Smart Node - World Class Home Automation Solutions Made in India

Smart Node - World Class Home Automation Solutions Made in India
Smart Node - World Class Home Automation Solutions Made in India

The way we live is changing, moving from traditional to digital, thanks to Electronics and IT. Watches have become Smartwatches, cars are becoming Smart Vehicles, and TVs are becoming Smart TVs. Our houses can now be smart! Globally, the concept of smart houses is gaining popularity.

India is quickly following suit with this trend. It came in third place in the world among smart houses in 2020. Dhruv Patel and Parth Shah developed Smart Node in 2015 as a direct response to the growing need for smart living in India. Smart Node is introducing cutting-edge products that are creating waves in the Indian home automation sector. All of this is a part of the amazing adventure that Dhruv Patel and Parth Shah started, where technology works nonstop to improve and simplify daily living.

Let's dive into the article to know all about Smart Node, its Startup StoryBusiness and Revenue Model, Competitors, and more.

Smart Node - Company Highlights

STARTUP NAME SMART NODE
Headquarters Vadodara, Gujrat, India
Sector Home Automation
Founder Dhruv Patel and Parth Shah
Founded 2015
Website smartnode.in

Smart Node - About
Smart Node - Industry
Smart Node - Founders and Team
Smart Node - Startup Story
Smart Node - Mission and Vision
Smart Node - Name, Tagline, and Logo
Smart Node - User Acquisition
Smart Node - Business Model
Smart Node - USPs
Smart Node - Revenue Model
Smart Node - Growth
Smart Node - Awards and Achievements
Smart Node - Competitors
Smart Node - Future Plans

Smart Node - About

SmartNode offers a wide range of products that can convert any existing and new home into a smart home. The products are designed not just to add convenience and comfort to the lives of the users, but also to conserve energy.

Some facilities you can expect in a Smart Home designed by Smart Node are, the curtains/lights can turn on sunrise using the sunrise/sunset feature. Using the Human-centric features, the tuning of light takes place according to the natural lights having a tremendous impact on human health. By geofencing, automatic gates can open when we are near our home. Smart Node has a lot to offer for making your home a smart home.

In retrofit home automation solutions, Smart Node's different solutions include:

  • Lighting Automation Controllers
  • Curtain Controller
  • IR Blaster (a universal remote which replaces all your remotes, so that you can control all your devices using your mobile or simply via voice commands)
  • RGB Automation (lets you lighten up your home as per your mood)
  • Scene Controllers (lets you set the lighting, music, and entertainment devices in your home as per your wish with a single tap)
  • Door Lock controllers

The appliances connected to Smart Node hardware can be operated via Smart Node application, Alexa, Google Home, and remote. In Touch, Smart Node has different materials like glass, acrylic, marble, and veneer. The color and icons can be customized as per the actual load.

Smart Node also supports IFTT and NFC Tags and has drivers developed for integration with wired controllers like Control4, Elan, and Creston.

Smart Node - Industry

The Indian smart home market is likely to increase significantly, with a projected revenue of US $6.5 billion in 2024, according to a Statista analysis. The market, which has a projected 9.14% annual growth rate (CAGR 2024–2028), is ready for significant expansion. By 2028, this remarkable development is expected to reach a projected market volume of US $9.2 billion, demonstrating a growing trend in the nation's adoption of smart home technologies.

These figures demonstrate the growing significance and demand for smart home solutions in India, which is indicative of a growing trend among consumers to use technology to improve and simplify their daily lives.

Smart Node - Founders and Team

Smart Node was founded by Dhruv Patel and Parth Shah.

Dhruv Patel

Smart Node Co-Founder Dhruv Patel

Dhruv Patel, the Co-Founder, COO, and Chief Decision Maker at Smart Node, is a visionary leader with over 9 years of experience in smart living solutions. Since the establishment of Smart Node, Dhruv has played a pivotal role in shaping the company's innovative approach to smart living.

Before he also served as the Co-Founder and Software Developer, specializing in Cloud and Mobile App development in Smart Node. His earlier professional journey included valuable experience as an Assistant System Engineer at Tata Consultancy Services.

Dhruv graduated from GCET with a Bachelor of Engineering (B.E.) in Electrical Engineering. Having a wide range of experiences—including working as a freelance software consultant—he has made a substantial contribution to Smart Node's achievement in revolutionizing the smart home automation sector.

Parth Shah

Smart Node Co-founder Parth Shah
Smart Node Co-founder Parth Shah

Parth Shah, the Chief Revenue Officer and Co-Founder of Smart Node, graduated from G.H. Patel College of Engineering and Technology with a bachelor's degree in electrical and electronics engineering. He started his career with Diamond Infosystem Ltd. as a business development executive. After thereafter, Parth moved to Vertical Dots Technologies to take on a crucial position as Partner.

Smart Node has a team of 11–50 employees.

Smart Node - Startup Story

Before starting the current venture, Dhruv served TCS, and Parth had served a local cable industry for ten months. After that, they developed an IOT product for the cable industry to enhance its production capacity. For this, the duo also got the Best Start-up award at Switch Global Expo in Vadodara. This changed the direction of the company.

During this time, Dhruv and Parth saw that the internet was getting cheaper and quickly available, and the disposable income of the Indians was increasing. So, to tap this opportunity, they shifted their experience to bring IoT to the home and developed home automation products.

