Everything You Need To Know About Ola Electric Scooters

Anik Banerjee Anik Banerjee
Aug 8, 2022 24 min read
Everything You Need To Know About Ola Electric Scooters

Ola is a Bengaluru-based ride-sharing company that only a few people are ignorant of. Ever since Ola cabs became operational in all the major cities throughout India, it has become our go-to option. Along with the US-based Uber, Ola is one of the most dominating ride-sharing companies that offers the users a wide range of vehicles and renting options to choose from!

India’s leading mobility platform, Ola has been operating since 2010, when it was founded and has already streamlined its ride-booking and car renting service and its different modes throughout these years with a focus on its users to add to its growth.

Now, Ola has also chosen to empower sustainable development and therefore, came up with its unique concept of “e-scooters” or what we term as “electric scooters”. With Ankit Jain, Anand Shah, Bhavish Aggarwal, and Ankit Bhati as Co-founders, Ola Electric was founded in 2017 and is set to conquer the world with its unique electric vehicles. However, except for Bhavish Aggarwal, everyone else has stepped down from being Co-founders and has also exited the firm eventually. The Founder and CEO of Ola, is also the CEO of Ola Electric, along with being its Founder.

If you have already heard about them and are curious to learn everything about electric scooters, then you can keep this article handy because here we bring you all that you would like to know about these vehicles, including Ola electric scooter booking, Ola E-vehicle price, Ola Electric scooter price Bangalore, Ola Electric scooter range, Ola Electric scooter specifications, Ola charging scooter, Ola Electric scooter helmet and more.

Ola Electric - Company Highlights

Startup Name Ola Electric
Sector EV, Manufacturing, Mobility
Founders Bhavish Aggarwal
Founded 2017
Valuation $5 bn+ (2022)
Total Funding $861.9 mn (May 2022)
Parent Organisation Ola
Website olaelectric.com

Why Ola Electric Scooter is much like a “Revolution on two wheels”?
Ola Electric - Birth of the Entity
Ola Electric Scooters - Built, Colour Variants, Specifications, and Charging
How can you charge Ola Electric Scooters?
Where are the Ola Electric Vehicles manufactured?
What is the price of Ola Electric Scooters?
How to Book Ola Electric Scooter?
Ola Electric - Founders and Team
Funding received by Ola Electric Mobility
Pre-Sale Bookings and Sales Records for the Ola Electric Scooters
Ola Electric - Acquisitions
Ola Electric - Investments
Ola Electric - Challenges
Ola Electric - Marketing, Brand Ambassadors and More
Ola Electric - Future Plans

Why Ola Electric Scooter is much like a “Revolution on two wheels”?

Yes, coming up with Ola electric scooters will certainly help people lose track of the rising costs of fossil fuels and all the morbid thoughts about the exhaustion of our fossil fuel reserves and their likes.

Ola electric is certainly a revolutionary idea and even its tagline says so. The tagline for Ola electric scooter says, “Ready or not, a revolution is coming” along with a motivating hashtag #JoinTheRevolution.

Here are the 3 key features that the Ola Electric scooter boasts of:

  • Big on Acceleration - The Ola electric scooters would be furnished with acceleration to envy and will allow the users to stay ahead on the road.
  • High on handling - Along with providing a remarkable acceleration, these bikes are also slick and promise exceptional handling on any surface.
  • Larger boot space - Ola Electric vehicles also come with a large boot space that is capable of storing two helmets and more important things you would need along the ride.

Ola Electric - Birth of the Entity

Ola has announced that its electricity-powered scooter manufacturing company would be different from its ride-sharing wing. They are two different lines of businesses under ANI Technologies where the former will continue to be a ride-hailing business whereas the latter would be associated with the manufacturing and selling of electric scooters.

Ola Electric Scooters - Built, Colour Variants, Specifications, and Charging

Ola has disclosed that their electric scooters will be made available in 2 versionsthe Ola Series S - Ola S1, and the top-of-the-line Ola S1 Pro. The company has already launched S1 and S1 Pro scooters with prices starting from Rs 99,999 and Rs 1,29,999, respectively.

