EV startups, electric cars and bikes, charging infrastructure, and India's EV market news.
About 50,000 people will lose their jobs at Volkswagen in Germany by the year 2030. This led to layoffs at a number of different companies, including Porsche and Audi. The decision is made as the automaker faces dwindling earnings, increasing expenses, and fiercer competition in the electric vehicle industry.
Institutional deal worth ₹9.8 crore executed at ₹280 per share. Company valued at ₹716 crore by market capitalisation.
Ola Electric introduced its 'Ola Insiders' community initiative on March 1st, catering exclusively to its 10 million riders nationwide. Vehicle upgrades, add-ons, and referrals are just a few of the perks that community members can achieve through the campaign. A statement from Ola Electric stated that consumers can
In response to decelerating demand and declining market share, Ola Electric is allegedly preparing for yet another massive reduction in its physical store footprint. Several news agencies have reported that by the end of March, the corporation plans to reduce its shop network to approximately 550 stores. Following a previous
On February 19th, The ePlane Company—a domestic manufacturer of eVTOL planes—announced a partnership with Nvidia to construct the e200x, the country's first electric air taxi. The partnership is centred on the sharing of knowledge and does not include any financial aspects. A digital twin of the
Exponent Energy, a Bengaluru-based energy-tech company, announced a 360-degree fintech and asset management business venture, Exponent One, aimed at addressing a key barrier to scaling commercial EV adoption: access to viable financing. Financing and mobility veteran Sandeep Divakaran will helm the new venture as Co-founder and CEO. Exponent Energy has
With the introduction of its subsidiary 'Exponent One,' the electric vehicle quick-charging startup Exponent Energy has entered the electric vehicle financing area. Now it will provide funding options to commercial EV operators. Venture capital firm AdvantEdge has invested $2 million (about INR 18.2 crore) in Exponent Inc.
To combat the country's dismal sales performance, electric vehicle (EV) giant Tesla India announced a number of new efforts, including an EMI programme, on February 3. Electric vehicles are replacing petrol and diesel vehicles, and Tesla is giving a 3 lakh Indian rupee (INR) exchange bonus to clients
Ola Electric, based in Bengaluru, announced on 30 January that it would lay off about 5% of its employees as part of a reorganisation meant to increase automation and boost profitability. An electric two-wheeler manufacturer financed by SoftBank has said that it is "doubling down" on discipline and
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with S Raghav Bharadwaj, Founder & CEO of Bolt.Earth,
In order to meet the growing demand for the Chinese automaker's electric vehicles, BYD Co. is considering possibilities to expand in India, including local assembly. Due to import limits, the company is considering local assembly in India and is seeking to get local safety and regulatory approvals for
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Himanshu Arya, Founder & CEO of Luxury Cart, who
Chargeup, a driver-first EV technology platform, has raised INR 22 crore in a funding round led by IAN Group, with participation from Cap-A and existing investors. The fresh capital will be used to expand operations in high-demand EV markets and strengthen Chargeup’s technology platform for drivers, NBFCs and ecosystem
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Pushpank Kaushik, CEO & Head of Business Development (Subcontinent,
EV as a service platform raises INR 12.25 crore in equity + debt funding from Recur Club. Also saw participation from Thyrocare’s Dr. A. Velumani, Aditya Singh of All In Capital, and LetsVenture’s Pranav Mahajani Hala Mobility, India’s leading EV as a service platform, has secured a
Ikea, a Swedish furniture store, declared that it will begin shipping items online in Tamil Nadu from January 22. EV-powered doorstep deliveries will begin in Chennai, Madurai, Coimbatore, and Salem, giving clients access to more than 6,400 options for home furnishings. The company's Bengaluru distribution network will
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Kunal Arya, Co-founder and MD of Zelio E-Mobility, who
Roadgrid raises ₹12 Crore in a Pre-series A round from Inflection Point Ventures and other investors. The round marks a significant milestone in RoadGrid’s mission to create India’s largest and most accessible EV charging ecosystem. The round saw participation from a strong group of strategic and angel investors,
