Top 10 Best Keyword Rank Tracking Tools For SEO - Free and Paid

Search engine optimization is a constantly evolving process and requires regular monitoring and analysis to ensure that your website is performing well in search results. Keyword rank tracking is an essential part of this process as it helps you understand how your website is ranking for specific keywords and phrases. By tracking your website's search engine performance, you can identify opportunities for improvement and make necessary changes to your content and strategy.

The market is flooded with a variety of keyword rank tracking tools, each offering different features and capabilities. These tools provide detailed insights into your website's search engine performance, including keyword rankings, backlinks, and competitors' data.

In this blog, we will be discussing the best keyword rank tracking tools available in the market. These tools will help you track your website's performance, identify keywords that need more attention, and optimize your content to improve your search engine rankings. Whether you're a small business owner, marketer, or SEO professional, these tools will provide valuable insights to help you achieve your SEO goals. So, let's dive in and explore the top keyword rank tracking tools for SEO.

The Top Keyword Rank Tracker Tools Are Listed Below:

Ahrefs
SEMrush
Google Search Console
AccuRanker
Moz Pro
GrowthBar
Serpstat
WooRank
Rank Tracker by SEO PowerSuite
SE Ranking

Ahrefs

Ahrefs is one of the best keyword rank tracking tool that helps to track how a website is performing on different keywords. It provides important details including search volume, ranking position, keyword difficulty score, estimated organic traffic, and ranking URL for every keyword. It also shows you your competitor’s performance, so you can find out what opportunities do you have and how you can get an advantage over your competitors.

In Ahrefs, you have to add the project on which you are working and then choose a keyword and you'll get to know which keywords are performing well. It shows tracking through a graph after you select a keyword whether it is high or low.

Pricing Plan:

Ahrefs offers four pricing plans: Lite, Standard, Advanced and Enterprise. Have a look at the pricing details of each package.

SEMrush

Semrush is one of the most trusted online marketing tools for marketers. It is trusted by companies like Samsung, Tesla, Forbes and others. It helps to analyze and filter through search intent, Keyword analytics to analyse the competition level, Domain analytics, and Keyword gap compares your website with the competitors ranking. You can get all the data in one place, which is one of the biggest time-saving features that it provides.

Pricing Plan:

SemRush offers three pricing plans: Pro, Guru and Business. You can also use it for Free, but with limited access. Have a look at the pricing details of each package.

Google Search Console

Google Search Console is a free tool offered by Google that allows website owners to track their website's performance on Google Search. It provides data and insights on how Google crawls and indexes your website, as well as any issues that may be impacting your website's search visibility.

One of the key features of Search Console is the ability to track your website's search ranking for specific keywords, which can help you identify areas where your website needs improvement and track your progress over time. To use Search Console for rank tracking, you will need to verify ownership of your website and then navigate to the "Performance" tab to view your website's search rankings and other performance metrics.

Pricing Plan:

Google Search Console is Free to use.

AccuRanker

AccuRanker is a platform for monitoring SERP rankings. Popular with marketing agencies, eCommerce businesses, and enterprise companies globally. AccuRanker is a useful tool for tracking and analyzing the effects of your SEO efforts. AccuRanker is an efficient and precise keyword ranking tool designed for speed. AccuRanker's keyword research database of over 24 Billion keywords enables their users to do comprehensive analysis with access to the most up-to-date information. You can compare your competitor’s website for the same keywords. If you care about your search engine rankings and tracking your progress, AccuRanker is indispensable to achieving success.

Pricing Plan:

AccuRanker offers a variety of monthly plan options ranging from 1k keywords to 1000k keywords with different prices. You can save 10% when you pay for an entire year in advance. You can upgrade, downgrade, or cancel your plan at any time, free of charge. Have a look at the pricing details.

Moz Pro

Moz Pro provides a comprehensive set of SEO tools. By utilizing it, companies are able to boost their rankings, bring more visitors to their website, and become more visible in search engine results. A prominent feature of this is keyword rank tracking. With Moz Pro's keyword rank tracking, you can track your website's search rankings for specific keywords in Google and Bing, and you can also track the rankings of your competitors. This information can help you identify areas where your website needs improvement and track your progress over time.

Moz Pro also allows you to track and monitor the ranking of your website in different geographic locations and also check the ranking of your website in mobile and desktop search results. Additionally, it offers the ability to set custom alerts and notifications when your website's rankings change, making it easy to stay on top of your search visibility.

Pricing Plan:

Moz Pro offers four pricing plans: Standard, Medium, Large and Premium Plan. 30-day free trial is available. Have a look at the pricing details of each package.

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GrowthBar

GrowthBar is the top choice of SEO software tools for marketing professionals & bloggers. One of its main feature is keyword rank tracking. With the GrowthBar Keyword Rank Tracker, you can monitor thousands of keywords across multiple websites. GrowthBar takes multiple snapshots daily of the Google search engine results page (SERP) to provide you with an accurate view of your keyword rankings at all times. You can add an unlimited number of keywords and update your list as often as you'd like. This feature is suitable for any language and can provide valuable guidance to help you create an ideal SEO content strategy.

Pricing Plan:

GrowthBar offers three pricing plans: Standard, Pro and Agency Plan. 5-day free trial is available. Have a look at the pricing details of each package.

