How Cricbuzz Became the Biggest Cricketing News Sensation
📄Company Profiles
Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Cricbuzz.
We all love watching and playing cricket right? "Cricket is my favorite sport" yelled a guy from that corner. Of course yes, it's almost the entire Indian's favorite sport! Imagine when the IPL's last over is on and there's a power cut. Can you imagine how annoying, it's for you, me, or any cricket lover?
Anyway, no worries about that anymore. Cricbuzz is an Indian cricket news platform. It will provide you with all the desired news you want, in case of a power cut or you might be out of the station without a television.
Let's go through the Amazing Journey of Cricbuzz along with getting a glance at Cricbuzz's Business Model, Founder, Owner, Revenue Model, Revenue, and more.
Cricbuzz - Company Highlights
| Company Name | Cricbuzz |
|---|---|
| Headquarters | Bengaluru, Karnataka, India |
| Founders | Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hegde |
| Founded | 2004, mobile app - 2010 |
| Annual Revenue | $7-10 Mn |
| Parent Organization/Owner | Times Internet |
| Website | cricbuzz.com |
Here is the Success Story of Cricbuzz:
Cricbuzz - About
Cricbuzz - Founders And Team
Cricbuzz - Owner
Cricbuzz - Startup Story And History
Cricbuzz - Business Model
Cricbuzz - Revenue Model
Cricbuzz - Achievements
Cricbuzz - Competitors
Cricbuzz - Growth
Cricbuzz - Creative Marketing Strategy and Active Social Media Presence
Cricbuzz - About
Cricbuzz is an Indian cricket news website. Times Internet owns Cricbuzz. It features articles, news, and live coverage of cricket matches. This includes scorecards, videos, text commentary, team rankings, and player stats. This website also provides a mobile app. Cricbuzz is one of the most popular mobile apps for cricket news and scores in India.
Alan Joseph
Cricbuzz - Founders And Team
Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hedge are the founders of Cricbuzz.
- Pankaj Chhaparwal is the founder and CEO of Cricbuzz. He is working here from the beginning itself. He pursued his education at L D College of Engineering, Gujarat University.
- STAR has taken Piyush Agarwal. He pursued his education at the Indian Institute of Technology, Banaras Hindu University.
- Pravin Hegde is the co-founder and CTO at Cricbuzz.
- Sarah Waris is the Freelance Contributor at Cricbuzz. She joined the company in March 2019.
- Abhideep Das is the Content Strategist and the Senior Producer at Cricbuzz. Before he was the Creative Producer of Digital Content for Kolkata Knight Riders. He was also an Editorial Consultant at Bayside Media Private Limited.
Cricbuzz - Owner
Times Internet is the owner of Cricbuzz. Times Internet is India's largest digital products company. Its subsidiaries include Economic times, Bangalore Mirror, Gaana, MX Player, MensXP, Times of India, Cricbuzz, IndiaTimes, CricPlay, Databack, Dineout, ETMoney, and more.
Cricbuzz - Startup Story And History
The three Infosys former employees created the company. The names are already mentioned above. In November 2014, Times Internet, a subsidiary of Times of India acquired a major stake in Cricbuzz. In January 2015, Times Internet owned GoCricket. And merged it with Cricbuzz. GoCricket's website was redirected to Cricbuzz. The GoCricket mobile app also got merged with Cricbuzz. In August 2015, Cricbuzz sponsored the India - Sri Lanka test series.
Arbaaz sayed
Cricbuzz - Business Model
Cricbuzz's Business Model is mainly concerned with giving updated scores of the matches. It sells to OnMobile which has got a relation with different mobile operators. Under this, users get the latest live score updates for a charge. This is the primary source of their income. Other than this source, the company runs various advertisements on its platform, which is also a source of revenue generation for the company. The company is in a partnership with InMobi to monetize mobile advertisements.
Ashwini
Cricbuzz - Revenue Model
Cricbuzz grabs a huge amount via Adsense and Admob on its site and app. The strategic placement of advertisements in a user-friendly manner near the content helps Cricbuzz Monetize.
