Collections 🗒️
Brands release multiple marketing campaigns to increase awareness about their product and ultimately boost their revenue. These ads are placed on various social media apps, websites, newspapers and on television. But, should the brand only focus on making revenue? Don’t you think it is the duty of the brands
📖 Learning
It has become very common to hire a celebrity to promote a product. Hiring a celebrity for the endorsement not only helps to connect with people to attract customers but also provides a competitive advantage over other companies. It is one of the marketing strategies that helps a brand to
🔍Insights
The world is growing fast, and the catalyst can be easily seen. The catalyst is obviously technology and the hyper-connectedness it brings. The fact that it is easily seen and noticed is absolutely true because it is everyone’s favourite’s place to be. It would not be wrong to
📖 Learning
In this era, people have a great influence on others as they idealize social media more than the real world. These people are popularly known as social media influencers. Often the so-called influencers have created a good fan base that is loyal and high on trust, while there are people