Boba Bhai raises ₹40 crore to scale India’s bubble tea and Korean street food categories.

Boba Bhai, India’s largest omnichannel Bubble Tea and Korean street food brand, has raised ₹40 crore in a funding round led by existing investors 8i Ventures, Titan Capital Winners Fund and Global Growth Capital. The round also saw participation from new investors like BIG Capital and prominent angels.

The round was raised at 5x the valuation at which the Series A round happened just one year ago, reflecting the strong progress made by the company in the past 12 months. The company will use the capital to accelerate store expansion across Tier-1 cities and enter select Tier-2 markets, strengthen leadership and on-ground teams, and deepen its Korean-inspired food, beverage and packaged snacking categories across its omnichannel network and launch new products tailored for quick-commerce platforms.

In just two years, Boba Bhai has emerged as one of India’s fastest-growing new-age consumer brands. The company has delivered rapid growth with revenue increasing 6× from ₹5 crore in FY24 to ₹30 crore in FY25, and is on track to cross ₹100 crore ARR in next two months. This momentum reflects strong consumer demand for global street flavours and the brand’s ability to build deep loyalty among young Indian consumers, as it works toward a long-term vision of reaching 1,000 outlets across India over the next five years.

“Over the last two years, we have focused on building systems that allow us to scale with consistency  from product quality and supply-chain discipline to store-level execution. This capital will help us deepen our presence in Tier-1 cities while expanding into Tier-2 markets in a structured way. From what we have seen on the ground, young consumers are increasingly seeking bold, global flavours, but they stay loyal only when the experience delivers every time. Korean street food fits naturally into this shift, and we see strong headroom to build this category at scale in India”, said Dhruv Kohli, Founder, Boba Bhai.

With rising demand for global flavours, increasing influence of Korean pop culture, and growing openness to new-age street food formats beyond metros, Boba Bhai is well positioned to lead the next phase of category-led growth in India’s QSR space.

“Boba Bhai has demonstrated incredible growth and a repeatable playbook that has made it the #1 bubble tea brand in the country. The team’s operational nous & benchmark beating metrics made it an easy decision for us to double down.” said Vishwanath V, General Partner, 8i Ventures.

Shiv Kapoor, Vice President at Titan Capital Winners Fund, said, “We continue to be impressed with the strong execution at Boba Bhai along the multiple axes of product quality, customer loyalty and growing scale. Dhruv has planned a huge lineup of new menu items spanning eatables and beverages inspired by global flavours, and we can’t wait to see them in the hands of Indian consumers soon.”

Harsh Patel, Managing Partner at Global Growth Capital, said “Dhruv has created a market leader that spans the QSR and FMCG sectors from scratch in just over 2 years. Being able to combine great ideas with a razor sharp focus on execution is a rare trait and the Boba Bhai team have demonstrated this in spades since we first backed them in 2023. Looking forward to the team capturing a number of other verticals and continuing to build the brand.”

Driven by rising demand for global flavours, growing influence of Korean pop culture, and increasing openness to new-age street food formats beyond metros, Boba Bhai’s omnichannel model, spanning retail outlets, food delivery platforms and quick-commerce partnerships, continues to support healthy growth and repeat engagement.