With the emergence of online stores such as Amazon and Flipkart, and their success, more entrepreneurs have realized just how profitable an online store can be. Although, until a few years back, you would have needed an extensive coding knowledge in different frameworks to build your own online store, the game has changed now. Many online eCommerce websites offer a platform allowing you to create your very own Online Store; and as of now, Shopify is the most popular one.
Shopify is an online platform that offers users all tools and functionalities to create an Online Store and run it efficiently. It allows you to start your online business, market and sell your products, and manage your store in day to day business. Statistics have shown that about 1 million businesses have delivered using Shopify, and have generated a combined sales of over $200 billion.
Although Shopify gives you everything that is quintessential to run an online marketplace, you still need tools for other relevant work. Be it resizing an image, automation of trivial tasks like marketing, or making business cards, attention to detail is what makes anyone successful. This is why every Shopify user should also use the below mentioned tools, not just to run an online store, but also make sure to make them professional enough to generate revenue.
Kit is a tool offered by Shopify to help you with the social media marketing of your online store. Social Media Marketing is one of the leading marketing techniques and has by far helped most business users in advertising their products and services. Since essentially every internet user has a social media profile, chances are that you will find most of your customers through social media marketing strategies. From launching your store and growing business to email marketing along with sales and conversion, Kit is the extra set of hands you need to focus more on your business.
Burst is a free Stock Photo Platform, and is powered by Shopify to offer free and high resolution pictures to users for a perfect blog or website. The photos can be found by category including Home, City, Education, Food among others, with new photos posted every week to keep the stock fresh. The pictures offered by Burst are all free for commercial use for designer, developers, bloggers and entrepreneurs, while also being editable. Burst also offers users some amazing business ideas to choose from a collection of trending and fresh ideas through case studies, marketing analysis, and business model insights.
As the name suggests, Slogan Maker helps you find and develop eye catching slogans and catchphrases to use in your business. All you need to do is type in the word that you need in the phrase, or the main keyword of your product or service, and the Slogan Maker will automatically generate a slogan for you. A slogan shouldn't be taken lightly, since some of the most popular brands are recognized by a slogan, and a good catchphrase might also help you grab some of your customers' attention.
Every business, online or retail, needs a good logo to first have an identity and mark its presence. This is where Hatchful comes in handy as a tool, Shopify has to offer. Hatchful is a free logo maker for creating professional-looking logos and allows you to choose from a plethora of free and professionally designed templates. It allows you to add icons and edit the logo as you please with an easy to use interface and let the logo brand your niche.
The worst mistake one can make while starting an online store is taking things lightly, and even worse, disregarding the picture of your product or other images you use. Image Resizer is the tool that takes care of this situation for you. A customer, when purchasing online, literally has to bet his money on the image of the product you have to offer. Resizing the image comes quite in handy, as it optimizes the image for use on the web, while also setting it in accordance with the configuration of the website, to make your online store more professional and appealing.
Oberlo is a dropshipping application that works in a business model where you can sell on an online store without having to maintain an inventory. With Oberlo, you can find products to sell online and sell them directly from the manufacturer to the customer. Moreover, with millions of products to sell online and an automation tool like Oberlo, you can focus more on marketing strategies to enhance and scale your business, and create more revenue. Also, once you have made sufficient sales, selling products with Oberlo becomes as simple as clicking a button.
Shopify is a platform to sell your products and sometimes they can include t-shirts, mugs, and other accessories which need on-demand printing. This is where Printful comes in. You can connect Printful with your Shopify store and generate an image of the product with the desired print or embroidery from a collection of 228 different products. It is more of a dropshipping service where all you will receive is the order notification and Printful will take care of the rest.
Klaviyo is a marketing platform that helps you enhance your marketing and advertising strategy with a more personalized approach. Klaviyo offers trigger flows based on dates, events, and memberships for a more optimized and targeted marketing campaign, and needless to say, the better the marketing, the more is the revenue generated. Moreover, with the use of data science to predict risks, sending time, and product recommendations, users get the most out of a marketing tool with Klaviyo.
- Cyrus Poonawalla - Founder of Serum Institute of India
- Buffer for Social Media Strategies
- Create Videos in Minutes With InVideo
On multiple occasions, users abandon their shopping cart, and this could be the case even with your online store. PushOwl is a web push notification application that comes quite in handy in such situations. It sends out automatic notifications for cart recovery, keeps tabs of and retargets regular visitors to send notifications regarding price drops, product availability and shipping, and offers users with the best push notification services as the most integrated browser push application. PushOwl also helps users with retention marketing as well as CRO.
Shopcodes is a tool built for creating QR codes for customers so they can simply make a purchase by scanning the code. QR codes are making rounds on the internet as the more convenient method to make payments and purchases, and this opportunity is offered by Shopify to its users through Shopcodes. When you make easy purchase and offer users a better customer experience from other websites, you create more loyal customers even without affiliate marketing. Moreover, you can analyze the scans and look into how many purchases were made through the QR code.