This article is contributed by Neha Kulwal, Country Manager, Admitad India.
With about 660 million users worldwide, messaging service Telegram is growing fast to become a high-engagement platform that consumers can leverage not just for their regular conversation, but for shopping and learning with the possible existence of so many channels. Besides, Telegram also emerged as the most in-demand traffic source in the affiliate industry, turning out to be the best for existing publishers and even for the individuals who have a huge audience base on their app.
Telegram allows everybody to easily communicate via private messaging, channels, or groups. To maximize the earnings, most publishers sign up with an affiliate network because it’s a one-stop platform where they can find a wide range of offers, well-known brands to work with, and advanced tools and technologies.
All in one platform
Affiliate networks, being the key source for publishers, plays an important role by allowing them to not just access many campaigns but also provide several monetization opportunities as well. The use of social media, personal recommendations via messengers, and other platforms by publishers push the consumer to the conversion stage. Usually, it can be used for a targeted niche where publishers can share various deals/offers with their users.
With the trust and reliability of messengers among consumers, brands have started allowing products promotion for customer acquisition. The foremost benefit lies in the source of income through affiliate marketing which enables telegrammer a static income for a longer period of time with the same affiliate link. Also, they are not bound to reach out to different brands at the same time as with affiliate networks, they can access multiple brands' offers across categories to promote.
Affiliate program for every niche
Consumers nowadays have become very reluctant to find different offers/ deals from different brands. Telegrammers come as a mediator between the brands and consumers providing all the deals on one channel/group. The good news is that Telegram allows you to share affiliate links organically without restrictions so once your communities start expanding, you can look out for affiliate programs based on your niche. It is easy to find affiliate programs on affiliate networks, they can help you find effective campaigns that allow Telegram traffic.
According to Admitad, a 3x growth in the number of orders has been observed via Telegram. As affiliate networks provide multiple solutions like various payment methods, advanced tools, 24*7 steam support, best payouts making it easier for publishers to work hassle-free. For instance, a telegrammer having an audience niche of fashion and beauty can choose a variety of beauty and fashion affiliate programs to promote and earn.
Making money with Telegram
Telegram doesn’t pay for channels or groups themselves, there is no monetization program inside it. However, in late 2020 it was announced that Telegram monetization will be launched any time soon. Even without an official monetization opportunity, Telegram is one of the most popular platforms for advertising. People already make a huge income per month by selling their products, services, or ads on Telegram channels. But, though Telegram offers a lot of money-making opportunities, you have to invest a lot of time and effort to get your Telegram business off the ground, like creating top-notch valuable content, posting consistently, building a loyal following, opting for relevant tools, and making sure you are one step ahead of your competitors. On the Admitad platform, the publishers have earned on an average 6.5 lacs monthly via telegram. If you play your cards right and use the relevant tools, eventually, telegram will become a lucrative revenue stream for you.
Using the right tools (Role of Bot)
In the online space, there are many tools available that can help telegrammers/publishers to monetize their website as well assist them to attract users effectively. One might already be acquainted with some of the tools or are planning to do so. Using at least the two following tools will ease your life greatly: they are multifunctional and rather helpful – Extension for Google Chrome and Telegram Bot.
After adding the Admitad extension to your chrome browser, the publisher can see the main details of the affiliate program in the browser window of the advertiser webpage. Also, any unique deep link can now be created literally in one click. The tools tend to be highly recommended and useful for bloggers.
Telegram Bot by Admitad is the tool that immensely helps to work with the affiliate programs from any device where this messenger is installed. The Bot is useful for any telegrammer to create a short link and can also generate multiple deep links at a go making it convenient for both the users and publisher while keeping a check on their earnings. Telegram bots give the app a competitive advantage over other messengers. Bots can serve a lot of marketing purposes and can save marketers a lot of legwork when communicating with clients.
With the rise in demand for affiliate marketing and with the overall positive responses from the industry, it is sure that affiliate channels have turned out as a win-win situation for both advertisers and publishers. Looking at the positive side, it is best for all brands and publishers to partner with affiliate channels to grow more and look out for better and positive results.
Remember, Telegram is growing in terms of earnings, don’t miss your chance to find your niche and make money online!