7 Legitimate Ways to Earn Money From Cricket During IPL in 2024

7 Legitimate Ways to Earn Money From Cricket During IPL in 2024
How to Earn Money in IPL?

The Indian Premier League (IPL) season is held yearly, and our cricket-crazy nation cannot stop raging about it. One of the most expensive leagues in the world, IPL is undoubtedly the biggest T20 premier league in the world—a festival in itself for all cricket worshipers.

IPL is a huge money-crunching season for those involved in the play on and off the field. The players, team owners, media outlets, and franchises deal in millions of rupees. This concept can be traced to the Premier League matches of European football and is closely similar to the NBA of the United States. The then BCCI Vice-President Lalit Modi had declared that they had worked on the same idea for over two years before they could materialise the franchise-based T20 cricket competition, IPL, in April 2008.

What could be better than having a cricket frenzy for cricket-crazy people? The first season was a total hit since it involved international players and it was really something new to watch our favourite Indian players pitted against each other group into different teams.

Since everyone is involved in making money, why should you and I be left alone? No, I am not asking you to play or invest in the IPL hoopla, although owning an IPL team is on most millennials' bucket lists. However, there are ways people can make the most of the IPL season and earn from it.

Are you unaware of the ways how to earn money in IPL? Then, let us look at the several legitimate ways to earn money from cricket during IPL in 2022.

  1. Blogs, Websites, Memes
  2. Fantasy Leagues
  3. IPL Merchandise
  4. Organize Hyperlocal T20 Tournaments
  5. IPL Screenings
  6. Sponsorship
  7. Affiliate Marketing

1. Blogs, Websites, Memes

Social media, with its dearth of privacy, of course, never runs out of entertainment. Users glued to their devices are always looking for a sneak peek into famous people’s lives. Besides, our hotshot IPL players are no exception.

Remember KL Rahul and Hardik Pandya on Koffee with Karan? The series of meme threads it spread was hilarious. This brings us to one of the ways we can cash in on some humour. Memes are a great way to make a quick buck during IPL if you’re the creative one and are able to set off a viral trend on social media.

You can also begin writing or blogging about IPL for example, revolving around interesting facts and trivia about the players or the games being held. Fans are always eager to know about their favourite players, and blogging out fresh new information can only make it more enjoyable. Therefore, IPL event blogging can surely be one of the best ways to earn money from cricket during the Indian Premier League.

YouTube, Instagram, and Facebook are other platforms where the masses consume your content, and if they like it, you can make more of it and even monetize it.

2. Fantasy Leagues

How to Earn Money From IPL? - Fantasy Leagues
How to Earn Money From IPL? - Fantasy Leagues

Fantasy Leagues are where you create your own team with players from the ongoing season; meanwhile, the performance of these players in actual games earns you points and monetary rewards. The better the team, the bigger the rewards. Choose your players wisely, and you can earn a fortune.

Here are the top 6 Fantasy apps you can try to earn money from cricket now:

MyTeam11

MyTeam11 is the fastest-growing Fantasy Sports app with a user base of 18+ million. With the legendary batsman of the Indian cricket team, Virender Sehwag, as its ambassador, MyTeam11 offers fantasy games for more than ten sports.

Dream11

The first sports fantasy app to become a unicorn, Dream11 hosts three fantasy sports and gives you access to the latest news, results, and main rankings, based on which you can create your own team and even coach it. Dream11 has a maximum payout of INR 30,00,000, and you can withdraw your earned amount within one day.

Playerzpot

Playerzpot has referral rewards every time your referrals play at Playerzpot. It has facilities for instant withdrawal by linking your Paytm with the app. Playerzpot offers sports fantasy games such as Cricket, Football, and Kabaddi.

MPL

MPL has over 60 games, and fantasy cricket is one of them. It offers various transaction options such as Paytm, UPI, Amazon Pay, and bank transfers. With a celebrity face like Virat Kohli, MPL has gained ground with its 24*7 customer support and huge cashback offers.

Probo

Headquartered in Gurgaon, India, Probo is designed to be an opinions trading platform where users are offered opportunities to test their knowledge or predictions. With a wide variety of niches that Probo covers, including Finance, Sports, Entertainment, News, and more, the platform enables its users to answer questions from their preferred domains in a simple Yes/No and then select the amount they would like to invest on the same. They would then just have to wait for their rewards based on the actual outcome of the events.