Cricbuzz's Revenue Model mainly revolves around Advertisements are something ubiquitous from which the companies usually earn. Other than this there's also a way from which Cricbuzz earns. The display of the Cricbuzz scores on hike messenger. Thus, by creating this value for users, a kind of self-promotion is made to its customers. It also earns by sending the cricket scores to the Telecom operators. They send messages to their consumers to make them know the live cricket scores. Google AdSense is an important factor here.
Rishabh Rathi
Cricbuzz - Achievements
- With 496.25M organic traffic, Cricbuzz was ranked 26th worldwide by RankRanger for The Top Websites by Organic Rank.
- In October 2019, the company was ranked 406 globally.
- It was ranked 40 in India by Alexa Internet.
- The site was the 7th most searched site in India for the year 2014.
- The mobile app has over 100 million downloads and more for October 2019.
- The website was used by more than 50 million users all over the world. It generated 2.6 billion page views in January 2015. Unbelievable!
Cricbuzz - Competitors
The top competitors of the company are the International Cricket Council, ESPNcricinfo, Cricket Exchange, and Onecricket.
- The International Cricket Council is the world governing body of cricket.
- ESPNcricinfo is a sports news website only for the game of cricket.
- Cricket Exchange provides its users with the fastest Live scores. With accurate Odds and sessions and everything. It keeps the users in touch with cricket.
- Onecricket is something more than fantasy sports. It's the best platform to follow cricket games, compete with your friends and showcase your cricket knowledge.
Cricbuzz - Growth
During the 2015 World Cup. Cricbuzz was the most used cricket score website for cricketing news and updates. The company also received a massive number of visitors during the World Cup at a time. It was the most desired destination of all cricket lovers on mobile with over 1 billion visits during the World Cup alone.
Cricbuzz - Creative Marketing Strategy and Active Social Media Presence
To increase its popularity out of the circle of cricket fans, Cricbuzz started a social media campaign "Strategic Timeout". Strategic Timeout is called out by IPL teams during mid-game for reformulating the strategy. The content was based on how social media influencers used the lockdown period strategically. This content leads the influencer followers to the Cricbuzz app and social media pages.
Cricbuzz has very active and interactive social media pages. It keeps posting new challenges and campaigns along with cricket world updates and talks. Some of the challenges are "Guess the champion", "Strategic Timeout", "Mask India" and "AbCricketBuzzega". To hype up the upcoming season of IPL 2020 Cricbuzz recorded a rap "AbCricketBuzzega".
There was a possibility. There is a possibility. And there will always be a possibility to pump up money through cricket. Pitches are always the priority in this aspect. Now we see advanced synthetic pitches. These are used for shorter formats. A tinge of grass and sponge pitch is required for bowlers. This kind of thing will make the sport more interesting than before. Of course, it needs deep and strategic planning. Games are suspended due to rain. Soon, there will be closed-roof stadiums to avoid the most annoying part of live cricket. Click here to learn about the Marketing Strategies of Cricbuzz in detail.
Conclusion
Cricbuzz is a popular website and mobile application that provides up-to-date news, scores, and statistics for cricket matches around the world. It is a reliable source of information for cricket fans and offers a wide range of features such as live scores, commentary, and player profiles. It is considered one of the most popular cricket websites which provide all the information related to cricket.
FAQs
Who are the founders of Cricbuzz?
Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hedge are the founders of Cricbuzz.
How does Cricbuzz make money?
Cricbuzz grabs a huge amount via Adsense and Admob on its site and app. The strategic placement of advertisements in a user-friendly manner near the content helps Cricbuzz Monetize.
Who is Cricbuzz's Owner?
Pankaj Chhaparwal, Piyush Agarwal, and Pravin Hegde are the founders of Cricbuzz. Times Internet is the Parent Organisation/Owner of Cricbuzz.
Who are the Top Competitors of Cricbuzz?
The top competitors of Cricbuzz are the International Cricket Council, ESPNcricinfo, Cricket Exchange, and Onecricket.
How much is Cricbuzz's Revenue?
Cricbuzz's Revenue is nearly $7-10 million annually.
How does Cricbuzz website work?
The Cricbuzz website features articles, news, and live coverage of cricket matches. This includes scorecards, videos, text commentary, team rankings, and player seats.
Must have tools for startups - Recommended by StartupTalky
- Convert Visitors into Leads- SeizeLead
- Manage your business smoothly- Google Workspace
- International Money transfer- XE Money Transfer
