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Imagine millions of eyes glued to screens, roaring stadiums, and social media buzzing with every boundary and wicket; this is the Indian Premier League (IPL) in 2025, a branding goldmine. With record-breaking viewership on TV and digital platforms, IPL isn’t just a cricket league; it’s a marketing revolution
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The Indian Premier League (IPL) is not only a cricket tournament but also a global phenomenon that blends sports, entertainment, and big business. Since its inception in 2008, the IPL has grown into one of the most lucrative sporting leagues in the world, attracting top players, massive sponsorships, and a
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The Indian Premier League, the most prestigious cricket tournament in the world, will soon begin after the Indian Women's T20 League came to a close with RCB's historic first title. The Indian Premier League is getting ready to deliver the excitement and thrills fans have come
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With the 17th season of the world's premier cricket league, "The Indian Premiere League," set to begin on March 22, 2024, cricket fever is in full swing in India. All around the world, cricket fans gather around their screens for almost 60 days to watch matches
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Since its start, the 17th edition of the Indian Premier League (IPL), an idea of the Board of Control for Cricket in India (BCCI), has captivated spectators. The value of the Indian Premier League (IPL), one of the world's most popular sports competitions, increased by nearly 28 percent
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Cricketers are similar to movie stars that have a huge commercial appeal. This is why many upcoming cricketers including Shreyas Iyer are currently in demand for endorsing products. Shreyas Santosh Iyer is an Indian cricketer who currently plays for the country in international cricket, Mumbai’s cricket team in the
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The thrill of an IPL auction is no less than the tournament itself— seeing your favorite team bidding for your favorite player is enough to spark excitement. The Indian Premier League is not just a regular sports event— it’s a mega cricket festival. In a franchise sports tournament like
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Overflowing with the madness of gully cricket, the Indian Premier League (IPL) has bewitched cricket lovers with power-packed, thrilling matches, bold colours, and catchy theme songs. India’s most affluent and biggest sporting tournament, IPL, is a uniquely engaging event and a splendid marketing opportunity for brands. For the past
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Run by the most affluent cricket board in the world– BCCI– the Indian Premier League is among the world’s highest-paid lucrative tournaments. As mentioned by Forbes, IPL is the sixth most valuable sports league in the world, ranking behind the NFL, the Champions League, and Europe’s four big
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The Indian Premier League (IPL) season is held yearly, and our cricket-crazy nation cannot stop raging about it. One of the most expensive leagues in the world, IPL is undoubtedly the biggest T20 premier league in the world—a festival in itself for all cricket worshipers. IPL is a huge
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The cash-rich Indian Premier League— as a product and brand— has emerged as one of the most profitable arms of cricket. Since its inception in 2008, the Board of Control for Cricket in India’s brainchild has risen by leaps and bounds to be adequately represented by the title sponsors
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The Indian Premier League (IPL) is undoubtedly India's top-branded Twenty20 league organized by the Board of Control for Cricket in India (BCCI). Established in 2008, it has quickly developed into one of the richest and most popular T20 leagues in the world, attracting top players from across the
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The IPL, a professional T20 cricket league initiated in 2008 by the BCCI, is the most prominent body in the cricket landscape in India. This fast-paced league is known for its unique mixture of cricket and entertainment and usually runs from March to May. Comprised of ten city-based franchises, this
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The latest edition of the Indian Premier League (IPL) is here now in 2025, and naturally, we are in the midst of the cricket frenzy with players set in action, the religious fans of the game all thrilled and waiting for their favorite matches, and the franchise owners and other
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In this fast-moving world, who has the time to have a set up in their living room to sit back and watch the cricket match? That’s where Mr. Pankaj Chhaparwal’s brain clicked and he came up with the idea of Cricbuzz. Cricbuzz was founded in 2004 and was
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Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. We all love watching and playing cricket right? "Cricket is my favorite sport" yelled a guy from that corner. Of course yes, it's almost the entire Indian's favorite
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Lalit Modi became a monster who would swallow the well-established veteran officials of the game. This was in the year 2010 when he fled away from the country to escape arrest in the money laundering case. However, the former cricket administrator hit the headlines when he introduced actor Sushmita Sen
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The recent imposition of a 28% GST on fantasy gaming apps in India has disrupted the industry, particularly during the Indian Premier League (IPL) 2024 season. This unexpected move has hindered marketing efforts and user engagement strategies, posing significant challenges for fantasy gaming platforms during one of the most anticipated
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How in the world does a mobile TV app make money out of televised Indian cricket? Hotstar, that's how. Hotstar, the online streaming service owned by Star India, has become the official broadcaster of IPL matches in India. The sports content distribution giant's leap into the
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Cricket is considered as a religion in India, while the cricketers are seen as their demigods. Many companies nowadays prefer sportspeople or athletes over actors and actress to endorse their brands. One cricketer that is upcoming in the advertising world is Umesh Yadav. Umesh Yadav is a popular Indian cricketer
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There are over a billion cricket fans in the world and 90% are Indians. Whoa! With that kind of following, one can't complain that cricket is called a religion by millions in India. But guess what, there's a bigger religion with the biggest fan following in
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Brand ambassadors have become an important part, and more truly, an inseparable part of marketing and advertising for a majority of the companies in the country today. An actor/celebrity who is not only known as the Badshah of Bollywood but also stands among the most in-demand celebrities in the
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It is become common in corporate India, to sign the top or upcoming cricket celebrities as brand ambassadors. Cricketers have mass appeal and are trusted by the audience of different age groups; this is why many cricketers are offered huge amounts of money to promote brands. One such young and
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Cricketers are increasingly becoming a popular choice for brand ambassadors in India. This is because cricketers are more than players on the field, as they are admired and respected by consumers from all walks of life. Ravichandran Ashwin is one Indian all-rounder cricketer that is becoming popular in the endorsement