MPL Expands Its Gaming Tech Stack by Purchasing Shares in CloudFeather

Nitin Konde, Varun Bhardwaj

Dec 12, 2024 — 3 min read

MPL Acquires CloudFeather Shares to Boost Gaming Tech

In an effort to strengthen its position in the gaming industry, gaming startup Mobile Premier League (MPL) announced on December 10 that it has acquired a sizeable investment in CloudFeather Games, a provider of gaming development tools. The business did not, however, provide the transactions' financial details. Through this agreement, MPL hopes to employ CloudFeather's gaming infrastructure technologies and provide its players with cutting-edge gaming experiences. Additionally, it will increase its technological capabilities by utilising CloudFeather's technology stack, which includes wallet integration technologies and server infrastructure. MPL's chief operating officer, Namratha Swamy, stated, "CloudFeather's technical expertise will further strengthen our product roadmap and help us deliver even more innovative gaming experiences to our community of 120 million users worldwide."

Joining MPL is an exciting phase for CloudFeather's team, according to Romi Chandra, co-founder and CEO. CloudFeather has long appreciated MPL's scope and vision, and it is excited to support its further development and innovation. In order to give millions of players access to the newest gaming technologies, the two companies work together to push the limits of skill-based gaming.

Developing a proprietary high-performance gaming infrastructure, creating scalable shared game servers, improving wallet integration systems, creating sophisticated liquidity management solutions, and creating an innovative SDK for game monetisation and engagement are just a few of the technological advancements that CloudFeather has led to date. The business has made it possible for gaming platforms to enhance user experience, operations, and performance using these solutions.

MPL’s India Revenue Surged 35%

M-League, the parent company of MPL, reported a 22% increase in operational revenue from the previous fiscal year to $127.9 million in FY24. In the reviewed year, MPL's income in India increased by 35% to around $88 million. MPL is an esports and skill gaming platform that was founded in 2018 by Sai Srinivas Kiran G and Shubh Malhotra. On its mobile app, it provides over 60 games in categories such as board games, esports, daily fantasy sports, quizzes, and casual games. According to the firm, it serves over 120 million customers in North America, Europe, and Asia. This is not the first time MPL has acquired companies in the gaming sector. The gaming giant purchased Berlin-based GameDuell in 2022 in order to grow its business in important international markets.

Testing the International Market

Additionally, MPL established Mayhem Studios, its mobile game production division. Interestingly, Mayhem recently raised an undisclosed sum of money from Lumikai. With the release of its app in Nigeria in 2023, the business also made its debut in the African gaming sector. In order to launch its games in Africa, MPL teamed up with Carry1st, a mobile gaming publisher located there. Even though MPL has been actively growing both domestically and internationally, there have been setbacks along the way. Over 10% of the company's employees had to be let go in 2022. It also left the Indonesian market at a similar time and stopped offering streaming on its app.