December has come. It has brought the Christmas vibes with it. The Christmas season comes with its traditions like putting up the tree lights, baking, and cosy parties.
One more thing that now comes with the season is the Christmas advertisements. These ads bring a great charm among the people and prove to be an amazing marketing tool.
Christmas makes the whole month of December, a happy month. It is a time when people are in their happiest and brightest spirits.
Many companies find this happy spirit a great opportunity to market their products and services. For this, they indulge in making Christmas advertisements to attract customers. So, in this article, we will be sharing some of the best Christmas ads of all time.
Christmas - The Time Full of Joy
Christmas is celebrated every year to celebrate the joy of Jesus Christ’s birth. It is a holiday that everyone enjoys with their friends and family.
People start prepping for it from early to mid-December. It is the time to put the lights on Christmas trees, invite friends and family and wait for our Santa clause.
Another important thing that almost everyone indulges in during the season is shopping. It is the time when markets are full of discounts and various offers. It is also the time when our screens and papers get flooded with Christmas advertisements.
Christmas and The Advertisements
Today is the time when no business can flourish well in the absence of marketing. Advertisements have always been there, right from an early age. Earlier there were print, radio, and television ads. Now, along with these, we have got online advertising.
Online advertising is huge. It includes email marketing, content marketing, social media advertising, mobile advertising, etc.
Advertising plays an important role in promoting a brand. It is playing an even more important role during the festive season. Creative ads develop interest among the customers and help them connect with a brand.
It helps a brand attract more sales traffic for a product or service. Christmas is the time of the holidays. The Christmas ads are of great benefit for travel businesses. These ads make the customers want to travel during the holidays.
Best Christmas Advertisements of All Time
Some ads are thoughtful and creative enough to leave an amazing impact on the audience. Here are some of the best Christmas advertisements of all time:
Apple's Christmas Advertisement - 'The Song'
The brand, Apple likes to keep its ads like its products, simple yet attractive. It surely knows how to be creative, thoughtful but also simple at the same time. In 2014, Apple made an ad showing a young girl preparing a gift for her grandmother.
In the ad, the girl uses her iPhone to record her grandmother’s old records. Using Apple’s technology, she created a duet with her grandma’s records. The girl then gifted it to her grandmother. It was a thoughtful ad that developed an emotional connection among the audience.
For the year 2021, Apple has used another creative way to promote itself during Christmas. The ad doesn’t show any Apple devices. The only thing is that it was created with iPhone 13 Pro.
Marks & Spencer Christmas Ad 2016
M&S Christmas advertisement in the year 2016 was quite different from the usual. They made an appealing appearance of Mrs Claus in the ad.
The ad begins with a small boy named Jake. He and his sister are seen quarrelling over small things. Before Christmas, Jake decides to gift his sister something. So, he writes to Mrs Claus about it.
Mrs Claus decides to fulfil Jake’s wish herself and deliver beautiful red shoes for his sister. The ad shows that apart from Santa, Mrs Claus is there to fulfil some special requests.
This advertisement made so many people cry and feel the emotions presented. This is how the brand showed that it is always there to listen to its customers.
Coca-Cola Christmas Ad 2020- 'The Letter'
Coca-Cola in the year 2020 decided to keep its Christmas ad away from the topic of the pandemic. Instead, they showed a beautiful relationship between a father and daughter.
The ad begins with a small girl giving her dad a letter to post to Santa Claus. But he forgets to post the letter. So, decides to go on a challenging journey to the North Pole. He is seen facing various harsh conditions in his way.
In the end, when the letter opens it has a small and sweet wish in it. It says, “Dear Santa, please bring daddy home for Christmas.”
Coca-Cola with this ad delivered a simple yet emotional message. The message was that this Christmas give something that only you can give. It showed us the importance of togetherness during the festivals.
Disney’s Christmas Advertisement 2020
Disney created an animated short film for their 2020 Christmas ad. The ad revolves around Lola and her favourite toy- Mickey Mouse.
At the beginning of the ad, Lola’s father gifts her the toy. Later in the ad, she gifts her toy to her granddaughter. Mickey Mouse begins to symbolize Lola’s childhood in these years.
The ad produced an emotional angle for the audience. It showed the importance of relationships and childhood memories. It was a beautiful advertisement that touched the hearts of the viewers. It is regarded as the best Christmas advertisement for the year.
Amazon Christmas Advertisement 2021- 'Kindness, The Greatest Gift'
Amazon has come up with its latest Christmas advertisement. The theme revolves around the acts of kindness by strangers.
In the ad, a young girl is seen getting overwhelmed by her daily activities in the post-pandemic times. She is seen to be struggling to deal with study deadlines, partying, and the city traffic.
The ad then shows that her neighbour notices her being alone. After that, they both are sitting in a park, where the neighbour lady is feeding birds. Both of them share a smile.
The lady then gifts the girl a bird feeder from Amazon. This act of kindness by a stranger has touched the hearts of the audience. It is one of the most beautiful Christmas advertisements that illustrate the importance of kindness.
Christmas is the time when happiness seems to be blowing in the air. A good advertisement is that which adds up to this happiness. The ads that develop an emotional connection tend to attract more consumers.
Every Christmas, almost every brand comes up with a new advertisement. These festive ads help the brands to attract more consumers. But some ads develop a bond with the consumers and stay in the heart forever. Thus, the relationship between Christmas and advertisements is like cookies and Choco chips. It sweetens up the festive vibe a bit more.
What is the best Christmas ad ever?
Apple's Christmas Advertisement - 'The Song' is one of the best Christmas advertisements of all time.
What makes a good Christmas commercial?
To make an effective Christmas ad, you should evoke an emotional reaction in the audience or make them chuckle. The ad should be memorable and worth sharing with others.
What is the oldest running Christmas commercial?
M&M (1996), Campbell's Snow Man (1993), Corona Christmas (1990), I've fallen and I can't get up (1989), and Tootsie Pop (1970) are some of the oldest running Christmas commercials.