🔍Insights
Swiggy started as a simple service that was into just delivering food and has now evolved into a platform that delivers not only food but groceries, essentials, and everything else with a few taps on your phone. Even amidst stiff competition with its largest rival, Zomato, Swiggy has climbed to
📄Company Profiles
The call for digitalization has certainly upped the startup ecosystem and made companies reach out to their target customers with products and services online. Along with the startups and established brands and businesses, the growing digitalization has also been constantly empowering entrepreneurs and other individuals to advertise and broadcast themselves
📄Company Profiles
Exactly when smartphones became the devices that could do everything, the users started feeling the need to be excited and well-informed about the entertainment activities happening in their locality. Besides, with the world summed up on their mobile devices, they also began to search and explore what they could do
📖 Learning
The number of netizens accessing the internet has increased with the arrival of JIO in India as it offers low-cost data plans and cheaper smartphones, which let them surf the world easily. Due to this, more people are found to be active online. Taking an edge over this, various companies
✍️ Opinions
This article has been contributed by Aditya Oza, CMO & Co-Founder at EMotorad. All good marketers will agree that marketing should never feel like selling. People do not like being sold to; they want to discover things that genuinely interest them and add value to their lives. This realisation is
✍️ Opinions
This article has been contributed by Chandra Mani, Founder, Useful Garbage Creations. The way we consume entertainment has changed forever, and Indian OTT platforms are riding the wave in style. With binge-worthy web series, global blockbusters and homegrown dramas that resonate across cultures, India’s streaming services are making their