Authenticity and sincerity are key; genuine connections lead to collaborations and partnerships. Avoid transactional approaches; instead, prioritize respect and value exchange. Networking isn't about ego-boosting; it's about meaningful relationships driving professional advancement and personal growth.

Nirupama VG, Founder and Managing Director, AdAstra Consultants

As an entrepreneur, especially a woman in the industry, I've found networking and collaboration to be cornerstones of not just surviving but thriving in business. The power of word-of-mouth, the impact of in-person interactions, and the recall value they bring cannot be overstated. For me, building relationships has been about more than just expanding my circle; it's about creating a support system that encourages mutual growth and learning. It's in these collaborations where innovation sparks and businesses find new avenues to scale. This journey has underscored the importance of building connections that go beyond transactions to create a community that uplifts and sustains.

For young women embarking on their careers, remember, your unique perspectives and skills are invaluable. The road may have challenges, especially in industries still breaking free from traditional gender roles. Balancing professional aspirations with societal expectations often places pressure on women. However, these challenges also present opportunities to find resilience, innovation, and leadership. Embrace networking and collaboration; they're not just strategies but lifelines that connect you to mentors, allies, and opportunities.

Aditi Seshadri, Cofounder and Partner at Unlock Impact

One of the core values we work and stand by at Unlock Impact is collaboration. And this is because I have seen, personally, that collective solutions can be the most effective. Women, especially, work well in communities and networks and that reflects in our work - we have set up thriving teams and communities that work together well. I find that building strong networks not only strengthens the support you receive but also opens up doors to new pathways and ideas. Entrepreneurship can often be a lonely journey so we are only helping ourselves by building the right networks around us.

Pallavi Shantam, Founder & Creative Director of Buna

Networking and collaboration are fundamental in my entrepreneurial journey, especially as a woman in the industry. Building strong relationships has been crucial for accessing resources, mentorship, and support. Collaborations have expanded our reach and facilitated strategic partnerships, enhancing our ability to innovate and grow in a competitive market.

Aarti Neharsh, Founding Member & Film Director, Green Chutney Films

I’ve always been told that networking is important for a professional in any industry. While I don’t doubt the relevance of that, in my experience, I’ve found equal importance in collaborating with the right individuals and steadfastly maintaining honesty in my thoughts. Sometimes, in the pursuit of networking, we might say or do things that don’t truly reflect who we are. In my humble opinion, authenticity earns respect, and people value sincerity above all else. Moreover, identifying individuals who support your growth and share your values for collaboration is another crucial lesson I’ve learned.