🔍Insights

India Digital SME Credit Report 2023 Reflects $220 Billion Credit Deficit in MSME Financing, Alternate Funding Gains Ground

🔍Insights

India Digital SME Credit Report 2023 Reflects $220 Billion Credit Deficit in MSME Financing, Alternate Funding Gains Ground

The collaborative report by GetVantage and Redseer Strategy Consultants - The India Digital SME Credit Report 2023 - finds a potential $220 billion credit deficit in MSME funding. Analysts suggest that alternate financing is the way forward for MSMEs to secure funds. The India Digital SME Credit Report 2023 indicates

By Sayantan Mondal, Apoorva Bajj
Danone Marketing Strategies

🔍Insights

Marketing Strategy of Danone: Cultivating Healthy Connections with Consumers

Danone, a renowned food company, was founded in 1919 in Barcelona, Spain, by Isaac Carasso. Its name, “Danone,” meaning “little Daniel” in Catalan, has become synonymous with excellence and innovation in the culinary world. The company’s debut product, the fermented milk drink “DanActivia,” paved the way for its meteoric

By Apoorva Bajj, Archana Karthikeyan