Top 11 Mattress startups in India for 2022

Bhoraniya Huda Hifzur Rehman Bhoraniya Huda Hifzur Rehman
Sep 21, 2022 8 min read
Top 11 Mattress startups in India for 2022

With life being so hectic and consuming, millennials and the elder tier go through a pretty tiring and pressurizing schedule which directly affects their sleeping pattern. Today, numerous people are suffering from sleeping disorders and insomnia. Having a bad sleeping pattern caused a lot of health problems which later became chronic.

To deal with this issue and provide a comfortable bedtime, startups have started developing customized mattresses that include essential sleep oils and other elements that will help you sleep better. This is why the Indian Mattress industry is expanding at a large scale.

Current D2C Mattress companies are prioritizing the pain point of the customers and providing them with customized mattresses along with effective sleep products. And you don't even have to go anywhere, you can have these delivered to your doorstep, just from the palm of your hand. Sounds incredible, right?

As the industry is so vast, the biggest question that arises is which one is the best. To help you pick out the best mattress company, we have presented this article containing the Top Mattresses startups in India. So, let's get started!

  1. Sleepyhead
  2. Wakefit
  3. SleepyPanda
  4. Duroflex
  5. Sunday Mattresses
  6. Peps Mattress
  7. Flo
  8. Sleepwell
  9. Kurlon
  10. Sleepsia
  11. The Sleep Company

1. Sleepyhead

Company Name Sleepyhead
Founded In 2017
Founder Matthew Joseph
Headquarters Bengaluru, Karnataka
Sleepyhead Website
Sleepyhead Website

With a vast variety of memory foam and latex foam mattresses, Sleepyhead is counted among the best and most promising mattress startups in India. From king size to sofa cum bed, you can get everything here.

The company claims to be developing eco-friendly mattresses and has sold over 4.1 lakh products. Sleepyhead is known to have an advanced digital business model whose main focus is selling high-quality products.

And by the financial year 2023, the company aims to grow its revenue up to INR 300 crore. They have recently added the furniture and home decor section. Hopefully, in near future, you'll find the kitchen, hallway furniture, garden furniture, and many others, turning Sleepyhead into a lifestyle brand.

2. Wakefit

Company Name Wakefit
Founded In 2016
Founder Ankit Garg and Chaitanya Ramalingegowda
Headquarters Bengaluru, Karnataka
Wakefit Website
Wakefit Website

Wakefit is a D2C-based startup that aims to improve the way of living of Indian households. They provide high-quality sleep products with affordable pricing. Founders have done enormous research and built the startup on customer centricity.

As of the financial year 2021, Wakefit raised Rs. 200 crores in its Series C of funding. This helped them enhance the logistics management, boost the supply chain and increase market spending.

The top Wakefit mattress products are Dual Comfort Mattress, Foam Spring Mattress, Orthopedic Memory Foam Mattress, and 7-Zone Latex Mattress.

3. SleepyPanda

Company Name SleepyPanda
Founded In 2020
Founder Monica Thakur, Suhas Masuti, and Veerendra Koujalagi
Headquarters Bengaluru, Karnataka

SleepyPanda kickstarted with the simple idea of improving people's sleeping experience with comfortable and affordable mattress solutions. Their top products include Luna Dual comfort ortho mattresses, Vita ortho memory foam mattresses, microfiber pillows, and memory mattresses.

SleepyPanda has developed mattresses that reduce back aches along with an innovative gel technology used in creating memory foam. They also provide free shipping and a 10-year warranty period. SleepyPanda follows the B2C business model and sells products directly between the business and customers.

4. Duroflex

Company Name Duroflex
Founded In 1963
Founder PC Mathew
Headquarters Bengaluru, Karnataka
Duroflex Website
Duroflex Website 

One of the most dominant mattress player of India, Duroflex was started around 50 years back and is still the dominant sleep solution providing company. The vision of helping India sleep better is still proving to be their prime focus. All the products manufactured by them are carefully researched and backed by technology for the better inventions.

The Duroflex now is not just constricted to manufacturing mattresses and pillows but has also successfully entered the market of furniture and bed linen. Its products are made available through multiple e-commerce websites as well as through the official site of the Duroflex.

5. Sunday Mattresses

Company Name Sunday Mattresses
Founded In 2014
Founder Alphonse Reddy
Headquarters Bangalore, Karnataka
Sunday Mattress Website
Sunday Mattress Website

Sunday Mattresses market themselves with USP that they are an advanced-technology-equipped mattress. They offer internationally certified mattresses and pillows which are quite popular in the marketplace. They also claim to have no carcinogenic chemical compounds that can cause ill effects on the customers.

The mattress at Sunday Mattresses is designed by a Japanese designer. The two most popular mattress models offered by Sunday Mattresses are Sunday Ortho Latex Mattress and Sunday Latex Plus Mattress.

