IndoAI Technologies' Rashmi Kulkarni on Empowering Industries with Edge AI and Custom AI Models

In celebration of Engineer's Day, StartupTalky connects with Rashmi Kulkarni, Co-founder and Director of IndoAI Technologies Pvt. Ltd. A visionary entrepreneur with a strong engineering background, Kulkarni's journey from solving problems as an engineer to leading a tech-driven company highlights her commitment to innovation. In this conversation, we explore how her edge AI smart camera solutions are tackling practical security challenges, her entrepreneurial path, and the trends she expects to shape the future of this fast-growing industry.

StartupTalky: What motivated your move from engineering to entrepreneurship, and what key steps did you take to start your company?

Ms. Kulkarni: I have a desire to innovate the solutions that directly impact people’s lives. As an engineer, I was always passionate about solving people’s problems, but I always wanted to expand that scope by building products and services that solve real-world problems. That desire, with my curiosity in mind for emerging technologies like artificial intelligence, inspired me to take the entrepreneurial path. 

Key steps I have taken to start my own company include finding gaps in the market, forming a team of like-minded people, and continuously learning about business and technology to build my own product. 

I was also fortunate enough to build a strong network of mentors and business partners/experts to guide me through the early stages of my entrepreneurial journey. Most importantly, I always believe in the power of persistent work and adopting new technologies which helps me to grow my company gradually.

StartupTalky: Why did you choose AI-powered smart surveillance, and what trends or opportunities do you see shaping its future?

Ms. Kulkarni: I chose to focus on edge AI smart cameras because they represent the forefront of technological innovation in appization to deploy AI models easily on the camera which is a plug-and-play system. By integrating AI directly into smart cameras, we can deliver real-time processing and analysis at the edge, which enhances both efficiency and responsiveness. This approach allows us to address complex security challenges and contribute to the development of smarter, more connected environments.

The future of edge AI smart cameras is shaped by advanced AI for real-time analysis, edge computing for faster processing, integration with smart city infrastructure, increased focus on data privacy, and a push towards energy-efficient solutions. Also, appization will enable edge AI smart cameras to support a wide range of customised applications and functionalities, allowing for more versatile and adaptable solutions. This trend will drive innovation by integrating smart cameras with various apps for enhanced features like advanced analytics, user-specific alerts, and seamless integration with other smart technologies.

How Artificial Intelligence Is Transforming Business

Artificial Intelligence is a critical factor in the strategy of those who want to expand their business impact in this digital era to make a win.

StartupTalkyAvinash kumar mahato

StartupTalky: What does IndoAI Technologies do, and what real-world problem does your technology solve?

Ms. Kulkarni: IndoAI Technologies specialises in edge AI smart cameras that integrate advanced artificial intelligence for real-time processing and analysis with Appization of AI models. We are allowing our clients to deploy AI models on the camera in just one click. Our technology addresses critical security and safety challenges by providing intelligent surveillance solutions that enhance monitoring efficiency, reduce response times, and offer advanced features like fire and smoke detection, visitor management, and more. This enables businesses and organisations to improve safety, streamline operations, and make informed decisions based on accurate, real-time data.

StartupTalky: Tell us about the core technology behind IndoAI Technologies' products or services and how it stands out from others in the market.

Ms. Kulkarni: IndoAI Technologies uses edge AI smart cameras that perform real-time data processing on-device, reducing latency and enhancing privacy. Our technology stands out by integrating seamlessly with various applications and smart city systems, offering customisable solutions for specific needs like fire detection, visitor management, employee management, and many more.

StartupTalky: How did you secure your initial customers, and what strategies worked best to gain their trust and business?

Ms. Kulkarni: We secured initial customers through live demonstrations of our product and great customer service, networking, and leveraging positive customer testimonials. These strategies helped showcase our technology’s value and build trust.

StartupTalky: What were the main challenges you faced early on, and how did you overcome them?

Ms. Kulkarni: The main challenges we faced early on were market entry, technology development, and gaining customer trust.

Solutions: We conducted live demonstrations to showcase our product's value, invested in R&D to enhance our technology, and built relationships through positive customer testimonials.

StartupTalky: What tools or software are key to your business operations, and how do they help improve efficiency?

Ms. Kulkarni: Tools or software key to our business operations are:

• Communication: Slack – Facilitates team communication and collaboration.
• Task Management: Asana – Organises and tracks tasks and projects.
• Marketing and Sales: HubSpot – Manages marketing campaigns and sales processes.
• Collaterals Creation: Figma, Canva, Adobe – Designs and creates marketing and design materials.
• Videos: InVideo – Produces and edits videos efficiently.

These tools enhance collaboration, streamline task management, optimise marketing and sales efforts, and simplify content creation.

The Potential Of Ai Facial Recognition, From Applications To Ethical Considerations

Discover the diverse applications of AI facial recognition technology across sectors such as security, healthcare, education, and more, while delving into the ethical considerations it raises.

StartupTalkySubham Kumar