At a recent corporate meet, when asked about the biggest issue faced, one of my HR friends complained about the difficulties he faced while hiring people. He complained about irrelevant applications, unwanted crowd and all the resources wasted to handle the situation. Gradually, the complaints transformed into the discussion and two things came as a conclusion. First, the current industry is talent-driven and Second, some key particles of the hiring process require urgent attention.
Hiring is a process that is performed to hire the best talent available in the market. The flow of power has changed from employer to employee and wise game plans are now more than required to manage the flow of skilled workforce and help running a successful hiring campaign. Unsuccessful hiring campaigns should be considered as lessons for tomorrow and blueprints for hiring should be produced carefully. Moreover, we cannot allow irrelevant resumes to flood our desks which would again increase our current problems. You will hate shortlisting garbage resumes like my HR friend but that is your only resort to narrow down the hunt for the right candidate in your company. I’m sure you have already started hating the process. But, You can deal with the situation without wasting your valuable resources for the hiring process. During the hiring campaign I started at Login Radius, I made sure to pitch a perfect Job description to attract the right talent. This resulted in huge success which made me hire 30% of staff without spending a penny.
Also read : 10 Tips to Crack Job Interview
So as I said the solution is JOB DESCRIPTION. Yes, you have heard it Right!
But how can a piece of paper help you get your desired results?
The answer is simple. A compelling job description exhibits your job profile to the fullest and helps candidates to decide whether their profile suits your company. Mission accomplished! Now you have relevant job applications for your profile, just by adding a pinch of creative flavor to your job cuisine.
After all, you seek quality in quantity.
The job description is the first point of contact for a candidate who reaches your company (through job portals, social media or your website). Moreover, it helps you to describe your specifications for your profile in the most layman language. So, start your homework on how to write a perfect job description and cultivate fresh job descriptions to attract the candidate you desire.
Consider your job description as your marketing tool to have an over the edge advantage over other job descriptions. So, let us make a move towards achieving your goal by helping you to write the perfect job description you can have.
Also read : How to Find a Perfect Job
Some Job Description Tips
Impress Your Candidate
Don’t you still get irrelevant CVs even after listing all your specifications? There could be a problem with your presentation of your job description. The process may demand several hours of attention to provide the best results.
Copying a job description? Don’t even try to think!
- Copying a job description will take away originality from your JD and will make it dull and monotonous.
- Try to be as conversational as you can and list your expectations and challenges for your candidate. For example, a software developer should have a clear picture of his responsibilities and challenges while reading your JD.
- Hence, it will excite your candidates and keep them interested. So, a perfect job description will help you to clear out junk at the beginning. Moreover, your candidate will have a better understanding of your firm and you will be able to produce a sure shot win-win situation.
Ps. Don’t forget to mention other necessary technical skills and non-technical skills.
Exhibit Your People
The art of creating a perfect job description may include naming your workforce in your JD. Discover a creative way to include your star performers and they can be your USP. This will create an aura of your organization in front of your potential employees. Your workforce will be your words and it would highlight your work culture.
Exhibit Your Perks
Perks? Do you have them in your organization? List them now!
If you ask me about what do you need to list, I would say anything that looks beneficial to a potential employee. It can be your medical insurance policy to weekend parties thrown to your employees. Free meals, transportation, cool office stuff, free goodies or even free crackers for snacks. Perks may even include expertise exposure
Mention the salary or salary range offered. So, do not keep any table unturned.
Know Your Audience
Write your job description according to the mass you are approaching. Lay some facts and figures on your paper according to your audience.
For example, it may sound cool for a 25-year-old college pass out to work in flexible hours and wear casual attire but a middle-aged mother may look for a family-friendly atmosphere. So make sure to talk through your JD.
Just go with the flow. Research a lot about the nature of the forthcoming workforce to prepare job descriptions in the future. It will help you to keep you ahead.
In order to attract top talents, job description writers shouldn’t start with motivation and self-discipline. This way, the company can come across as unnecessary strict, and too demanding. Describe the responsibilities of the candidate, Think about the future, don’t brag about the past, Pick the right place for publishing your offer.
Important: Always mention job location and contact information in your JD.
Social media: The New Job Posting Arena
It is common to see a job posting on social media sites like Facebook and LinkedIn. It will provide an edge over traditional job posting sites as it is easily accessible. So, embroider your job posting through the use of catchy images to make it visually attractive.
A hashtag Can Be Helpful
Adding hashtags has been found effective according to recent trends.
Hashtag service helps the job seeker to quickly find the job of his dreams by using some hashtags like #hotjobs, #jobopening, #careers, etc. So, create your hashtags sensibly according to your job profiles.
Following the above points mentioned will help you to write a perfect job description.
Also read : Best Practices for Hiring Freelancers
Don’ts for Job description
This is an important list to follow when it comes to writing a perfect job description. Remember these points by heart and save yourself from repeating them like others.
Never confuse your candidate
Keep it simple when it comes to your profile names. Do not put unnecessary creativity to make it attractive. It should look professional and compelling at the same time. Some of the companies mess it up by using fancy names for job profiles. A JD should be free from jargon. Simplicity holds the key to a perfect Job description. Hence, refer to some Job description templates and keep it low.
Do Not List Too Many Things
A crisp and to the point job description attracts everyone. Make sure your JD does the same thing. Stick to a maximum of seven crucial skills in the list. A long list may ruin the JD. Further, do not add a long list of must-do-things in your JD.
Following the above points mentioned will help you to write a perfect job description.
Note: Strongly exclude names of reporting managers in the job description.
Some good Job description examples and their reviews!
This is a good example to how write a job description. Github, the biggest open source community has made it large through its job description. It has kept it creative, fun to read and simple. The use of bullets keeps job description professional. It is informative, short and crisp. Even, sentences regarding referrals are approached with creativity and making it a perfect job description.
The description has an interesting beginning and a crisp depiction of the job role. The USP of the JD is that it has an option to apply for the job at LinkedIn. Thus, the candidate profile can be directly fetched through LinkedIn as a result of the streamlined process. The JD follows a new approach to describe job responsibilities and challenges.
Meetup, the online community has set a good example of creating a transparent job description. They exhibit the challenges in the company for the profile. The job description is jargon-free which makes it simple to read. The tone is quite personal and will surely engage candidates throughout the JD!
JD fails for Fun
Never do this. It is too complex to be called a JD, excessive use of jargon has killed the essence and made it uninformative. Requirements are unnecessary and contain too many bullet points.
Presentation is poor and lack of bullet points impacts the job description. Lacks proper structure which gives less clarity of thought.
These points could be helpful for you to create a JD and lessen your toil in the process of hiring. (Good resumes can also help in shrinking your efforts in hiring). I hope my ways be helpful to you. Happy JD writing.