6. Peps Mattress

Company Name Peps Mattress
Founded In 2006
Founder K Madhavan
Headquarters Bangalore, Karnataka
Peps Mattress Website

Peps Mattress is best known for its spring mattress collection. Many people prefer spring mattresses over foam mattresses, which is why Peps Mattress never disappoints its customers. Here, you'll find both Bonnell as well as a Pocketed innerspring mattress.

The products of Peps Mattress work great for people who want to have a bit of bounce in their bed rather than sag. Β Plus, the Bonnell innerspring mattress reduces backaches and gives a peaceful sleep.

7. Flo

Company Name Flo
Founded In 2018
Founder Dmitry and Yuri Gurski
Headquarters New Delhi
Flo Website
Flo Website

Flo is known as the fastest growing D2C business across India which has sold more than 15,000 mattresses in just a period of 18 months. They mainly offer two variants of mattresses - Ergo and Ortho. Ergo stands for the ergonomic variant whose top-most layer is of gel infused memory market.

It is mostly preferred by people 60 years of age and older. And Ortho stands for the Orthopaedic variant which is quite firm, best suited for back problems and extra back support.

In fact, the orthopedic mattress is considered the best mattress for back aches in India. Flo offers tons of benefits to their customers, including a 100-night free trial policy. The company is very promising and has truly satisfied its customers.

8. Sleepwell

Company Name Sleepwell
Founded In 1971
Founder Sheela Gautam
Headquarters Noida, Uttar Pradesh
Sleepwell Website
Sleepwell Website

Sleepwell comes under the parent company - Sheela Foam which manufactures bed products and cushioning materials. Sleepwell comprises a broad network of 110 exclusive distributors along with 2750 exclusive retailers all across India.

However, the pricing of Sleepwell is a bit high because of the distributor's and retailers' profits. As the product first goes to the distributors, from where it goes to the retailers who finally sell it to the consumer. And both distributors and retailers add their profit which results in high pricing.

9. Kurlon

Company Name Kurlon
Founded In 1962
Founder Ramesh Pai
Headquarters Bangalore, Karnataka
Kurlon Website
Kurlon Website

When it comes to finding the best coir mattresses in India, Kurlon is the perfect pick for you. And for those who don't know what are coir mattresses, basically, they a mattress that is filled with coconut husk and are 100% natural that can keep the bed cool during the summer seasons.

However, Kurlon mattresses are not ideal for back aches. Plus it attracts bacteria, dust mites, and many such allergens. That's why those looking to purchase a coir mattress from Kurlon need to buy a mattress protector as well.

10. Sleepsia

Company Name Sleepsia
Founded In 2018
Founder Punit Jindal
Headquarters Delhi NCR
Sleepsia Website
Sleepsia Website

With a wide range of pillows and other bed accessories, Sleepsia reaches customers all across the world. The startup began with the vision of educating people about the importance of sleep, that too with good quality products.

Sleepsia has an enormous online presence as its 90% of revenue comes from e-commerce platforms such as Amazon. Currently, their products are available across 12 countries with a revenue of INR 34 crore in the financial year 2022. In near future, Sleepsia is expected to launch a new venture in sleep tech categories.

11. The Sleep Company

Company Name The Sleep Company
Founded In 2019
Founder Priyanka Salot and Harshil Salot
Headquarters Mumbai, Maharashtra
The Sleep Company Website
The Sleep Company Website

The Sleep Company is the startup famous as the one and only seller of grid-based mattresses. Its products are available across 35 cities in India which generates half of its total revenue. Recently, in 2021, the company made a total of INR 100 crores.

The product portfolio of The Sleep Company has expanded to seat cushions, back cushions, and adjustable pillows. And not just this, in the upcoming years, the startup will include product sections of vehicle sears, chairs, and gaming chairs.

The above graph shows the worldwide market size of mattresses from 2017 to 2022 in billion US dollars as per the data shared on Statista
The above graph shows the worldwide market size of mattresses from 2017 to 2022 in billion US dollars as per the data shared on Statista

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Conclusion

In conclusion, we can say that having good and comfortable mattresses is a very significant piece of furniture in your bedroom. It not only influences your sleeping experience but also, affects your mental as well as physical functioning.

Today, many brands offer mattresses developed with advanced technology and essential elements that help you get a good sleep. From Sleepyhead to The Sleep Company, all these are the top mattresses startup in India. So, explore these and pick out what suits you best.

FAQs

Which is the number 1 mattress in India?

The number 1 mattress in India as per newindianexpress.com is SleepX Ortho Memory Foam Mattress by Sleepwell.

Is Sleepwell an Indian company?

Sheela group is the parent company of the Sleepwell mattress. Sheela group is an Indian company with a market presence worldwide. Hence, Sleepwell can be taken as an Indian company.

Why is Wakefit so cheap?

The Wakefit products are manufactured with the thought that good sleep is not only for the rich. Its products are manufactured with complete results to provide good sleep for everyone.

Is foam mattress good for health?

When compared with cotton mattresses, foam mattresses are good for health as they provide firm support to the body that increases sleep quality.

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