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During the era of Flipkart and Myntra dominating India's fashion e-commerce market, LimeRoad entered the scene back in 2012. Unlike the usual catalog-based shopping platforms, LimeRoad came up with a refreshing idea: a Pinterest-meets-fashion experience where users could mix, match, and create looks using virtual scrapbooks. With big
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From Amazon to Pepperfry, the eCommerce industry thrives in India, especially in B2C eCommerce companies. In fact, India is ranked first in the fastest-growing eCommerce market globally, with an estimated market value of $16.6 trillion by 2022. B2C means business-to-consumer, which refers to the business model where the companies
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Growing at a 30% compound annual growth rate, the ecommerce industry is certainly emerging as one of the most popular industries in India. Online marketplaces of varying niches, are rising and dominating the Indian market that was once known for its mom and pop stores. LimeRoad, one of the first
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The Indian handicrafts sector provides livelihoods to millions of people around the country, especially women. However, linking small-scale rural producers to urban and global markets has been a challenge. Efficiently connecting buyers and sellers in the handicrafts and handmade clothing market could have an exponential impact by improving the incomes
fashion ecommerce startups
Fashion has been an inbuilt statement in our lives, fashion eCommerce startups are making a good mark as they are gathering a lot of varieties of products. Clothes, jewellery, and other accessories are taking away a major part of our lifestyle and shopping is one of the most tiring tasks,