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Diwali, the festival of lights, is a joyful time in India, celebrating the victory of good over evil and light over darkness. It’s also a great chance for brands to connect with people through creative ads. Diwali advertisements often mix traditional values with modern ideas, capturing the spirit of
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This article has been contributed by Ankit Aneja, Vice President, Herbal Chakra Pvt. Ltd. As Diwali is around the corner, D2C brands have a prime opportunity to use social media to engage consumers, sell more, and create lasting relationships. Digital platforms become an integral part of modern marketing, making it
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Diwali is a special time filled with lights, colors, and new opportunities. It's a season of hopes and dreams celebrated by millions worldwide, regardless of background. During Diwali, people exchange gifts, and this tradition extends to the business world. Employers express respect and thanks by giving corporate gifts
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The festival of Diwali is celebrated to hail the return of Lord Rama to Ayodhya. Tulsidas’s epic ‘Ramcharitmanas’ details the celebrations, however, there is no mention of firecrackers being burst in Ayodhya. In fact, a specific verse in his creation states – “There was a sound from the sky, the
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This article has been contributed by Abhinav Jain, CEO & Co-founder, Almonds Ai. Last Diwali, I found myself standing in a crowded market, surrounded by vibrant colors, the smell of sweets in the air, and the endless buzz of people. Everywhere I looked, people were bargaining, buying gifts, and preparing
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This article has been contributed by Unnikrishnan Raghavan, Chief Human Resources Officer, greytHR. Popularly known as the Festival of Lights, Diwali (or Deepavali) is a celebration of good over evil, light over darkness, and knowledge over ignorance. This five-day Hindu festival culminates on October 31 this year. Even other religions
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In a country like India, festivals play a very significant role in everyone’s life. Every festival in this country is celebrated with loads of enthusiasm and zeal. Diwali is one of the many festivals that are celebrated in India. It is also known as the Festival of Lights and
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With the corporate giants finding their way to the Indian sub-continent, 52 million people work in the private sector. Corporate gifting thus has become an essential aspect of business culture in India. Today, it’s not just about giving away a box of sweets. Way beyond brand loyalty, businesses are
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The Indian festive season is just around the corner, and it's the perfect time to grab the best deals on your favorite products. Whether you're looking for the latest gadgets, trendy fashion, or home essentials, e-commerce platforms have got you covered with amazing discounts and offers.
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Diwali, the festival of lights, is a time of joy, celebration, and togetherness. Traditionally, it is a time when families and friends come together to celebrate the victory of light over darkness. However, in the current times, we are faced with the challenge of celebrating Diwali while ensuring the safety
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As per the reports, the revenue in the eCommerce Market is projected to reach USD 58.97 billion in 2024. By 2025 the growth is expected to touch USD 188 billion and to touch USD 350 billion by 2030. Much of this amount is a result of the high sales
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The history of eCommerce is closely entwined with the history of the internet. Once the internet was available to the masses, eCommerce was a step away. One of the first sites of eCommerce was Amazon, which began in the USA. Since then, convenience, safety, and the enjoyable user experience have