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Endorsements are a type of advertising that employs well-known personalities or celebrities who have a high level of public recognition, trust, and respect. Such people promote a product or service by using their names or photos for a brand. Advertisers and clients hope that a celebrity's approval or
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Shikhar Dhawan is well-known as 'Gabbar' in the cricketing world and is not just a cricketer on the field but also a marketing favourite. But what makes Shikhar Dhawan a perfect choice for brands? It’s simple: he’s honest, relatable, and shows authenticity. Whether he is going
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Shubman Gill has rapidly emerged as one of India’s most promising cricketers. With his stylish batting, impeccable technique, and impressive performances on the international stage, he has not only won millions of hearts but also caught the attention of leading brands. Gill's youth appeal, clean image, and
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Besides her renown as an actress, Shilpa Shetty is also a filmmaker, a dancer, an author, an entrepreneur, and a model. Shilpa Shetty started her career as a model in the year 1991, after her tenth grade. After debuting in Bollywood with the blockbuster movie Baazigar, she had a tremendous
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Lionel Andres Messi, a name known by everyone! When it comes to football, there isn't anyone who does not praise and admire Lionel Messi. Being one of the best footballers of all time, Lionel Messi has a massive fan following worldwide. And this fandom is what keeps the
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Katy Perry is an America-based singer, television judge, and songwriter. She was born on 25 October 1984 in California, United States. She has been active in the industry since 2001. Her albums have topped the Billboard top 100 lists and also have 4 Guinness World Records. Katy Perry has a
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Actors are the people who belong to some sets of the most famous people on this planet earth. They are the people who are probably the topmost entertainers in the world. They appear in movies and TV shows and are seen by the masses to entertain themselves. Theatres and all
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Brand ambassadors are an integral component of the formula that businesses and organisations use to develop a strong brand identity and reach out to customers on a regular basis. This strategy humanises branding and develops a connection with customers that other strategies, such as slogans or product placement, cannot. Brand
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A brand ambassador (also known as a corporate ambassador) is a person hired by a company or organisation to promote a brand in a favourable manner and thereby help raise brand recognition and sales. In terms of look, behaviour, values, and ethics, the brand ambassador is supposed to represent the
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Brand endorsements have always made celebrities wealthier than any of their movies, shows, or concerts. And celebrities are paid insanely by the most prominent brands. The bigger the star, the more it earns through brands. These brand endorsements are a fancy source of income for celebrities, especially in times of
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Also known by his initials MJ, Michael Jordan’s biography on the official National Basketball Association (NBA) website states: “By acclamation, Michael Jordan is the greatest basketball player of all time.” The American former professional basketball player and businessman were vital in popularizing the NBA around the world during the
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Hollywood has given the world some of the greatest celebrity who has turned out to be inspirational and influential. Many popular brands hire these celebrities because they are aware of the power those celebrities hold. To market their products, they grab this opportunity with both hands. One of the most
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Swara Bhasker is an Indian celebrity. She is best known for her work in Hindi cinema, main productions and starring roles in independent films. She is well known for her roles in Sabhi ki Bajegi band as Jaya in 2013, Tanu Weds Manu Returns in 2015 as Payal Sinha Singh
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When we talk about music, it is a thing that seems to connect the universe. There is hardly anyone who doesn’t like music, people seem to feel connected with their favourite pop stars and thus indulge their time in them. There are numbers of people who are inspired by
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Pankaj Tripathi, one of the king actors of OTT platforms, refers to himself as an actor and human being first not a salesman while talking about endorsements. He debuted in the year 2004, with a very minor role in the movies "Omkara" and "Run". He got
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Emma Charlotte Duerre Watson is one of the leading female faces of the world now. At 31, she has done a lot more than someone could achieve in a lifetime. She's an actress and activist. She has done incredible movies and worked for women's rights. She
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Taylor Alison Swift is a singer/songwriter from America. She isn't a singer of a particular genre but most of her songs are derived from her personal life. Hence this derivation makes her song highly relatable which is the secret to their widespread popularity of them. However, most
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Making a name in the music industry is not everyone’s cup of tea. Many musicians reach heights with their hard work and dedication while continuing to excel in their careers. We can take many names here but the person that we will be focusing on now is Justin Timberlake.
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Endorsements are a type of advertising that employs well-known personalities or celebrities who have a high level of public recognition, credibility, regard, or understanding. Such people act like spokesperson who promotes a product or service and confirms the claim and stance of the brand by using their names or photos
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Who doesn’t know Atif Aslam? The popular playback singer has mesmerized everyone with his voice not only in his country Pakistan but also in India and the rest of the world. 90s kids can never forget the ever-melodious song Doorie sung by Aslam. Apart from that, he has crooned
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It has become very common to hire a celebrity to promote a product. Hiring a celebrity for the endorsement not only helps to connect with people to attract customers but also provides a competitive advantage over other companies. It is one of the marketing strategies that helps a brand to
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The world is growing fast, and the catalyst can be easily seen. The catalyst is obviously technology and the hyper-connectedness it brings. The fact that it is easily seen and noticed is absolutely true because it is everyone’s favourite’s place to be. It would not be wrong to
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Kiara Advani is one of the top actresses in both south as well as Bollywood Industry. Rising to recognition with M.S. Dhoni and becoming well-known with Kabir Singh, Kiara Advani has been in several advertisements and continues to receive sponsorships as her fame and fan following grow. She again
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Scarlett Johansson, the 36-years-old actor born in New York City, has had her movie 'The Black Widow' most recently released back in July after many delays. The actor has been auditioning since a very young age. In her interviews, she has been open about being rejected many times.