Ola electric acquired Etergo BV back in 2020 and announced that the Ola electric scooter is based on the Etergo Appscooter. The company has already adopted the platform of Etergo to be used in India in order to deliver better performance.

Etergo Appscooter
Etergo Appscooter

Looking at the Ola Electric scooter specifications, it is great to announce that the Ola electric scooters paces on 12-inch black alloy wheels. Talking about the design of the vehicles, they are clean and sleek in appearance and devoid of any other redundancies. The Ola e-scooters also feature a twin-pod LED headlamp that has an LED strip running around it.

Ola electric scooter
Ola electric scooter

Furthermore, these also have single-sided telescopic front suspensions and their rear shock absorbers are mounted horizontally, with the disc brakes slotted front and in the rear. The pillion footpegs of the scooter fold flush into the bodywork of the vehicles, and at the back, there are chunky pillion grab handles, ending in clear-lens tail-lights.

These scooters are also claimed to be launched with the largest boot space ever, which are capable of accommodating two half-face helmets and still have space for packing in more.

Ola Electric Scooter boot space
Ola Electric Scooter boot space

As per the batteries, Ola bikes' batteries are not swappable types. It will rather run on a standard charging system. The Ola S1 Pro charging time, when charged at home is 6 hours and 30 minutes, while the Ola S1 will be fully charged at home in about 4 hours and 48 minutes.

Ola electric scooter’s riding range for the S1 model is 121 km and for its S1 Pro model, it is around 181 km per charge. The latter also includes the Hyper Mode, which is not present in the former model. However, as per the reports in December 2021, the Ola S1 Pro will have a range of 135 km at full charge, which is the true range of these scooters. The earlier mentioned range by the mobility giant was clarified as the range of the E-scooters only on test conditions.

Ola's electric scooters are reportedly equipped with a 7.0-inch TFT colour display that will feature in-built navigation, onboard diagnostics, and other infotainment functions, and will be powered by an Android operating system.

Matte black, matte pink, and matte sky blue were some of the colour options that were disclosed by Ola initially. However, currently, the S1 Pro model comes in 10 different colours, which are:

  • Midnight Blue
  • Matt Black
  • Millenial Pink
  • Liquid Silver
  • Anthracite Grey
  • Porcelain White
  • Neo Mint
  • Marshmallow
  • Jet Black
  • Coral Glam,

On the other hand, the S1 model of Ola Electric scooters comes in 5 colours -  Porcelain White, Midnight Blue, Coral Glam, Jet Black, and Marshmallow.


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How can you charge Ola Electric Scooters?

The owners of Ola Electric vehicles will be able to charge their scooters using a standard 5A socket by using the portable 750 W charger that comes with the Ola Electric scooter. Furthermore, you can also charge it at one of its ‘Hypercharger’ charging stations. The company has already announced that it will make the stations live for charging scooters in over 100 cities initially, which will eventually cover over 400 cities.

The first Ola Electric Hypercharger was launched on October 25, 2021, ahead of the planned test drives of the Ola electric vehicles scheduled for November 10, 2021. The S1 test rides of the vehicles have already started, and have received an encouraging response from all across the country, as per the reports of November 20, 2021. Furthermore, after witnessing the overwhelming response that Ola S1 scooters have received, Bhavish Aggarwal, Co-founder and CEO of Ola, has decided to extend the test rides to over 1000 cities by December 15, 2021.

Ola Electric has invested in StoreDot and thereby partnered with the Israel-based company that works on batteries to develop them for drones and electric vehicles and replace the lithium-ion component in the batteries. With this partnership, Ola Electric plans to equip its EVs with extremely fast-charging batteries that will be charged from 0-100% in just 5 minutes. The EV giant also happens to eye towards foraying into the battery-making space in India soon. Here goes the latest tweet from Ola Chief on March 21, 2022, when he spoke on the same:

Where are the Ola Electric Vehicles manufactured?