On 14 January, Ola Electric declared that its 4680 Bharat Cell platform would be expanded. As part of the effort, companies and startups can now buy the 1.5 kWh 4680 Bharat Cell battery pack or the 4680 Bharat Cells directly for use in portable medical devices, humanoids, automobiles, and
Japanese investment giant SoftBank Group has once again trimmed its stake in Indian electric two‑wheeler maker Ola Electric Mobility Ltd. According to a regulatory filing, SoftBank’s investment arm, SVF II Ostrich (DE) LLC, sold a 2.15% portion of its holding in the company across a series of
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Nirmal Reddy, President of ETO Motors, who reflects on
Ola Electric announced on 30 December that the International Centre for Automotive Technology (iCAT), Manesar, has certified its flagship electric motorcycle, the Roadster X+ (9.1 kWh), which is powered by an indigenously developed 4680 Bharat Cell battery pack, in accordance with the Central Motor Vehicle Rules (CMVR), 1989. With
According to news reports, JBM Group, which has its headquarters in Gurugram, has signed an exclusive agreement to purchase the bulk of GLIDA, the Finnish state-run energy company Fortum Oyj's Indian electric vehicle (EV) charging network. With the transaction, the third-largest Nordic power firm will completely leave India,
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Bharat Bala, Builder & Chief Electric Officer of AMP,
Ola Electric, a manufacturer of electric vehicles, announced on 23 December that it is expanding its Hyperservice project by opening dedicated Hyperservice Centres that will provide qualified customers with a free same-day service guarantee. Bengaluru will be the first of the company's existing service facilities to be progressively
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. In this edition of Recap’25, StartupTalky speaks with Venkatesh Challa, Director of Keto Motors, who reflects on
In order to improve the nation's whole EV ecosystem, Maruti Suzuki India intends to localise battery manufacture and other essential components over the coming years. In an effort to boost the EV ecosystem as a whole, the firm intends to inspire confidence in consumers by introducing its first
StartupTalky presents Recap'25, a series of exclusive interviews where we connect with founders and industry leaders to reflect on their journey in 2025 and discuss their vision for the future. India’s EV and last-mile mobility sector is entering a new phase as demand grows for reliable, well-engineered
The first phase of bulk delivery of Ola Electric's 4680 Bharat Cell-powered automobiles has been announced. The first model to be powered by the company's domestically produced 4680 Bharat Cell battery pack, which offers increased performance, safety, and range, is the S1 Pro+ (5.2 kWh)
In an effort to improve its after-sales operations, Ola Electric is planning to engage over 1,000 senior service technicians and specialist professionals as part of the next phase of its Hyperservice program, individuals familiar with the matter told PTI. The expansion would greatly augment Ola’s existing after-sales workforce
Under its Hyperservice programme, Ola Electric announced on 1 December the nationwide deployment of its in-app service appointment function, which allows users to easily schedule vehicle maintenance. The company's dedication to providing an open, practical, and customer-focused service experience is reinforced by the new feature. The Ola Electric
In order to boost long-term sales in India, American electric vehicle manufacturer Tesla stated that it is considering creating an ecosystem for electric automobiles there. Since beginning deliveries earlier in September of this year, the business has sold 109 vehicles. To speed up the adoption of EVs, it plans to
BatteryPool, a company enabling pay-as-you-go EV battery access, has raised ₹8 crore in its Pre-Series A round led by Inflection Point Ventures. The round also saw participation from Indian Angel Network (IAN), Chennai Angels, Keiretsu Forum and notable HNIs. With BatteryPool currently managing over 2000+ batteries across 6 cities, the
Ola Electric Mobility Ltd., once a favourite of investors, is finding it difficult to pick up steam as its market share declines and share price falls. The SoftBank-backed electric scooter manufacturer is currently having trouble attracting investors for its most recent fundraising attempts after seeing its IPO oversubscribed more than
According to various media reports, Volkswagen AG is looking for a local partner to help increase its meagre market share while cutting the expenses of producing electric vehicles in India by a third. As reported by multiple media outlets, the local branch of the largest carmaker in Europe has reduced