Howzat

Howzat, a Delhi-based app, already has over 7 million users and has collaborated with popular players such as Yuvraj Singh and Irfan Pathan to promote itself during the IPL season.‌‌‌‌

How Does IPL Make Money?

3. IPL Merchandise

India is a cricket-crazy nation and will live up to this title during any cricket tournament, whether in the T20, ODI or the World Cup. If you’re looking to cash in on this cricket frenzy, you can create and sell some IPL merchandise such as jersey replicas, caps, bats, quirky quotes from players on t-shirts, mugs, diaries, and so on. There is a highly functional wholesale market during the IPL season where you buy and sell these items at retail pricing.


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4. Organize Hyperlocal T20 Tournaments

You can try to organize a hyperlocal T20 tournament with local sponsors in your community or society. Cricket enthusiasts hype every season, and this will encourage people to participate. Seeing your neighbouring uncle aunties sort out their spats through cricket matches will be really fun. Plus, you will earn some quick bucks, which is a win-win during this IPL season.‌‌

5. IPL Screenings

We have all, at least once in our lifetime, been to football or cricket screenings, particularly in a pop café or bars. But why should bars have all the fun? You can organize an IPL screening in your society’s community hall or even your school playground (with official permission).

Watching an IPL screening can be fun, especially when there’s an eagerly cheery crowd and some favourite comfort food. On top of this, you can arrange for happy hours with local drinks and delicacies at a cover charge, and there you go; people would love to hop in.‌‌


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6. Sponsorship

If you happen to possess a considerable number of followers on your social media platforms, you could potentially earn money by endorsing IPL teams or players on your page. As the Indian Premier League (IPL) season approaches, teams and players are in search of innovative ways to widen their exposure and attract more fans. By leveraging your social media presence, you could offer them a platform to connect with a broader audience, which in turn could benefit both you and the teams/players. So, if you're interested in exploring this opportunity, you could reach out to IPL teams or players and suggest a collaboration that aligns with your audience's interests and preferences.

7. Affiliate Marketing

If you are an avid cricket fan and want to earn money while promoting cricket-related products or services, you can consider affiliate marketing programs. These programs allow you to share affiliate links with your followers or audience, and you can earn commissions on the sales generated through your referrals. With the growing popularity of cricket, it's an excellent opportunity to monetize your interest in the sport and earn a passive income. Additionally, you can choose from a wide range of cricket-related products or services, such as sports equipment, merchandise, online courses, or even live-streaming services. This is one of the ways of how you can earn money from IPL. So, if you are passionate about cricket and want to turn your interest into a source of income, affiliate marketing programs can be an ideal option for you.


How IPL Teams Turn Excitement into Revenue
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FAQs

How do IPL teams earn money?

The IPL teams earn from Broadcast or Media Rights and Title Sponsorship, which constitute the Central Revenue channel and makeup around 70% of their revenues. The other prominent channels that help the IPL teams earn money are - Ad and Promotional Revenue and Local Revenue, which add 20% and 10% of the IPL teams' revenues.

How much do IPL teams earn?

IPL franchises could earn between ₹500–600 crore in 2023, which is an 80–100% increase from the previous year. This is due to team sponsorships, which are estimated to be between ₹75–100 crore per team.

How does IPL make money?

BCCI makes money by selling media rights, the biggest revenue source.

How do you earn money from cricket?

You can earn money from cricket by hosting screening events via fantasy apps, selling merchandise, conducting hyperlocal T20 tournaments, and more.

How do IPL sponsors make money?

The IPL sponsors, like Tata, Dream11, Unacademy, Tata Safari, CRED, Upstox, RuPay, Star Sports, Paytm, and others, make money from the amount of advertisement done on their behalf, which helps them:

  • Build credibility
  • Improve ROI
  • Enhance the brand image
  • Generate relevant leads
  • Strengthen marketing
  • Multiply sales and revenues

How to earn money from IPL?

You can earn money from IPL by investing in stocks of associated companies or participating in fantasy cricket leagues.

Which apps will help you make money during IPL?

Apps like Dream11 or MPL offer fantasy cricket leagues during IPL where you can make money by creating teams and participating in contests. Additionally, betting apps like Betway or Bet365 allow you to wager on IPL matches for potential earnings.

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