Muro Co-founder Richa Tandon Discusses Just-in-Time Sourcing, Smart Operations, and Nationwide Expansion
📝Interviews
In this exclusive interaction with StartupTalky, Muro’s co-founder, Richa Tandon, shares insights into building Bengaluru’s premier social club. She discusses how Muro blends great food, craft cocktails, and a vibrant social culture. Tandon explains their just-in-time sourcing strategy, advanced technology, and staff training programs that drive efficiency. She also highlights how events, Muro Café, and delivery services have expanded the company's revenue streams. With a strong focus on employee well-being and big expansion plans, Muro wants to redefine hospitality in India.
StartupTalky: Tell us about Muro. What does it do, what sets it apart, and what was the vision behind it?
Tandon: Bengaluru's Premier Social Club, Muro is more than just a venue- it's an immersive experience that brings together fine dining, craft cocktails, and a vibrant social culture. Located in the heart of Bengaluru on Museum Road, Muro is a haven for those who appreciate the art of hospitality. Inspired by the architectural brilliance of Carlo Scarpa, the space seamlessly blends modern design with lush greenery, offering a sophisticated yet welcoming ambiance.
The vision is to make Muro a trailblazer in Thai & Cantonese dining and the craft cocktail scene across major Indian cities by 2030.
What sets it apart is its perfect synergy between world-class mixology and authentic Asian flavors. It combines the energy of a high-end cocktail bar with the elegance of fine dining, ensuring every visit is a memorable experience. Every detail—from the menu to the service—is meticulously curated to elevate guest satisfaction.
The driving force behind Muro was born from a desire to break away from conventional hospitality norms. We transitioned from financial services to create a space that blends bold Thai & Cantonese flavors with expert mixology. Our goal was to establish a dynamic yet intimate atmosphere where culinary excellence and top-tier service come together seamlessly.
StartupTalky: Muro follows a just-in-time sourcing strategy with fast vendor payments. How does this improve efficiency, reduce costs, and ensure fresh, high-quality products?
Tandon: Just-in-time sourcing at Muro ensures peak freshness and maximum efficiency.
At Muro, freshness is non-negotiable. Our Just-in-time (JIT) sourcing model ensures that our ingredients-fruits, vegetables, seafood, and meats-arrive fresh every day. By minimizing storage and excess inventory, we reduce waste, optimize cash flow, and maintain superior quality.
Our commitment to authenticity goes beyond just sourcing. We send our team to Thailand every two months to hand-select spices, ensuring that our flavors remain true to their roots. Essential ingredients are also imported monthly, reinforcing our dedication to quality.
StartupTalky: Technology plays a key role in Muro's operations. How do systems like SevenRooms, SPINE, Kyrobar, and various MIS tools enhance efficiency?
Tandon: Running a high-end hospitality venue is not just about great food and drinks- it's about precision. Muro leverages advanced technology like SevenRooms, SPINE, Kyrobar, and MIS tools to streamline operations. These systems optimize reservations, kitchen workflows, inventory management, and financial tracking, allowing for flawless service, maximized efficiency, and a seamless guest experience.
StartupTalky: Inventory and cost management are crucial in hospitality. How do your advanced tracking and financial management tools optimize operations?
Tandon: Precision-driven inventory and Cost Control are crucial in hospitality. Muro operates with meticulous inventory tracking and financial management. We employ demand forecasting, JIT procurement, daily stock analysis, and cost-benefit assessments to optimize operations. Additionally, outsourced menu costing ensures that our pricing remains competitive without compromising quality. Lean management strategies further enhance efficiency and profitability.
StartupTalky: Muro's staff training initiatives have led to increased efficiency and higher per-person consumption. What key strategies have worked best?
Tandon: A world-class dining experience starts with a well-trained team. Muro invests in comprehensive staff training programs that foster confidence, teamwork, and service excellence. Our approach includes:
- Seamless front-of-house and kitchen coordination to enhance speed and accuracy.
- Upselling and guest education strategies that improve dining experiences while increasing revenue.
- Continuous skill development programs to keep staff motivated and engaged. At Muro, knowledge isn't just power- it's a tool for growth and guest satisfaction.
StartupTalky: Events at Muro drive high profitability. What factors help maximize revenue while maintaining smooth operations during events?
Tandon: Muro's events are more than just social gatherings; they are curated experiences that drive engagement and profitability. Our mezzanine floor, which includes a private dining room and lounge, caters to corporate events and exclusive celebrations. Signature nights featuring global icons such as Funky Town (Bangkok), SG Club (Tokyo), Sidecar (Delhi), and DJ Ivan have solidified Muro's position as a top nightlife destination.
These events not only generate revenue but also foster brand loyalty, ensuring that guests return for more.
StartupTalky: Muro Café, gift vouchers, and delivery services have diversified revenue streams. How have these additions contributed to overall growth?
Tandon: Muro's expanded offerings have strengthened its brand and revenue potential. Muro Café introduces a curated coffee experience, blending specialty brews with innovative coffee-based cocktails. This has enhanced the guest experience and boosted profitability without significant capital investment.
Gift Vouchers encourage repeat visits and improve brand visibility, making Muro an ideal gifting choice.
Delivery Services extend Muro's reach beyond its physical space, tapping into a wider customer base while maintaining high-quality standards.
StartupTalky: Employee welfare is a priority at Muro. How do structured work hours, competitive benefits, and training programs help retain top talent?
Tandon: Muro places immense value on its people. Our retention strategies focus on:
- Industry-Leading Compensation: Salaries that surpass those at luxury hotel chains like The Taj & Leela.
- Comprehensive Benefits: Health insurance for employees and their families, paid time off.
- Career Advancement: Internal promotions and structured growth paths.
- Work-Life Balance: Flexible scheduling and wellness initiatives.
- Recognition Programs: Employee of the Month awards and personalized incentives.
By fostering a supportive work environment, we ensure a motivated team that delivers exceptional service.
StartupTalky: What's next for Muro?
Tandon: Muro's journey doesn't stop in Bengaluru. Our expansion roadmap includes:
- 2025: New locations in Koramangala and Hebbal.
- 2028: Entry into Mumbai and Delhi.
- 2030: 15 outlets across India, setting the benchmark for Thai & Cantonese fine dining and cocktail culture.
Muro is poised to redefine hospitality, one city at a time.
Anagha S
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