This article has been contributed by Richika Dadheech, Founder & Managing Director, FiatPe In less than a decade, India’s payments landscape has transformed at a scale few nations can match. Since its launch by the National Payments Corporation of India (NPCI) in 2016, the Unified Payments Interface (UPI) has
For the first time, Ather Energy Ltd's overall revenue—which includes interest on investments—surpassed that of Ola Electric Mobility Ltd., a cross-town rival managed by Bhavish Aggarwal and currently fighting for market dominance. Bengaluru-based Ather Energy reported INR 941 crore in total sales from July to September,
In reaction to recent media accusations claiming a technological breach involving a former LG Energy Solution official, Ola Electric Mobility Ltd. has released an explanation. Declaring that the claimed pouch cell technology is neither a priority of its research nor a component of its business strategy, the corporation rejected the
On 29 October, General Motors (GM) declared its intention to reduce the manufacture of batteries and electric vehicles in the United States. In response to a slowdown in demand for battery cars, it plans to lay off 1,200 employees at its EV facility in Detroit and 550 at a
A top official of the Korean electronics giant announced on 29 October that Mahindra & Mahindra and Samsung had partnered to create digital keys for electric SUVs that are integrated with Samsung Wallet, doing away with the need for physical keys. While Samsung Wallet supports the digital keys feature of
In an exchange statement on 25 October, Ola Electric Mobility stated that the board had authorised funding up to INR 1,500 crore through the issuance of securities. A plan to raise money through the issuance of shares or convertible securities, including warrants, through rights issues, qualified institutional placements, private
A 38-year-old Ola Electric engineer, K Aravind's suicide case has taken a turn. CEO Bhavish Aggarwal, Subrat Kumar Das and others are in legal trouble. What's happening right now?
On October 15, Ola Electric shares are anticipated to be the subject of attention due to signs that the firm plans to enter the energy sector in addition to its primary electric vehicle business. Ola Electric, the largest pure-play EV firm in India, said in an official statement that it
Ather Energy’s stock has quietly turned into one of India’s most surprising market stories, jumping over 66% since its debut in May 2025. Its rival, Ola Electric Mobility, has taken a different road altogether, losing nearly a quarter of its value since going public last year. Both companies
Zelio E-Mobility, a rapidly expanding electric two- and three-wheeler manufacturer that has been doubling its growth year-over-year, announced that its SME IPO is going live today, 30th September 2025. With today’s listing, Zelio strengthens its position in India’s electric mobility market, building on years of strong performance and
Tata Motors appoints Shailesh Chandra as MD & CEO and Dhiman Gupta as CFO from October 1, 2025. Chandra, an EV and strategy expert, will lead the company through growth and challenges, including JLR’s cyberattack disruptions, while continuing his role in electric mobility.
Under the Prime Minister Electric Drive Revolution in Innovative Vehicle Enhancement (PM E-Drive) programme, the Ministry of Heavy Industries (MHI) has released the operating rules for the installation of EV public charging stations (EV PCS). Under the PM E-Drive programme, the government had set aside INR 2,000 crore to
Catch up on India’s top business and startup developments for 25 September 2025. From Ather Energy’s INR 70 crore ESOP grant and PhysicsWallah’s INR 460 crore offline expansion to Flipspaces’ 9× exit and Virat Kohli-backed WROGN’s FY25 results, here’s your daily roundup of funding, exits,
Ahmedabad: EVamp Technologies, the company behind Mobilane, the fast-growing electric vehicle charging network, has raised Rs. 7 crore in its first round of funding. The company plans to use the capital to scale up its pan-India EV charging infrastructure and to invest in the in-house manufacturing of AC chargers and
The domain name "blu-smart.com" of the now-defunct electric ride-hailing business BluSmart is for sale. A cursory examination of the BluSmart website showed that users are taken to a parked page indicating that the domain is available for purchase. The development follows a string of issues that the
Due to a "client" funding crisis and difficulties in attaining the proper product-market fit (PMF), EV ride-hailing startup MyPickup has ceased operations. MyPickup's founder, Abhijeet Jagtap, announced the news on LinkedIn. He said that during "non-peak times", the startup was having trouble achieving PMF.