The electric vehicles of Ola are currently manufactured in its electric scooter factory in Tamil Nadu, which has a capacity of producing 2 million vehicles annually and the numbers will rise to 10 million by the end of 2022.

Yes, Ola Electric is in process of building its factory, OLA FutureFactory in Tamil Nadu, which will cover an area of around 500 acres. Having 100 acres of forest cover, 2 acres of forest inside, and with negative carbon footprint, Ola FutureFactory is hailed as the world's most sustainable two-wheeler factory.

The Ola factory boasts a production capacity of 10 million units per year and will operate with the help of over 3000+ AI-powered robots that will have precision robot welding, an advanced automotive paint shop, 100% in-house battery manufacturing, and more. The FutureFactory of Ola will assemble 25000+ motors per day, which will make it the world's most advanced two-wheeler factory.  

The Ola FutureFactory that is set up at Krishnagiri, Tamil Nadu, is believed to be the world’s largest 2-wheeler factory that is planned with the facilities to roll out 1 vehicle every 2 seconds. Phase 1 of the plant is nearly complete. The FutureFactory of Ola celebrated 1 year of its production facility on February 10, 2022.

One of the most unique aspects of this FutureFactory is that the Ola factory's workforce only consists of women, which is the first of such initiatives in the history of Indian automobiles. When it celebrated its 1 year of existence, the Ola FutureFactory had 2000+ women employed, which has a capacity of employing 10,000+ women. This initiative of Ola furthers the possibilities for women leading industries by a step.

Ola might install a solar rooftop to power its factory and cut down on the electricity bills.  

What is the price of Ola Electric Scooters?

The website of the Indian multinational ride-sharing company initially declared that the Ola e-scooters would be competitively priced. According to sources close to Ola, these scooters were expected to be priced around Rs 1 lakh mark.

The prices, as unveiled, later on, are tagged at Rs 99,999 and 1,29,999 for S1 and S1 Pro models respectively. At this price segment, these vehicles will compete with the likes of the Bajaj e-Chetak, Ather 450X, and TVS iQube.

Here's looking at the current prices as per the Ola Electric website:

Ex Showroom Prices in India Ola S1 Ola S1 Pro
Gujarat INR 79,999 INR 1,09,999
Delhi INR 85, 099 INR 1,10,149
Rajasthan INR 89,968 INR 1,19,138
Maharashtra INR 94,999 INR 1,24,999
Other Indian States INR 99,999 INR 1,29,999

Now, as we see, the Ola E vehicle price varies from state to state where Gujarat is apparently having them at the least available ex-showroom prices. Apart from the mentioned states, all other states like Karnataka, West Bengal, Bihar, Andhra Pradesh and more will have their Ola vehicles with starting prices of INR 99,999. Now, if you are looking for Ola electric scooter price in Bangalore, then it would also be starting from INR 99,999.  


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How to Book Ola Electric Scooter?

If you are eager to learn about OLA Electric bike booking and purchase one of such vehicles, then you don’t have to worry anymore because here are some easy steps that will help you with the Ola scooter booking without any hassles. Here's answering "how to book an OLA scooter online?" with some easy-to-follow steps:

  • First, you need to visit the official website of Ola electric: www.olaelectric.com and then click/tap on the ‘Reserve for Rs 499’ button, which appears at the top-right corner of your screen.
  • Now, you need to enter your mobile number, click on the captcha verification box to verify the same, and then click/tap on the Next option.
  • You will then receive an OTP on your mobile number, which you will need to type in and then click/tap on the Next option.
  • Then you will get a dialogue box that says ‘Total Payable – Rs 499’ and will offer 3 payment options – Debit/Credit card, UPI, and Netbanking.
  • After that, you need to choose your preferred payment option, after which you will be redirected to the payment gateway.
  • After making the payment you will see the final screen, which will confirm your Ola booking by saying “Congrats, you are now part of the revolution."
  • As soon as you have completed making the payment, you will receive the order ID and other details via SMS or email to the mobile number and the email address provided.

