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Vidya Varadarajan on Performance Marketing, Google Ads Strategy, and Digital Growth

👨‍💻 StartupTalkers

Vidya Varadarajan on Performance Marketing, Google Ads Strategy, and Digital Growth

Performance marketing today requires a balance of creativity, strategy, and data-driven decision-making. Vidya Varadarajan, Director – Digital at Jacob Creative, brings this blend through her journey from copywriting to managing high-impact digital campaigns and Google Ads strategies. In this interview with StartupTalky, she shares how storytelling shaped her marketing mindset, her

By Apoorva Bajj
Meghna Agarwal on Women Leadership, Workspaces, and Taking IndiQube Public

👨‍💻 StartupTalkers

‘I Never Asked for Permission’: Meghna Agarwal on Women Leadership, Workspaces, and Taking IndiQube Public

This International Women’s Day, we feature Meghna Agarwal, co-founder of IndiQube, who has made her mark in India’s male-dominated real estate sector. Since starting IndiQube in 2015, Meghna has focused on building workspaces that combine design, technology, and employee experience. From founding the company to taking it through

By Muskaan Kapoor