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Since time immemorial, the matrimonial institution in India has been, at its essence, a festive commemoration, as elucidated in the epic narratives of Mahabharata and Ramayana. Despite the gravitas attached to marriage, Indians embrace it with a festive spirit, recognizing the ephemeral nature of life. From the intricacies of the
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In an effort to control the unchecked expansion of unsecured consumer lending, the Reserve Bank of India (RBI) recently issued a notification. The directive increases the risk weight for consumer credit exposure of banks and non-banking financial companies (NBFCs), potentially impacting fintech players. Industry experts suggest that these lending institutions
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The surge in podcast popularity has led entrepreneurs to integrate them into marketing strategies for audience connection, brand personalization, and business growth. However, launching a podcast demands meticulous planning and dedication, diverting valuable time and effort from core business operations. A genuine passion to champion issues and deliver value to
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The creator economy gained significant traction prior to the COVID era, experiencing a surge during the pandemic when content consumption soared. As we transition into a post-COVID landscape, the outlook for creators appears less favorable. While figures like Ankur Warikoo, Ranveer Allahbadia, Akshat, Sharan Hegde, Bhuvan Bam, and Carry Minati
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The recent bankruptcy of WeWork, the once $47 billion office-sharing startup, serves as a stark reminder of the dynamic nature of work and the imperative for businesses to adapt to evolving cultural norms. At its core, WeWork's concept of providing flexible office spaces resonated with the growing number
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The U.S. government recently imposed a substantial $4 billion fine on Binance, the world's largest cryptocurrency exchange. This penalty was a consequence of confirmed serious protocol failures, including frequent violations of U.S. sanctions. Binance's CEO, Changpeng Zhao, a prominent figure in the crypto industry,
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OpenAI, the creator of ChatGPT, has successfully concluded negotiations for the return of Sam Altman as CEO, marking a resolution after approximately 100 hours since his initial departure. This decision follows intense deliberations concerning the future trajectory of the company, a central player in the artificial intelligence boom. Here is
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YouTube is declaring war on something as common as an ad blocker. With enabled ad blockers, they are interrupting your videos with a pop-up. “It looks like you may be using an ad blocker. Video playback will be blocked unless YouTube is allowlisted or the ad blocker is disabled.” On
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The most popular video forum we have today where you can watch different content anytime and anywhere is none other than YouTube. With more than 2 billion users, this video-streaming platform is taking over the world in the ad revenue sector. As a result, many content creators are relying hugely
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Scratch the dust and grime off India’s air pollution issue, and you'll see the stark reality of challenging ingrained behavioral patterns, be it stubble burning or urban pollution. Over the past few days, India has experienced previously unheard-of levels of air pollution. The air quality index, which
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Amid the deluge of tax notices being slapped on companies, the GST (Goods and Services Tax) Council is receptive to complaints and is said to be providing clarifications on the same. However, the onus lies on companies to be prudent in their tax and financial compliance, said tax experts that
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Unless you are living under a rock, you might have heard about the company name Mamaearth. Not only this, you must have heard about the marketing strategy of Mamaearth when you have been in marketing for a while. And it is a brand that is well-known among its customers. We