Top AR Startups in India | 2022 Exhaustive List

Top AR Startups in India | 2022 Exhaustive List

Augmented Reality has emerged to become pivotal in the ways in which humans are reimagining their lifestyles. It has enhanced user experience and business efficiency in a tremendous manner. Irrespective of the nature of businesses, companies have been leveraging the capabilities of Augmented Reality so much so that the industry is expected to deliver a global revenue of $340 billion by the end of 2028.

Studies also reveal that by the end of 2024, there will be over 1.3 billion augmented reality users. This emerging technology has the power to bring better efficiency into the organization.

AR in India has got a large market to tap into which makes it all the more path-breaking and revolutionary. The Indian Augmented Reality market is expected to grow at a rate of 38.29% by 2027.

The digital transformation of the country along with the availability of various AR devices aided by high investments has boosted the penetration of AR in the Indian market. This article will look at some of the leading AR companies in India.

India is still developing in AR compared to the work of Microsoft and its hologram-themed augmented reality glass or Google’s Tango projects. Many of the AR startups in India are trying to set a benchmark in the world of AR Startups. There are a total of 104 AR startups in India.

Future of AR

Top AR Companies in India

2.Parallax Labs
3.Tata ELXSI
7.Quy Technologies


Founded in 2016, Imaginate is an Augmented Reality, Virtual Reality and Mixed Reality enterprise that provides custom-made 3D content to enable immersive training and support for various equipment and processes. It was found by Hemanth Satyanarayana.

Imaginate- Top AR Startup in India
Imaginate- 3D Content Developer

They have been rated as top agencies by Gartner, Forester and IDC. They have extended their support through AR services to various industries including Automotive, Aviation, Construction, FMCG, Healthcare, Banking and Manufacturing.

Startup Name Imaginate
Headquarter Hyderabad
Founder Hemanth Satyanarayana
Founded 2016
Funding $500k
Products Austom-made 3D content

Parallax Labs

This Mumbai-based startup is the first of its kind that uses AR, VR and MR for the defense and enterprise sector. They aim to become the best AR company in India by providing end-to-end customer solutions. They have played a significant role in improving practices at the Hindustan Uniliver plant as well.

Parallax- Virtual Solution Provider
Startup Name Parallax Labs
Headquarter Mumbai
Founder Vivek Surve, Krupalu Mehta
Founded 2018
Funding $500k
Products VR, AR & MR Content Development Startup Studio


Recognizing the rise of the world to embark on a new immersive experience, TATA ELXSI attempts to become the key player in the field through innovation. They assist customers in their quest to find creative solutions to their problems and bring meaningful connections and experiences.

TATA ELXSI- Top AR Startup in India
TATA ELXSI- Virtual World

By providing end-to-end immersive experience solutions, the firm prepares the workforces of various industries to improve productivity, reduce cost and enhance customer experience.

Startup Name TATA ELXSI
Headquarter Bangalore
Founder TATA Group
Founded 1989
Funding Self Funded
Products Video Analytics Solution, Robot Taxi, V2x, TESA


They are an Augmented Reality based toy company that brings in interactive toys and games that are heavily rooted in AR technology. By providing educational playing experiences to the kids, PlayShifu aims to revolutionising the use of AR within the paradigm of child growth and development.

PlayShifu- Top AR Startup in India
PlayShifu- Educational AR Startup

They cater to kids of age 4-12. Their carefully crafted AR-based toys and games are crucial in developing skills like critical thinking, geography, engineering etc.

Startup Name Play Shifu
Headquarter Bangalore
Founder Dinesh Advani, Vivek Goyal
Founded 2016
Funding $35.4m
Products AR-based STEM Toys & Educational Games for Kids


Focusing on the gaming industry, Gophygital uses Mixed Reality to provide immersive, experiential solutions to clients. They also work along with various other segments including education, healthcare, retail, and lifestyle. All of their products have strong elements of gamification.

