📖 Learning
Marketing Automation is the process of taking the leverage of software to automate the marketing process or the repetitive marketing tasks. Most of the time marketers use this software for nurturing leads, to integrate with Customer Relationship Management (CRM), and also Customer Data platform (CDP) software. What is Marketing Automation
📖 Learning
Edtech startups are emerging as a major business industry in India. In the next 5 Years, the Edtech market is estimated to grow 3.7x from $2.8 Bn (2020) to $10.4 Bn in 2025 (source: inc42). The global pandemic has substantially increased the adoption of Edtech services and
📄Company Profiles
Taplink on Instagram is a modern application offering to put a link to a site or selling a landing page on your profile. Allowed to make one direct link instead of account addresses. The program allows you to put a redirect address in the profile header. If you have your
💻 SaaS
It’s one of the toughest jobs to generate new leads for your software, product, or service. But how many of your leads and sign-ups are you successfully converting to customers? Hell, you’ve optimized your homepage, your landing pages. You've done your SEO homework. You’ve sweat
If you are a Facebook Group admin and want to learn more about your members and how they engage with the content? Then you are in the right place. In this article, you will discover how to find and interpret valuable insights and metrics for the Facebook [https://startuptalky.com/
![Marketing Strategies of Paytm [Case Study]](https://static.startuptalky.com/2021/01/paytm-2.png)
Marketing 📢
Paytm was established in 2010 and its parent company is One97. Vijay Shekhar Sharma is the founder of the company. Paytm has received a series of funding rounds from popular investors such as the Alibaba Group, Ratan Tata, Mountain Capital, etc. Smartphones with Android, iOS or Windows operating systems have
website plugin
What is the easiest way to grab a viewer’s attention on a website? If your answer was pop-ups, then you were right. It’s sudden appearance with eye-catching visibility makes it a powerful option to attract viewers to your message. If you intend to announce new deals [https://startuptalky.
Marketing Disasters
‘To err is human’ is a very famous quote. Yes! We are humans and we do make mistakes. It doesn’t matter whether you are the CEO of multi-million dollar organisation or a small businessman, things can go wrong. The world has witnessed many failed marketing campaigns. These marketing blunders
Tushar Jain
Tushar Jain shares his marketing strategy during the first 3 months of his starting OnPage Champ, which is an SEO tool totally focused on on-page SEO. If you have a product startup like on Page Champ, the easiest thing you can do in your early days is to build the
🔍Insights
CashKaro is a one stop destination for savings on all online shopping, enabling members to compare prices on different websites, earn extra cashback and get free coupons across 1000 plus ecommerce sites like Amazon, Flipkart, Snapdeal, Paytm, Myntra, etc. With over 2 million registered users, Cashkaro is India’s largest
📖 Learning
Marketing is a very diverse field. So it is difficult to tell the best marketing approach. Some people will prefer viral marketing, while some will go with brand marketing, others may go by channel marketing, some by celebrity marketing, and yet others will swear by content marketing. At the same
🔍Insights
Reliance Jio has fulfilled its dream of taking over the data market and the 4G space in India. From December 2015 up to 2020 the marketing and growth strategies employed by Jio have enabled this company to emerge with giant like proportions and establish itself as a leader in Indian