Assiduus Global raises $25M in Pre-Series B led by Bajaj Finserv
Assiduus Global Inc., an AI-powered middleware infrastructure platform for global digital commerce, announced the close of its $25 million Pre-Series B funding round led by Bajaj Finserv, one of India’s largest and most diversified financial services groups. Since its previous round, the company has quadrupled revenue, tripled valuation, and remained PAT-positive for seven consecutive years, scaling to become the third-largest technology-led e-commerce distribution and supply chain platform globally.
The round was led by Bajaj Finserv with participation from, Uncorrelated Ventures, Aaruha Technology Fund, Vikash Agarwal (Rupa Family Office), and other long-term institutional and family-office investors.
This milestone positions Assiduus among a small group of global commerce-infrastructure companies combining high-growth execution, sustained profitability, and industrial-scale operations in a sector known for capital intensity and thin margins.
Infrastructure-Led Growth at Global Scale
Since its last funding round, Assiduus has delivered 4× growth across revenues, enterprise customers, and geographic footprint, driven by deeper enterprise adoption, expanded marketplace integrations, and increasing platform leverage.
Today, Assiduus supports 150+ enterprise brands, operates across 20+ countries, and integrates with 18+ global marketplaces and quick-commerce platforms, providing end-to-end capabilities across cross-border distribution, fulfillment, compliance, and real-time performance intelligence.
A Distinct Infrastructure Model
Through a technology-led, asset-light operating model, Assiduus has scaled into the third-largest global player in e-commerce distribution and supply chain.
Unlike traditional logistics providers or inventory-heavy roll-ups, Assiduus operates at the infrastructure layer, combining software intelligence, data orchestration, and physical execution to enable global commerce with speed, precision, and capital efficiency.
Applied Robotics and Smart Warehousing Drive Scale Economics
A key driver of Assiduus’ growth and margin expansion is its investment in applied robotics, automated warehousing, and intelligent fulfillment infrastructure, tightly integrated with its proprietary AI, OMS, and WMS platforms. This has delivered:
- Higher throughput and faster order cycles
- Improved unit economics and margin expansion
- Increased inventory turns and working-capital efficiency
- Structural economies of scale across regions
These capabilities allow Assiduus to scale volumes without proportional cost increases, reinforcing its infrastructure-grade economics.
Capital-Efficient Growth with Sustained Profitability
Assiduus has tripled its valuation since the previous round, reflecting investor confidence in its technology moat, governance standards, and enterprise retention.
The company has remained PAT-positive for seven consecutive years—a rare outcome in global commerce and SaaS—while continuing to invest in automation, AI, and international expansion.
“Quadrupling growth while remaining profitable for seven straight years reflects disciplined execution and a business model built for endurance,” said Somdutta Singh, Founder & CEO of Assiduus Global Inc.
“We are building global commerce infrastructure designed to compound across cycles, geographies, and generations.”
Mangesh Anaokar, Fund Manager – Venture Investments, Bajaj Alts, noted:
“The Company has successfully delivered seamlessly for 150+ enterprise brands enabling them to integrate with 18+ global marketplaces and quick-commerce platforms. We are excited to work alongside Somdutta & her team at Assiduus in shaping in its next phase of growth.”
Use of Proceeds
Capital from the Pre-Series B round will be deployed to:
- Deepen AI and data capabilities, including predictive demand, pricing intelligence, and working-capital optimization
- Accelerate expansion across the Middle East, Europe, and Asia-Pacific, with Oman as a strategic regional hub
- Strengthen enterprise, sovereign, and government partnerships supporting resilient global trade ecosystems
A Woman-Led Global Infrastructure Company
Founded and led by a solo woman serial entrepreneur, Assiduus Global has earned multiple Deloitte Fast 50 recognitions and global high-growth rankings, demonstrating that profitable scale, operational rigor, and inclusive leadership can coexist in global technology businesses.