An electric mobility company, SnapE Cabs has raised $2.5 Mn in Bridge Deck Round led by Inflection Point Ventures, one of India’s largest Angel investing platforms. The funds will be deployed towards operational overheads, leasing EV cars, and product development and enhancement. The round also saw participation from
In the most recent setback to Europe's attempts to gain market share in the electric vehicle industry, a union spokeswoman told AFP on 21 August that Porsche's battery manufacturing company would lay off the majority of its employees. According to IG Metall spokesman Kai Lamparter, the
On August 11, 2025, Tesla formally opened its second dealership in India at Worldmark 3, Aerocity, New Delhi. The well-liked Model Y electric SUV, which is available in two versions—Rear-Wheel Drive (RWD) and Long Range RWD—will be on display at the new Tesla dealership in Delhi. This development
In an effort to capitalise on the expanding Indian market for electric vehicles, Vietnamese manufacturer VinFast launched its first showroom in India on 27 July in Surat, Gujarat. The company's electric SUV models VF 6 and VF 7, which will be introduced as right-hand drive versions for the
Since the new policy's draft would be subject to public input, which is anticipated to take time, the Delhi government has reportedly prolonged the present electric vehicle regulation until March 31, 2026, or until a revised version is announced. According to a PTI report, the decision was made
In today’s rapidly shifting Indian economy, two industries are stealing the spotlight: EV (Electric Vehicle) charging stations and cloud kitchens. On one hand, India’s aggressive push toward green mobility, fueled by government incentives and a growing demand for electric vehicles, has opened the gates for EV charging infrastructure.
On July 14, Ola Electric, a maker of electric two-wheelers, reported a larger consolidated net loss of INR 428 crore for the first quarter of the fiscal year 2025–2026 (Q1 FY26). In the same time frame last year, the company managed by Bhavish Aggarwal reported a net loss of
With its cutting-edge electric bike-sharing services, Yulu is a trailblazing urban mobility platform that offers convenient and environmentally friendly transit options. Utilising cutting-edge IoT technology and data-driven insights, the company generally operates in busy metropolitan regions, optimising the availability and upkeep of its e-bikes. In this article, we'll
Kazam, India’s fastest-scaling EV energy-tech company, has raised $6.2 million in Series B funding from the International Finance Corporation (IFC) and existing investors Vertex Ventures SEA & India and Avaana Capital Advisors. The investment will fuel Kazam’s expansion across markets with its energy transition tools to accelerate
The article has been contributed by Pushpank Kaushik, CEO & Head of Business Development (Subcontinent, Middle East and Southeast Asia) at Jassper Shipping. In the past five years, India’s grocery landscape has undergone a digital transformation. Fuelled by rising smartphone usage, the spread of 4G networks, and a pandemic-induced
For its delivery partners in Delhi-NCR, Zomato is testing a fleet of electric vehicle (EV) bikes for rent. The foodtech giant is renting out two-wheeler EVs to its delivery partners as part of the green initiative. The business stated in a statement that, depending on partner uptake, it will extend
Kia, another South Korean automaker, has decreased its ownership in the EV company, while Hyundai Motor has sold off all of its shares in Ola Electric. According to a news agency, the total share sale brought in about INR 6.89 billion ($80 million). Hyundai, which had previously owned 2.
According to a media agency, Heavy Industries Minister H D Kumaraswamy stated on 2 June that Tesla has no plans to produce electric cars in India anytime soon. Although local production is not currently in Tesla's plans, the company is getting ready for a market debut. According to
Explore profitable solar business ideas in India, from panel installation and maintenance to solar-powered products and EV charging stations. With growing demand, government support, and falling costs, the solar industry offers great opportunities for entrepreneurs and startups.