Ola Electric - Founders and Team

Ola Electric had earlier listed Ankit Jain, Anand Shah, Bhavish Aggarwal, and Ankit Bhati as Founders, but later on, everyone else left the company, making Bhavish Aggarwal, the sole Founder of the company, as of May 12, 2022. Anand Shah was the first founder to leave the company, Ola Electric in 2019. This resignation was followed by Ankit Jain, one of the closest confidantes of Bhavish. Jain left the company in August 2020. Ankit Bhati also left the company in 2020.

Bhavish Aggarwal

Bhavish Aggarwal - Founder and CEO of Ola Electric

Bhavish Aggarwal is the brain behind Ola Electric and Ola, who founded Ola Electric with the other founders. The Co-founder and CEO of Ola and Ola Electric is a B.Tech engineer from IIT Bombay and has been a Research Intern and an Assistant Researcher at Microsoft before he founded Ola.

Ola has already roped in Wayne Burgess, a Jaguar design veteran who also served as the Design Director of Jaguar Production and SVO Vehicles, and plans to make their vehicles big on design, bringing in the global appeal to the vehicles.

Wayne Burgess
Wayne Burgess

Besides, Ola is also planning to launch an indigenously built car in order to foray into the electric four-wheeler industry, which will also get a major boost in its design with Burgess leading their team as the VP of Design. The Ola electric cars are expected to be launched in the next 2-3 years and would be produced in a new Ola 4W factory, which will be a new factory that is yet to be built. The Ola Electric Futurefactory would only stay for 2-wheelers. According to the latest update by Ola chief Bhavish Aggarwal, the Ola electric 4-wheeler would be the sportiest car ever built in India. The 4W factory of Ola would need an additional 1,000 acres of land for its 4-wheeler factory and its proposed gigafactory, which will manufacture cells for both its 2-wheelers and 4-wheeler vehicles.

Funding received by Ola Electric Mobility

Ola Electric Mobility, the subsidiary of Ola responsible for manufacturing Ola Electric scooters has raised a total funding of $861.9 million to date over 9 funding rounds and is powered by 19 investors in total.

The lead investors of Ola Electric Mobility include big names like Softbank, Tata Sons Private Limited, Matrix Partners India, Tiger Global Management, Hyundai Motor Company, Kia Motors, and more.

The Ola electric scooter company is now looking to raise around $1 billion in the upcoming months. To funnel in the money from the equity firms and international investors, the company has already started its collaboration with JP Morgan, which has a network of equity firms, financial investors, strategic traders, and other large-scale investors. The company had already raised $100 million from the Bank of Baroda in July 2021 in order to kick start the first phase of the construction of the largest two-wheeler factory.

Ola Electric raises funds close to $200 million on October 1, 2021, from Falcon Edge, Softbank, and others to elevate its valuation to $3 billion. The recent funds would be used to boost the development of its other vehicle platforms, including electric motorbikes, mass-market scooters, and electric cars.

The company is further looking for its upcoming funding round worth $200 mn, which would be led by a couple of US-based bluechip tech funds along with its existing investors. This will reportedly boost the valuation of the four-year-old startup, Ola Electric, by over 60% to $5 bn. The company has finally succeeded in raising the fund it was looking for. Ola Electric raised over $200 million from a clutch of investors including Tekne Private Ventures, Alpine Opportunity Fund, Edelweiss, and others, to elevate its valuation to $5 bn, as per the reports dated January 24, 2022.