After crafting the beta version, they tested its stability in their homes and those of friends and relatives. Following numerous iterations for refinement, Smart Node confidently launched its product in the market. In the early stages, they provided direct installation and services to clients in Vadodara, gaining valuable insights into user experiences.

Smart Node - Mission and Vision

SmartNode's vision in venturing into the Retrofit Home Automation field is to enhance and simplify people's lives, making them better and smarter. The mission is to become a major force in the Internet of Things (IoT)-based electrical sector, setting the standard for innovation and technical progress.

Smart Node Logo
Smart Node Logo

The brand name is 'Smart Node'.

The company's tagline reads, "Discover the Joy of Smart Living."

Smart Node - User Acquisition

Most of Smart Node's initial orders were from well-wishers and personal contacts. They designed pamphlets that were marketed through the newspaper. They also went on to run small digital marketing campaigns targeting the probable customers just within their area to gain initial traction. Door-to-door demos to new homeowners, builders, and architects were another strategy adopted by the company.

To gain the confidence of the architects in their products, Smart Node started offering free demos of their products to the architects. Gradually, the company started receiving good responses from the market, and after six months of beginning, they started to develop channel partners in Vadodara and nearby regions.

Smart Node - Business Model

In the IoT-based electrical industry, Smart Node functions on a business-to-business (B2B) and business-to-consumer (B2C) paradigm, bridging the gap between the two types of interactions. At the heart of its business, Smart Node caters mostly to residential homeowners looking for cutting-edge home automation solutions. The core of the company's value proposition is its cutting-edge technology, which prioritizes improved customer ease and safety while enabling seamless control and monitoring of home devices.

In order to increase its market share, Smart Node actively works with channel partners. The implementation of digital marketing campaigns is crucial in establishing brand recognition and expanding the reach of smart home solutions' advantages. Direct involvement during the installation process, ongoing product innovation based on user feedback, and free product demonstrations for architects are some of the ways the company cultivates its customer ties.

Smart Node - USPs

In the growing home automation segment, the USPs that keep Smart Node ahead of its competitors are:

  • Smart Node's adaptability to new technologies in the market, leads to timely upgradation of the products to keep up with the latest trends.
  • Customization of the touch panels with quick delivery
  • Smart and sleek hardware
  • Amazing application features
  • Compatibility with different platforms in the industry

Smart Node also counts on its vibrant team and effective sales model as its major strengths that help the company face the competition better.

Smart Node - Revenue Model

Some of the prominent ways Smart Node makes revenue are:

Direct Sales:

Smart Node makes money by selling its state-of-the-art home automation devices directly to consumers.

Service Fees:

To improve the entire customer experience, the company offers professional service for price.

Channel Partnerships:

To increase its market presence, Smart Node carefully collaborates with distributors to build a network of dealers. Sales produced by this distributor network provide revenue.

Smart Node - Growth

Over the course of its five-year, successful journey in the industry, Smart Node has demonstrated creativity and adaptability. The company's product line is notable for its ability to be customized, providing customers with a wide choice of smart home options that are catered to their specific requirements.

Based on this basis, Smart Node has developed strong bonds and mutual trust with its channel partners. The company's remarkable statistics of more than 250 channel partners and more than 5,000 automated homes attest to its commitment to broad market penetration. Furthermore, the fact that more than 15,000 people use the app shows how useful Smart Node's features are. With its smart home solutions, the company, which operates in more than 20 states, has made a significant impact on households.

Smart Node - Awards and Achievements

Smart Node has been recognized for the high-quality solutions the company is offering.

In 2019, the company got recognition from the Government of India in the Start-up India program( recognition number is DIPP32339). In that very year, Smart Node was also awarded the "the most promising home automation startup award" by Silicon India.

Smart Node - Competitors

Smart Node categorizes its competitors into three types:

1. Electrical like GoldMedal, GM, Legrand, Norisys

2. Chinese make products available online.

3. Wired Automation companies like Control4, ELAN, Creston

Smart Node - Future Plans

Team Smart Node is dedicated to creating the best user experience for its customers by bringing in the best of technology. In the future, the company is planning to bring dimmable drivers for lights, sensors, and KNX actuators, which will ensure that homes become smarter as per news report of October 2022.

FAQs

What is Smart Node ?

Smart Node offers home automation solutions that make your home more comfortable and secure. From mood lighting, curtain controllers, door lock controllers, and more, it offers smart home solutions customized to your needs.

Who founded Smart Node?

Batch mates turned friends Dhruv Patel and Parth Shah founded Smart Node in 2015.

Where is Smart Node Headquartered?

Smart Node is headquartered in Vadodra, Gujrat.

Must have tools for startups - Recommended by StartupTalky

Read more

Ayvazyan Gennady Sergeevich, Businessman and Investor

Gennady Ayvazyan Life Saga: Developing the Economy Coast to Coast with His Own Investment Strategy

Ayvazyan Gennady has an investment portfolio that spans innovative sectors such as educational technology, healthcare, agricultural industry, and financial accounting informatization. His proficiency as a high-level manager in global logistics has been the cornerstone for the accumulation of his investment capital. Ayvazyan Gennady Sergeevich - Biography Name Ayvazyan Gennady Sergeevich

By Subham Agrawal