Serpstat

Serpstat is an all-in-one SEO platform that offers a variety of features to help website owners improve their search visibility. One of the features is keyword rank tracking. With Serpstat's keyword rank tracking tool, you can track your website's search rankings for specific keywords in Google, Bing and Yahoo. You can also track the rankings of your competitors and see how your rankings have changed over time. The tool provides a detailed report of your website's ranking history, including the ranking positions, changes, and other related information.

Serpstat also offers other features such as site audit, keyword research, backlink analysis, and competitor research, which can help you identify areas where your website needs improvement and track your progress over time.

Pricing Plan:

Serpstat offers four pricing plans: Lite, Standard, Advanced and Enterprise. Have a look at the pricing details of each package.

WooRank

Woorank is a website analysis and optimization tool that offers a variety of features to help website owners improve their search visibility and online presence. One of the features of Woorank is keyword rank tracking. Woorank's keyword rank tracking tool allows you to track your website's search rankings for specific keywords in Google and Bing, and you can also track the rankings of your competitors. You can monitor your keyword rankings against your competitors to easily evaluate your long-term SEO success. It also allow to discover which keywords bring up featured results and which ones you or your competitors are already using. It is a paid tool with free trial available and offers flexible pricing plans.

Pricing Plan:

Woorank offers three pricing plans: Pro, Premium and Enterprise. Have a look at the pricing details of each package.

Rank Tracker by SEO PowerSuite

Rank Tracker is a keyword rank tracking tool by SEO PowerSuite. You can use it to track ranks with no limit on keywords, check positions in desktop and mobile SERP results, optimize for local search, research keywords, and assess your competitors' keywords and traffic.

It's accuracy and volume of keyword data make it a viable alternative to popular industry-leading rank checkers like Semrush or Ahrefs. Rank Tracker is a cost-effective solution for small businesses.

Rank Tracker's free offering is quite generous. You can use it to check an unlimited number of keywords and websites. You can measure your rankings against one competitor. In addition, you can conduct extensive keyword research.

Pricing Plan:

Rank Tracker offers a free plan and two pricing plans: Professional and Enterprise. Have a look at the pricing details of each package.

SE Ranking

SE Ranking is a comprehensive and cutting-edge SEO tool. It is simple to use and helps you maintain a successful SEO plan. Its keyword rank tracker feature enables you to monitor your rankings in all major search engines across any location, language, and paid/organic traffic. The tool allows you to add up to five competitors for tracking, as well as integrating with your Google Analytics and Google Search Console accounts.

SE Ranking not only helps track your search terms, but also analyze your website traffic, measure SEO potential, create a marketing plan in real-time, conduct website audits, monitor backlinks and much more.

Pricing Plan:

SE Ranking offers three pricing plans: Essential, Pro and Business Plan. Have a look at the pricing details of each package (Note: When you want to check rankings on daily basic).

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Conclusion

By using any of these rank-tracking tools, you will be able to track your website's search engine performance, identify opportunities for improvement, and make the necessary changes to optimize your content and improve your search engine rankings. For specialized SEO services in a particular niche, various SEO agencies offer tailored solutions. Ultimately, the best keyword rank tracking tool for you will depend on your specific needs and requirements, but any of the tools mentioned in this blog post will provide valuable insights to help you achieve your SEO goals.

FAQs

What is keyword rank tracking?

Keyword rank tracking is the process of monitoring and analyzing how your website is ranking for specific keywords and phrases in search engine results pages (SERPs).

Why is keyword rank tracking important for SEO?

Keyword rank tracking is important for SEO as it helps businesses to understand how their website is performing in search engines and identify opportunities for improvement. By tracking your website's search engine performance, you can identify which keywords and phrases you should focus on, optimize your content accordingly, and improve your search engine rankings.

What are the best keyword rank tracking tools available in the market?

Some of the best keyword rank tracking tools include SEMrush, Ahrefs, Moz, Serpstat, and GrowthBar.

How do I choose the best rank tracking tool for my business?

The best keyword rank tracking tool for your business will depend on your specific needs and requirements. Consider factors such as cost, features, and ease of use when choosing a tool. It's also a good idea to try out a few different tools to see which one works best for your business.

Can I track my keyword rankings for free?

Some keyword rank tracking tools offer a limited free version or a free trial period. However, most of the high-quality keyword rank tracking tools require a paid subscription.

Do I need to track my keyword rankings daily?

The frequency of keyword tracking depends on your business goals and requirements. Some businesses may need to track their keyword rankings daily, while others may only need to track them weekly or monthly. It's important to find a balance that works for your business and provides you with the information you need to make informed decisions.

Can I track my competitors’ keyword rankings using keyword rank tracking tools?

Yes, most keyword rank tracking tools allow you to track your competitors' keyword rankings. This can provide valuable insights into your competitors' search engine performance and help you identify areas where you can improve your own website.

Can I track keyword rankings for specific regions or countries?

Yes, some keyword rank tracking tools allow you to track keyword rankings for specific regions or countries. This can be useful for businesses that are targeting a specific geographical area.

Can I check keyword rankings for both mobile and desktop devices?

Yes, some keyword rank tracking tools allow you to check keyword rankings for both mobile and desktop devices. This can be useful for businesses that want to optimize their website for both types of devices.