Ola Electric has raised funds equal to Rs 398 crore, as per the reports dated December 8, 2021, from a bunch of investors including Vijay Shekhar Sharma, who has poured in Rs 75 crore via VSS Investco; Farhan and Zoya Akhtar, who have invested around Rs 21 crore and Rs 10.7 crore, and from Ritesh Sidhwani, who has pumped in Rs 21.4 crore along with other investors Edelweiss, IIFL and others. This investment might also increase in the upcoming months. The EV manufacturing arm of OLA is also looking to raise around $53 Mn by allotting 371 Series C compulsory convertible preference shares (CCPS) to Temasek, angel investor Rahul Ravindra Raj Mehta, IIFL,  Edelweiss, and a clutch of other investors. Ola Electric, after these recent rounds of funding, is valued at over $5 bn, as of December 7, 2021.

OLA Electric has raised $860.2+ mn via over 9 funding rounds that the company has seen. The last Ola Electric funding round was raised on January 24, 2021, where the company raised over $200 mn.  

Here's a glimpse into all the prominent funding rounds that OLA Electric has seen so far:

Date Stage Amount Investors
January 24, 2022 Venture Round $200 mn Tekne Private Ventures, Alpine Opportunity Fund, Edelweiss, and others
December 8, 2021 Series C $53 mn Temasek Holdings
September 30, 2021 Series C $200 mn Alpha Wave Global, Softbank
July 12, 2021 Debt Financing $100 mn Bank of Baroda
March 12, 2020 Series B $1 mn Pawan Munjal Family Trust
September 16, 2019 Corporate Round - Kia Motors, Hyundai Motor Company
July 2, 2019 Series B $250 mn Softbank
May 6, 2019 Series A - Tata Sons
March 1, 2019 Series A $53.58 mn Matrix Partners India, Tiger Global Management

Ola ELectric - Growth

Ola Electric, which started taking bookings in July 2021, has already begun achieving some memorable milestones. Some of them can be summed up as:

  • Ola Electric has clocked sales worth Rs 1100 crore in just 2 days
  • It was hailed as the best-selling electric 2-wheeler after Hero Electric in March 2022, when it clocked the sale of 9000+ units.
  • With over 12689 units of Ola Electric scooters sold in April 2022, Ola Electric was recognised as the highest-selling electric two-wheeler company in India.
  • Ola has sold 41,024 units in 2022, as reported on June 25, 2022.

Ola Electric New Product

Ola Electric is up for a new product launch on the Independence Day of 2022. There are speculations that this new product is an Ola Electric car. It is on the 15th of August 2021 that the EV manufacturers launched the S1-series of electric scooters. So, we need to keep an eye on that for sure!

Here's what the Ola chief tweeted with regards to the same:

The Independence day launch of Ola Electric would be another Ola Electric scooter, at least as per the trailer that Bhavish launched on Twitter on August 7, 2022. The trailer had a scooter just like Ola S1 Pro, carved out as a silhouette, where he mentioned the "greenest scooter just got greener".

Though there are only subtle mentions of the new launch, the Ola product might be an updated version of the S1 Pro model, or it might be an updated colour of the same. Besides, it might also be an affordable version of the Ola scooters. The launch event of the company will be livestreamed by Ola on the Independence Day.

Ola Electric Scooter Sales

After witnessing a noticeable decline in the number of registrations of EV companies MoM, in April and May, the registrations for EVs rose slightly in June 2022, which increased by 6.8% MoM. The situations or growth stories for big companies like Pure EV, Okinawa, and Ola Electric are a little different though. Ola Electric witnessed a 27.3% decline in May, and then again witnessed a 36.5% decline in June, the registration of which counted to 5874 units. This also resulted in Ola losing out its last month's second position to Hero Electric, whose registration figures, after witnessing a decline over the last 2 months, sprung back again in June, rising by over 128% MoM. Entities like Ather, Ampere, and Revolt, all witnessed a rise in their vehicle registrations in June 2022 unlike Ola, as of July 2, 2022.

Ola, which peaked in its registrations by registering 12,705 units in April 2022, witnessed a prominent downfall, where the Ola Electric sales fell over one-third, to register 3856 units in July 2022.