Gophygital- Top AR Startup in India
Gophygital- Top AR Startup in India

Their team have a unique mix of engineers, artists and psychologists to refine their technology to its purest form and also make the most out of it. They have a diverse client base which has helped them score greater heights. Some of them are Atara, Carlsen, Kotak bank, IPCA, Piramal, TATA and Mahindra Rise.

Startup Name Gophygital
Headquarter Mumbai
Founder Ninad Chaaya
Founded 2016
Products Use of Mixed Reality to provide immersive, experiential solutions to clients

Tetrahedron is a VR and AR company based out in the manufacturing industries in Defence, Consumer durables, FMCG, and Pharmaceuticals along with education & training in schools, colleges & universities. They focus on the details of presenting the respective products of the company in a holistic manner by aiding with the required services.

Tetrahedron- Top AR Startup in India
Tetrahedron- Top AR Startup in India


This company that gives Virtual Reality, Augmented Reality and Mixed Reality based solutions to their customers was founded in 2018. Rather than replacing human capabilities, they seek to enhance them by finding novel solutions to core issues.

InfiAR- Top AR Startup in India
InfiVR- AR and VR Startup

They focus on sectors like aviation, aerospace, healthcare, pharmaceuticals, automobiles etc. What makes them unique is their approach toward technology as an extension of human intelligence and eyes rather than as a separate entity. They look forward to making their services cheap and affordable to all as a part of their service enhancement initiative. The company is based out in Bangalore.

Startup Name InfiVr
Headquarter Bangalore
Founded 2018
Funding Self funded
Products Enable clients productivity using AR/VR

Quy Technologies

Founded in 2010, Quy Technology Pvt Ltd primarily gives mobile app development services. Although they are based in India they have clients all over the world including U.S., UK, Canada, UAE and Europe. They use their expertise in AR, VR and MR to expand the digital footprints of their clients.

QUYTECH- Top AR Startups in India
QUYTech- Top AR Startups in India

They focus on areas like eCommerce, Healthcare, Training & Development, Retail, Real Estate, Entertainment, Education, Manufacturing, FMCG etc. Today, they have delivered over 350 projects to their clients all over the world.


Trezi is an AR software company which is one of the top 10 AR startups in India. Trezi is based in Noida and was founded by Gautam Tewari in 2014. It is an immersive virtual reality product that allows experiencing the designs with the help of 3D modeling software & architecture software. Trezi lets architectures showcase their building plans using AR.

top 10 AR startups in India
Trezi AR Startup
Startup Name Trezi
Headquarter Noida, Uttar Pradesh
Founder Gautam Tewari
Founded 2014
Funding 2M (2020)
Products Design Presentations, Real-time Marketing Communications


SmartVizX is one of the best solutions provider companies in the AEC(architecture, engineering, and construction) industry. SmartVizX creates an interactive virtual environment for experiencing arenas and spaces that haven't even been physically built. It currently focuses on building a virtual environment for the real-estate & design industry.

top AR startups India
SmartVizX Virtual Environment
Startup Name SmartVizX
Headquarter Noida, Uttar Pradesh
Founder Gautam Tewari and Tithi Tewari
Founded 2015
Funding 3M (2020)
Products ArchViz, ArchVizM, 360-VIZ, ViViz, ViVizM, ViVizVR


Simulanis is one of the top AR companies in India. It provides AR-based solutions for field force productivity. Simulanis is one of the top AR companies in India. It provides AR-based solutions for field force productivity. Simulanis is also a multi-award-winning Ed-tech company. It develops Augmented, Mixed, and Virtual Reality software applications for Education, Skilling, and Industrial Training

Startup Name Simulanis
Headquarter Delhi, India
Founder Raman Talwar
Founded 2013
Funding USD 1M
Products Remote Assist,Reflexis, Sanalexa,

How Augmented reality is helping in Remote Work
What does Augmented Reality actually mean and what is it used for?It is awidespread technology, so does a question pop up? “How does it work?” AR is the special technology where it instructs your device to be helpfulthroughout your day by letting you experience digital content in the similar wa…


Kalpnik has developed a platform for people to experience remote places and events. Its product VRDevotee lets users experience immersive religious and spiritual places. Its app which is available on both android and ios has over 1.27 lakh downloads.

