Marico–PVR INOX Deal: Marico to Buy Majority Stake in 4700BC for INR 226.8 Crore
A final deal has been reached for Marico to purchase PVR INOX's 93.27% share in Zea Maize Private Limited (ZMPL). The gourmet popcorn brand 4700BC is owned by ZMPL. The entire consideration of INR 226.8 crore has been finalised in an all-cash transaction. According to Marico&