Manufacturing Batteries

Ola Electric declared that it would be manufacturing batteries for its scooters, which is why it is in talks with numerous global suppliers to build a battery cell manufacturing plant in India. The battery manufacturing plant will have a capacity of up to 50 gigawatts (GwH) hours, as per reports dated June 8, 2022. The manufacturing expenses of such a plant will be around $1 bn. The capacity of the battery manufacturing plant might initially be 1 Gwh, which would eventually be further upgraded. Suppliers from Korea, Japan, Germany, and other countries might serve as the suppliers of Ola Electric. As per calculations, Ola Electric would be needing 40 GWh of battery capacity to successfully power 10 mn. The company has received incentives along with a few other companies, under the Production Linked Incentives (PLI) scheme, where the Indian government announced the investment of around $2.4 bn worth of funds. This government of India scheme aims to boost the local manufacturing of advanced chemistry cell (ACC) batteries.

The EV manufacturers revealed the first indigenously manufactured Li-ion cell, NMC 2170 on July 13, 2022. This cell is completely manufactured in-house, the mass-production of which is expected to begin in 2023 at its upcoming Gigafactory.

Ola developed the country's first indigenously developed Li-ion cell, NMC 2170
Ola developed the country's first indigenously developed Li-ion cell, NMC 2170

Ola Electric announced on July 18, 2022, that it will invest $500 mn in its Battery Innovation Centre (BIC), which will be set up in Bengaluru. The BIC will serve as an R&D facility for electric vehicle battery cells. However, the electric vehicle manufacturing company hasn't disclosed the funding round, and whether it will pour money by itself or depend on external funds.

The MoveOS 3 Firmware Update for Ola S1 and S1 Pro Revealed

The Ola S1 and S1 Pro electric scooters would be receiving the Move OS3 software. It is still being put together, as revealed by the automaker company on July 16, 2022, and would likely be released on October 24, 2022, during Diwali. This new firmware update would equip the scooters with advanced features like Hill hold, proximity unlock, moods, regen v2, hyper charging, calling, key sharing, and more.  

Pre-Sale Bookings and Sales Records for the Ola Electric Scooters

Ola opened the option for pre-booking their customers on July 15, 2021. Therefore, everyone who was eager to buy the much-awaited e-scooters, and wanted to stay ahead of their peers could pay a refundable deposit amount of Rs 499.

Ola electric vehicles have witnessed pre-bookings of more than 1 lakh vehicles, as reported on July 17, 2021, the numbers of which increased each second.

The purchase for Ola electric bikes was geared to start from September 8, 2021, and the brand was set to kick start the delivery of the products from October 2021, as of the website status on August 2021. The brand also mentioned then that the purchase of the S1 Pro vehicles will be starting from September 8, 2021, and the Ola scooter delivery will tentatively begin from October 2021 onwards. The booking for Ola S1 and S1 Pro had already started back then and you can also find it live on their website as well as the Ola app even today.

However, Ola S1 scooters couldn't be bought on the mentioned date due to technical glitches in the developer's end of the website that failed to make it up and running. The website that would be a one-stop solution for digital purchases, which would also guide the customers with a fully digital loan process without any paperwork, wasn't live on September 8, 2021. Ola co-founder and CEO Bhavish Aggarwal apologized on Twitter for the frustrating experience the customers had to go through and postponed the purchase date to September 15, 8 am. He further reassured that the reservation of the customers in the purchase queue will remain unchanged.

The purchase of the Ola e-scooters went live on the mentioned date, September 15, 2021, at the end of which it was declared by Bhavish Aggarwal that Ola Electric sold 4 scooters/second, which resulted in the sale of scooters worth Rs 600 crores+ in a single day. The total sale of Day 2 was even better as goes the Twitter post of the Co-founder of Ola Cabs, Bhavish Aggarwal:


Ola is also looking to transport their electric scooters to the US by early 2022 as part of its international trade. The CEO of the company, Bhavish Aggarwal has mentioned,

"Yes soon! We will be shipping to the US by early next year,"

in a reply to Vivek Wadhwa, a US-based entrepreneur on Twitter, who earlier referred to the Ola Electric scooters as "the Tesla of Scooters," further adding, "would love to get one here in Silicon Valley."