Indian AR startup
Startup Name Kalpnik
Headquarter Noida, Uttar Pradesh
Founder Apul Nahata, Ashwani Garg, John Kuruvilla
Founded 2016
Funding USD 526K
Products VRDevotee


Jadooz is an Virtual reality cinema theater and solutions provider in India. Jadooz is a chain of multiplexes which Provides a 50-80 seater cinema, virtual reality center, gaming pods and a cafe which allows users to enjoy films, VR experiences, and VR gaming. It was founded in 2017 by Rahul Nehra and Shobana Chandrakumar.

Startup Name Jadooz
Headquarter Chennai
Founder Rahul Nehra and Shobana Chandrakumar
Founded 2017
Funding USD 319K
Products VR experiences and VR gaming

Virtual and Augmented reality and its impact on India
In the 21st century, technology is everywhere, its replacing blackboards in theclasssrooms, paper models in projects, videogame controllers to VR headsets, ithas brought the pokemons from our television screens to the floor in our house.All of this has been made possible using AR and VR which sta…


GreyKernel is one of leading and most-awarded Virtual Reality and advance visualization startup AR startup in India. It creates immersive & gamified content for Training, Simulation & Education.

Startup Name GreyKernel
Headquarter Noida, Uttar Pradesh, India
Founder Abhishek Gupta, Pranshul Chandhok
Founded 2015
Products Education, Training & Simulation


PerspectAI is an assessment tool that measures human potential by Loop Reality. It provides game based assessment tool that help organizations hire talent. It employs AI to help organizations make data-driven talent decisions.

Startup Name PerspectAI
Headquarter Hyderabad, Andhra Pradesh, India
Founder Jignesh Talasila, Karthik KV, Ravi Teja Koneru, Ravi Theja Muthu, Sai Suraj Vanka
Founded 2016
Funding USD 275k
Products Game based Assesment

The three most prominent markets in AR/VR are entertainment, manufacturing, and healthcare. There's an immense demand for AR/VR since the coronavirus outbreak has forced the cancellation of events. there is also a growing demand for AR/VR in the education sector. Many companies in India are stepping up their production as the demand for AR/VR has increased. Many of the AR startups in India are upping their game to become the forefront runner in AR space.


India is driving faster to its goal of making the country more technically sound. With the boost given by the cutting-edge technology employed through AR, VR and MR, a lot of companies are coming to the forefront so as to make business easier for their clients.

Through the application of AR to each and every aspect of doing business, the clients and the companies are able to engage in a mutually beneficial relationship. The scope and market of the industry are only increasing by the day which means that there is still room for many more startups to come.

With the amount of importance that the Indian government gives to digital and technological development in the country, especially through Digital India, the country can witness significant penetration of AR and related technology in the future.


What is the Future of Augmented Reality?

Augmented is one of the top emerging innovations which is opening abundant opportunities for the businesses. Analysts predict that the AR market will reach $198 billion in 2025.

What is the difference between AR and VR?

AR combines the real world with the digital element i.e it let you see everything in front of you without using any Headset whereas VR is an alternative world replaces with a simulated one with the help of devices.

Where is Augmented Reality used in Business?

Use of AR Technology is not limited to only few industries like gaming and entertainment industry. It is being used in many industries to solve business challenges. It is being widely used in following sectors nowadays for e.g-

  • Design and Construction
  • Printing and Advertising Industry
  • Healthcare Sector
  • Training & Education
  • Maintenance & Repair
  • Retail Industry

What are the advantages of AR?

Augmented Reality can help create an entirely new, interactive experience for users. Here are top advantages of AR-

  • Enhanced User Experience
  • Increase Brand Awareness
  • Reduce Language Barriers
  • Content quality Improvement
  • Generate detailed analytics

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