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A business needs recognition and visibility so that it can flourish. It is not possible to be recognized if there is no visibility of the business and what it can offer. Here comes the role of an advertisement, a medium is used to promote a product or service of a
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We have been telling stories forever and our brains have evolved to love them eventually because a story tends to make information way more memorable. Now, we have harnessed the power of storytelling power for marketing. Storytelling in advertising is really important as it hooks the customers and increases brand
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Cricketers are similar to movie stars that have a huge commercial appeal. This is why many upcoming cricketers including Shreyas Iyer are currently in demand for endorsing products. Shreyas Santosh Iyer is an Indian cricketer who currently plays for the country in international cricket, Mumbai’s cricket team in the
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Advertisements play the most important role for both businesses and customers. It enables businesses to market themselves and helps the customers to know about their market. Traditionally, the best source of advertisements was the newspapers. Everyone used to read so, its ad sections used to work well. Now, people are
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Patriotism is a political ideology. It means an emotion of devotion and a sense of attachment to the homeland. This feeling creates a sentiment of oneness among all the citizens of the country. This quality is quite omnipresent in the world. We love where we are born and that attachment
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If you own a restaurant, café, or bakery, you need to advertise your business on popular food delivery apps (if you haven't done so yet). Zomato is one of the most popular food-delivery apps in India. So you must advertise your dining business on Zomato for the sake
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It is the day and age of marketing and advertising. Anything from a business to a job needs advertising. Everyone has to advertise to market their products and services. The demand for strategic advertising is increasing day by day. Advertising includes television advertising, radio advertising, direct mail, podcast, social media,
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Video advertisements have become one of the most effective ways of marketing across the globe. With the increase in social media users and digital platforms. It is found that video ads are booming and it has much more engagement than traditional commercials. Companies have started investing heavily in video advertisements
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With 206 million daily active users worldwide as of the second quarter of 2021, Twitter, symbolised by the renowned bluebird, grew from the ashes of a failed company named Odeo to become the #1 platform for discovery and generally regarded as the Internet's SMS. It originated as a
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Social media marketing has become a necessity for the survival of every business. Without marketing a company can never take off its business and now in the age of social media, connecting with the customers and potential customers online have become the prime factor. Facebook has always been about connecting
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There are many forms of advertisements right from Print, Broadcast, Podcasts, Email marketing, and Digital Advertisements. These are merely some examples. Anyway, there is one thing in common that all these advertisements have. That is, you know that these brands are consciously and deliberately pursuing you to buy their products.
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When it comes to campaigns, Cadbury has always come up with beautiful ideas and concepts. For the past two years, Cadbury Dairy Milk has organised tons of campaigns all around the globe through the vivid theme of benevolence. Cadbury, being Britain’s top brand, is the most superior and one