Ola, however, had to postpone the deliveries of the e-vehicles from the month of October to November 2021 due to a global semiconductor shortage. However, the delay has further extended, as per the reports dated November 22, 2021, where the company has decided to defer the first batch of deliveries of its e-scooters to December 15 - 30, 2021, which was earlier expected to happen between October 25 - November 25, 2021.  

Ola Electric - Acquisitions

Ola Electric has acquired 1 company to date that goes by the name Etergo.

Name of the Company Acquired Date of Acquisition Deal Value
Etergo May 27, 2020 -

Ola Electric - Investments

Ola Electric has invested in StoreDot, a Tel Aviv-based battery innovating and developing startup that aims to replace the lithium-ion component on the batteries.

Name of the Company Date of Investment Funding Round Lead Investor
StoreDot March 21, 2022 Corporate Round Yes

Ola Electric - Challenges

Aiming to transform the types of vehicles and the fuel that fuels them is itself a huge challenge that Ola has embraced with its e-scooters. Ola Electric has also faced many other challenges in its path of making EVs popular, and one of the major challenges is the fire incidents that the vehicle manufacturing company has seen in March 2022. Here are some of the prominent challenges faced by the EV giant so far:

Ola Electric Production Suspended in Tamil Nadu Futurefactory

Ola Electric has paused its production at Tamil Nadu's Krishnagiri plant, as of July 30, 2022, for nearly a week. It has piled up 4000+ units at the same factory. Though an ET news previously reported that the company has decided to shut down the factory, an OLA Electric spokesperson refuted the reports, and stated that like all factories need annual maintenance, the Ola Futurefactory did too!    

Ola's Change of Payment Model Reduces Sales

Ola Electric initially used to set multiple payment windows for the customers, which opened on 4 specific dates and helped them pay in 4 instalments. However, on May 28, 2022, the Electric vehicle manufacturer changed that payment model to a one-time full payment model, where the customers will have to pay for their vehicles in full on a single occasion. This change has been impacting Ola Electric sales ever since. In the past 2 weeks, Ola has sold only 130-200 units, as per news dated June 25, 2022. Though this model is allowing the company to offer INR 10,000 discounts to its employees, the total vehicle sales were down by 27.3% MoM in May to 9230 units. The total vehicle sale of Ola stood at 41,024 units on June 25, 2022, so far in 2022.

Fire Incident in Pune

An Ola Electric vehicle set itself on fire in Pune in March 2022. This caused widespread fear and anxiety among all and has also led the company to recall 1441 bikes in order to diagnose them and check their overall health including their batteries, thermal, and safety systems.

Guwahati Accident

Amid the fire incident woes, Ola Electric has faced another criticism involving the son of Balwant Singh, a Twitter user, who alleged that he bought an Ola S1 Pro for his son, which met with an accident on March 26, 2022. This accident, he alleged, was due to a fault in the regenerative braking system. However, Ola Electric, in response to this, posted the telemetry data to prove that there were no issues with their scooter and that the accident was purely due to overspeeding and panic-braking. It also revealed the telemetry data in the form of an official statement on its Twitter handle.  

Breaching of Customer Data and Privacy

As soon as Ola Electric posted the detailed telemetry report along with relevant graphs, proving that the son of Balwant Singh was overspeeding, and met with an accident, Ola Electric started facing huge backlashes for tracking customer data and publicising the same without the consent of the customers. This led Balwant Singh immediately mail Ola Electric and its authority to take down the personal telemetry data of Balwant's son that was shared. Any further action taken by Ola was not known, but the fact whether the telemetry data can be considered as a customer's own private data is debatable truly.

