Sayantan Mondal

Sayantan Mondal

Business Journalist @StartupTalky | Researcher | Photographer | UCD Alumni | If you have anything to share on our platform, please reach out to me at story@startuptalky.com

29 posts
How to Create an Effective SaaS Content Marketing Strategy

📚 Learning

How to Create an Effective SaaS Content Marketing Strategy

A successful Software as a Service (SaaS) content marketing strategy is essential for attracting and retaining customers. The below steps encompass identifying your target audience, analyzing their pain points, researching keywords, setting campaign goals, tracking progress, producing compelling content, effectively distributing it, and continuously monitoring and optimizing results. Identify Your

By Sayantan Mondal, Apoorva Bajj
Havas Media

🔭 Sectors

Tech-Driven Transformation Reshaped Consumer E-Commerce Experience in India: Havas Media

Havas Media report reveals how technology is shaping e-commerce and consumer experience in India. Increased smartphone usage and internet connectivity are providing comfort and accessibility to shoppers across the country. Havas Media Report Consumer Insights Challenges and Concerns Leadership Insights Havas Media Report The recent report- ‘Shaping Consumer Experiences:

By Sayantan Mondal, Apoorva Bajj
India Digital SME Credit Report 2023 Reflects $220 Billion Credit Deficit in MSME Financing, Alternate Funding Gains Ground

📰 News

India Digital SME Credit Report 2023 Reflects $220 Billion Credit Deficit in MSME Financing, Alternate Funding Gains Ground

The collaborative report by GetVantage and Redseer Strategy Consultants - The India Digital SME Credit Report 2023 - finds a potential $220 billion credit deficit in MSME funding. Analysts suggest that alternate financing is the way forward for MSMEs to secure funds. The India Digital SME Credit Report 2023 indicates a potential

By Sayantan Mondal, Apoorva Bajj