National, May 27, 2025: As electric vehicles (EVs) gain momentum across India, Webber Electrocorp is emerging as a market leader in Battery Management Systems (BMS), a crucial technology influencing sustainable mobility in the future. The company’s latest trailblazing and industry-first venture, Webber Care Point, is transforming the EV service
Maxvolt Energy Crosses ₹100 Crore Benchmark, Achieves ₹107 Cr Revenue in FY 2024-25 Following a robustly successful 2023-24, when revenue grew 253% to ₹48.37 crore, with PAT standing at ₹5.21 crore, Maxvolt Energy Industries Limited, considered one of India’s fastest-growing players in lithium battery technology, achieved a
Built in-house at Oben’s Bengaluru R&D centre, this platform will power a new line of affordable electric motorcycles under INR 1 lakh for the mass commuter segment. Oben Electric, India’s leading homegrown R&D driven electric motorcycle manufacturer, today announced that it is working on
According to reports, EV powerhouse Tesla is getting closer to entering India by establishing an assembly plant in Satara, Maharashtra. According to a media report, the Elon Musk-led company plans to establish a completely knocked down (CKD) plant to assist in controlling the import duties on its components. CKDs are
Established in 2013 and based out of Bengaluru, Ather Energy now plays a major role in the Indian electric two-wheeler market. It is well established for its high-performance electric scooters like the Ather 450 Apex, 450X Pro, and Rizta. The technology has made remarkable feats with remote connectivity, including a
According to reports, BluSmart's current backers, which include BP Ventures and ResponsAbility Investments, intend to provide $30 million (INR 253.64 Cr) to help the electric taxi hailing business get back on its feet. According to media reports, the money will be in the form of unsecured debt
Ather Energy, an electric two-wheeler company with considerable backing from investors, made its public market entry on Indian stock exchanges this week with an underwhelming response. The company’s IPO, available from April 28 to April 30, had set an offer amount of INR 2,981 crore, of which it
Evera Cabs, an app-based electric taxi service provider, announced on 5 May that it has begun the process of reclaiming 500 electric taxis that were formerly run by the troubled BluSmart. According to a statement from Evera Cabs, 220 cars have already been purchased, and the remaining 280 will be
Weeks after the EV ride-hailing company abruptly suspended operations, hundreds of BluSmart driver partners have started protesting throughout Delhi-NCR, calling for compensation and alternative employment. The drivers, many of whom call BluSmart the best platform they've ever used, claimed they were left in the dark about unpaid invoices
Under the leadership of Chief Minister Devendra Fadnavis, the Maharashtra Cabinet has approved the new electric vehicle (EV) policy 2025. The new policy aims to increase the state's manufacture and use of electric mobility. The policy will be in place till 2030 and will be implemented with INR
Ather Energy’s highly awaited initial public offering opened with a comparatively tepid response, achieving just over 12% overall subscription on day one. Retail investors were the main driver behind that early subscription lift, with their category achieving 46% subscription by the end of the first day. Meanwhile, non-institutional investors
Under the PM Electric Drive Revolution in Innovative Vehicle Enhancement (PM E-DRIVE) programme, the government is taking this action in an effort to reduce the backlog and guarantee the prompt distribution of EV subsidies.
Not many will celebrate as quietly yet as triumphantly as IIT Madras when Ather Energy hits the stock market this week. Through its investment arms, the IIT Madras Incubation Cell and the IITM Rural Technology and Business Incubator, the institute transformed an early investment of just INR 15–29 lakh
The plan allows authorised EV manufacturers to establish production plants in India for EV four-wheelers with a $500 million minimum expenditure. The programme also imposes a 15% tariff charge on imported EVs.
The notice stated that Ola Electric must respond to the aforementioned questions within seven days of receiving this letter in order to prevent any negative consequences.
VinFast, the electric vehicle maker from Vietnam often likened to Tesla, is reshaping its worldwide strategy and focusing much of its energy back in Asia. After a bold push to enter the U.S. market, the company is now toning down its western ambitions and is realigning its expansion with
The issue will close on April 30 after anchor bidding begins on April 25. According to its prospectus, the Tiger Global-backed company has scaled back its initial public offering.
