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Red Bull is an Austrian beverage giant known for its unique marketing strategies and campaigns. The company is a marketing powerhouse that is equally popular for its daring and widespread campaigns as for its main products. Red Bull is a company that started the energy drink market continues to dominate
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First things first, the brands and companies that produce their goods on their own premises and distribute them through their own supply chains and distribution centers are called the D2C brands. This is basically an abbreviation for the term ‘Direct to Consumer’. These brands are flexible to operate in any
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"Inflation", you might have read or heard this word often in the Economic section of a newspaper or a news channel. Inflation is one of the metrics to measure a country’s economy. It is a measure of the rate of increase in the pricing of goods and
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Knowing your potential is not enough unless you act on it. You have always known you could be an entrepreneur but hesitated, doubted your capabilities?. Do not, because India has entered the age of free enterprise, private businesses if you have not already noticed. World Bank has predicted 11+% GDP
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It would be stupendous when a single application bestows multi-services to its users from delivering solicit requisite assistance and accessing the digital payment for acquiring products. Epiphany Gojek is considered beyond an app and so-called ‘SuperApp’ that functions in providing abundance services from transport & Logistic Brands, digital payment, food
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Gucci is one of the top brands in the world. It is an Italian brand. Gucci is popular for their designs in the fashion industry. Most of their designs are both timeless and innovative. They created so many social media trends by making revolutionary designs. This brand can turn the
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Covid-19 completely changed our lives and our entire pespective in a span of two years. We never thought that we will be confined in our own homes for months, events will be held virtually and mask and sanitizers will be our best friends. Most weddings, music launches, concerts, office functions,
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Back in 2013, a college dropout spotted the untouched opportunity in organizing India’s budget hotels while travelling through the country. His startup has reached up to 3.5x growth in revenue when it was valued at 10 Billion dollars in October 2019. It’s easy to guess that OYO
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Cricket is considered as a religion in India, while the cricketers are seen as their demigods. Many companies nowadays prefer sportspeople or athletes over actors and actress to endorse their brands. One cricketer that is upcoming in the advertising world is Umesh Yadav. Umesh Yadav is a popular Indian cricketer
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The Indian insurance industry has witnessed significant progress with both life and non-life insurance growing at a CAGR of 17% and 14% respectively in the past five years, according to a BCG report. The total number of lives covered in this period has doubled from 12 crores to 23 crores.
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Today, the fast-food industry has now become our priority partner in every situation of life. Many fast food brands have taken the name of fast food like McDonalds is our burger, Coke is our soft drink, same way Domino's is our pizza. While many of the fast-food businesses
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Whether you like Tesla or not, you can't deny that it's changing the automobile industry. A few years ago, people would have thought of electric cars as toy cars. However, thanks to Tesla, electric cars are not a dream anymore. The awareness about electric cars has