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Today, every 3rd person in India has something in common - spectacles. With the growth and excessive utilization of technology, there has been a jump in sales for laptops, desktops, and mobile phones. Thanks to our sedentary lifestyle and constant gazing at a screen, most people suffer from some form
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In addition to revolutionising the Ed-Tech sector, Unacademy offers educators and enthusiastic learners an online platform. In India, Unacademy is one of the biggest learning platforms. The success of Unacademy, which achieves remarkable heights in the Ed Tech sector, inspires them to perform better for its students. At the moment,
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If there is one thing that comes to mind when speaking of long-standing brands, then Tata Group is perhaps one of the most outstanding examples of the modern world. Tata Group was established in 1868 with an initial capital of INR 21,000 and today has grown into a leading
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Millions of Indians rely on MobiKwik, a financial technology pioneer, to streamline and improve their digital payment experience. Debit cards, credit cards, net banking, and even cash deposits are just a few of the ways customers may easily load money into their digital wallet with MobiKwik, an all-inclusive mobile payments
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The quote quoted above is probably my favorite. There is probably not a single day when any person is away from art. Art is so closely aligned with the reality that it is impossible to separate the two things. They are so much together that we cannot imagine these two
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India's edtech industry is valued at $7.5 billion in 2024, and is projected to grow to $29 billion by 2030. One name stands out: Physics Wallah, an Indian unicorn edtech startup founded in 2016 by Alakh Pandey and Prateek Maheshwari. Today, the brand is a household name
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The automotive industry was an epicenter of activity with profitable prospects in 2008. In an attempt to capitalise on the excitement, everyone joined the party and opened their own auto dealerships or companies. Nevertheless, a significant gap was present in the midst of the frenzy: a dearth of unbiased, transparent,
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Swiggy started as a simple service that was into just delivering food and has now evolved into a platform that delivers not only food but groceries, essentials, and everything else with a few taps on your phone. Even amidst stiff competition with its largest rival, Zomato, Swiggy has climbed to
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Sugar Cosmetics has quickly risen to become one of the most beloved cosmetics brands in India. Recognizing a need for high-quality, affordable makeup designed specifically for Indian women, the duo launched the brand with a mission to promote inclusivity and empower individuals with diverse skin tones and types. Despite encountering
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As an online shopper, Myntra is the go-to app for most people who want fashion-forward clothes at reasonable rates. However, this Indian eCommerce company is not only known for its variety of products but also for its innovative marketing strategies. But why is Myntra one of the top eCommerce names
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Carlsberg, one of the world’s most renowned beer brands, is synonymous with quality, innovation, and a commitment to excellence. Popularly known to the world - sustainability is a core pillar of Carlsberg's identity, reflected in its ambitious “Together Towards Zero” program, which targets zero carbon emissions, zero
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Overflowing with the madness of gully cricket, the Indian Premier League (IPL) has bewitched cricket lovers with power-packed, thrilling matches, bold colours, and catchy theme songs. India’s most affluent and biggest sporting tournament, IPL, is a uniquely engaging event and a splendid marketing opportunity for brands. For the past