Balwant Singh's son's case was shot into the spotlight once again on May 12, 2022, when, as per the reports, Ola Electric responded to Singh, asking him to delete the negative reviews on social media within 24 hours or else, he would be facing legal action. The company's response was backed by its earlier claim that it hasn't breached data privacy.

Ola Electric Resignations

Ola witnessed another top-profile resignation on May 8, 2022. After Arun Sirdeshmukh, the CEO of Ola Cars, Dinesh Radhakrishnan is the next person to follow. Radhakrishnan was the CTO of Ola Electric who handled critical engineering functions of the company.

Ola Electric - Marketing, Brand Ambassadors and More

Ola Electric has already been a grand pre-booking success and is innovating its marketing strategies to attract the present generation of customers. The company is targeting all the available forms of media including traditional media, print media, and online media to empower the Ola scooter marketing strategy. The company has already roped in Bhuvan Bam, singer, songwriter, actor, and one of the most popular YouTubers of India, famous for his Youtube "BB ki Vines," as its brand ambassador to hook in the young generation of buyers.

Bhuvan Bam was hired on August 27, 2021, on a contractual basis, the agreement of which declares that the popular Youtube personality would collaborate with the electric scooter manufacturers to create entertaining and eccentric content revolving around the new-age Ola Electric scooters.

Bhuvan Bam seemed thrilled to be an Ola Electric brand ambassador and said,

“I am really happy that Ola Electric considered me as one of their ambassadors. It’s truly exciting to be a part of this green revolution, something I’ve always wished for. The scooters are sleek, attractive, and are designed as per the Indian electric vehicle market. I have joined the green revolution already and I can’t wait for everyone to get their hands on it.”

Ola Electric - Future Plans

Ola Electric has plans to launch its electric car in 2024. Ola Electric is currently looking to establish its battery manufacturing plant in India that will have a capacity of 50-gigawatt hours. Furthermore, along with that, the electric two-wheeler manufacturing company will also be investing in advanced cell and battery manufacturing.      

FAQs

How much does Ola electric scooter cost?

The Ola electric scooter has 2 models -

  • Ola S1 is priced at Rs 99,999.
  • Ola S1 Pro is priced at Rs 1,29,999.

The Ola e-vehicle prices, as mentioned above, are for all other states excluding Delhi, Gujarat, Maharashtra, and Rajasthan, where people will find the Ola Electric bikes even cheaper.

What is the Ola S1 Pro boot space?

Talking about the Ola S1 Pro boot space, it is safe to conclude that Ola promises to bring you the largest boot space currently available in the market, which will have the capacity of accommodating two half-face helmets, with space for packing in more.

How is the Ola Electric bike booking process?

The Ola Electric scooter booking in India or the Ola Electric bike booking is an easy process where the users would just have to go to the Ola Electric official website and book them online.

What is the range of Ola electric scooter?

The ranges of Ola Electric scooters on a single charge are-

  • Ola S1 - 121 km
  • Ola S1 Pro - 181 km

Though Ola has advertised that the Ola Electric scooters would have a range of around 181 km, the true range of Ola bikes is 135 km, as disclosed later on.

What is the top speed of Ola Electric scooter?

The top speed of Ola Electric S1 is 90km/hr whereas for the S1 Pro model the top speed is 115 km/hr.

What are the Ola S1 Pro and S1 charging times?

The Ola s1 pro charging time is around 6 hours 30 minutes, while the S1 variant of the Ola e-scooter will be fully charged in around 4 hours and 48 minutes when charged at home.

How to charge OLA electric scooters?

The Ola Electric scooters can be charged using a 750 W charger that comes with the Ola Electric scooter that needs to be plugged into a standard 5A socket. Besides, the users can also charge their scooters at the nearest Hypercharging stations.

Who is the Ola brand ambassador?

The Ola brand ambassador is none other than the founder of "BB ki vines" Bhuvan Bam.

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