Ola Electric, a premier name in India’s electric vehicle sector, is facing a severe regulatory setback. The Maharashtra Regional Transport Offices (RTOs) took a hard look at the company’s outlets, a total of 146 spread across the state. What they found was alarming: 121 of these outlets were
Update | April 21, 2025, 5:30 pm Krutrim has issued a statement denying claims in the media reports regarding its fundraising efforts. The company clarified that it is not seeking external equity capital, and any reports suggesting otherwise are "speculative and misleading." The company remains focused on executing
The electric cab startup BluSmart was once a rising star in India's green mobility space but has now paused ride bookings. This was after allegations came from the Securities and Exchange Board of India (Sebi) that co-founder Anmol Jaggi diverted money that was intended for buying vehicles. Since
Images of BluSmart taxis being rebranded as Uber Green have recently been made public from Bengaluru. Gensol Engineering-owned BluSmart is presently in negotiations with Uber's Indian division to lease out between 800 and 1,000 of its electric vehicles as Uber Green taxis.
Nearly six years have passed since the EV ride-hailing firm first joined the market in 2019. A plan to start moving BluSmart's current fleet to Uber in the coming weeks has been authorised by the company's owners.
A strong message has been sent by India regarding foreign investment, specifically when it comes to allowing investment from certain countries. BYD, the largest electric vehicle maker in China, has recently been denied permission to set up a large manufacturing base in India. Although the precise reasons for this denial
Ola Electric stated in a letter dated 21 March to the Ministry of Road Transport and Highways that 10,866 Gen3 e-scooter and 1,395 Roadster X motorcycle reservations were included in its February sales data.
* With a strong focus on transforming last-mile logistics and promoting sustainable transport, this partnership marks the most significant EV deployment to date. * The initiative is expected to create over 10,000 green jobs, saving approximately 25,000 tonnes of CO₂ emissions annually, delivering both environmental and socio-economic impact. BizDateUp, amongst
According to state Transport Minister Pratap Sarnaik, the initiative will generate over 10,000 jobs in the Mumbai Metropolitan Region (MMR).
Ola Electric registered 3,44,005 electric scooters in the fiscal year 2025.
With an emphasis on battery swapping facilities, the Indian government plans to expand EV charging infrastructure. This expansion is likely to cover important transportation hubs, such as ports, highways, railroads, and airports. According to a media report, a top official affirmed the project as a component of a larger endeavour
Volvo Cars has brought back Håkan Samuelsson as CEO, replacing Jim Rowan. Samuelsson, who led Volvo from 2012 to 2022, will take charge for two years. His return comes as Volvo faces high U.S. tariffs, slow electric vehicle (EV) sales, and financial struggles. The leadership change aims to steady
Fresh questions about Ola Electric's approach were raised when a confrontation with vendors, delayed deliveries, and a INR 3,000 crore market rout resulted from an attempt to lower registration fees. Customers who were excitedly anticipating their Ola Electric scooters started to notice an unanticipated delay last month.
In a regulatory statement on 25 March, Ola Electric Technologies Private Limited, a division of Ola Electric Mobility Limited, stated that it had settled its financial disagreements with the Rosmerta Group and that as a result, insolvency proceedings had been withdrawn against it. Earlier insolvency filings against Ola Electric Technologies
Hero MotoCorp, India’s largest two-wheeler maker, is making a major move into the electric vehicle (EV) space. The company has announced an investment of INR 525 crore (over $60 million) in Euler Motors, an electric three-wheeler startup. With this investment, Hero will acquire a 32.5% stake in Euler
In response to recent media coverage of their February 2025 sales numbers, Ola Electric denied any regulatory concerns and provided explanation on what it refers to as a temporary registration bottleneck. The company stated in a statement issued on March 21 that it is working to alleviate the backlog that
* With a top speed of 105 km/h and acceleration from 0 to 40 km/h in just 2.55 seconds in Sonic mode, the Simple OneS stands as the quickest and longest-range electric scooter in its price category * The vehicle is powered by an 8.5kW PMSM motor and
The German automaker Volkswagen has now revealed its upcoming electric vehicle project. After being promoted earlier this year, the company has now introduced ID.Every1, their entry-level EV. The ID.Every1's production-spec model, which is now only a pre-production concept, will begin to be sold in Europe in