Amazon Agritech | How Amazon Enters Agritech to Help Farmers?

Aniket Mandal Aniket Mandal
Nov 2, 2021 5 min read
Amazon Agritech | How Amazon Enters Agritech to Help Farmers?

Amazon has set high standards in e-commerce as well as in many other fields. But the Agritech sector is a new sector on which Amazon is focussing right now due to many different reasons. And also, when it comes to agriculture, you cannot ignore India. Amazon also has big plans for the Indian Agri sector. The Indian agriculture sector is currently experiencing a lot of influence from private players. Amazon is trying to Invest in the Agritech space in India to make some modern changes. This may secure the farm produce in the Indian agricultural sector. Let's jump into the topic to know more about it.

How will Amazon help farmers?
How is Amazon Entering Agritech?
Benefits of Amazon Agritech
Government Plans For The Agritech Sector
Conclusion
FAQs

How will Amazon help farmers?

Amazon retail is trying to help farmers in India by launching its agronomy services which will notify the farmers about important crop-related data. These early notifications and information will help the farmers to make the necessary decisions for their crops. Now, this whole process takes place through an application through which necessary information is conveyed to the farmers related to crops, and it's production. Amazon has entered the Agritech sector to secure farm produce. This farm produce yields two-thirds of the country's $1 trillion retail spendings. Also, in India, many crops are not grown throughout the year. The government aims to bring in the private players to improve the farm work by yielding good results from suitable technology available. Amazon is a private giant which can invest a nice amount of money in reforming the agricultural sector.

Reactive and proactive plant programs supported by Amazon will provide cutting-edge technology to farmers and other crop growers. The dedicated mobile application will provide farmers with real-time advice and information on crop data and insights. As a Private company, Amazon tends to stretch its boundaries in different sectors, and the Agritech sector is perhaps one of the most developing sectors in the current time. Also, crop data needs critical analysis to be processed, and farmers will proceed accordingly, which will improve the crop produce. Private players could fulfill these factors in a better way if they cooperate with the government.

How is Amazon Entering Agritech?

Agronomy services launched by Amazon retail is a new footprint by a private company in the Agritech field of Indian agriculture. This system will provide early guidance and advice to farmers on crop production and other insights. Also, Amazon focuses on machine learning to improve productivity and build a more convenient supply infrastructure. According to Amazon's Indian senior officials, this technology will improve the quality of crop production and will yield good results.

Also, with this launch, the Amazon Agritech solutions have created an ecosystem through agronomist-powered field interventions. Also, tools were added to track down these field interventions. But every step requires huge support from the farmers on the field. Amazon needs to deliver good quality services with an agreement to supply vegetables and fruits of desired quality. Supply chain is a big challenge for Amazon. Old supply chains may damage the product, which will result in loss of trust and money. As a private giant, it's not that difficult for the company to invest a big amount in the modernization of the supply chain.

Benefits of Amazon Agritech

Amazon Agritech
Amazon Agritech

This system makes sure that farmers make accurate decisions about their crops on time. The instructions and timely advice help the farmers to get early data on how to manage crop production and increase farm produce. Also, the supply chains can be processed properly now with the interface as well as farmers will get informed about rotten or damaged fruits and vegetables. This will improve the quality of fruits and vegetables, which will reach millions of customers. The government is also aiming to harness profit through suitable technology available. India is a developing nation, so the agricultural sector must get proper reforms.

Also, farmers are showing interest in tech-led innovation in the field of farming. Smart farming methods will make it more profitable for the farmers to grow proper quality crops without much wastage. This technology will improve the results of the farming process and will deliver better. Amazon retail has also planned a proper temperature-controlled supply chain. This will ensure proper and safe transportation of the produce from the farm to the processing centers. After this, the packing process will take place with proper monitoring and will be dispatched to Amazon stores near customers. The Advancement in technology will help in upgrading the older ways of supplies and gathering farming data.

Government Plans For The Agritech Sector

The government of India is seeking a partnership of private giants to revolutionize the Indian agricultural sector. The technology provided by Companies such as Amazon will help to increase the farm yields. As a developing nation, India may see huge reforms in the agricultural sector in the next decade from a more modern perspective. The introduction to machine learning and artificial intelligence with modern supply chains and better advice on crop production are some of the examples. Some of these have already arrived in India, Β as the Amazon Agritech.

The aim is to increase profit revenue by increasing the farm produce. Also, time delays in supply chains can now be corrected, saving valuable time and capital. Farmers will get early warnings and important updates about the crops, which will help them to work more efficiently in the fields.


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Conclusion

The government and private entities will work together to bring suitable reforms to the sector that employs half of India's population. Also, the agricultural sector contributes highly to India's GDP, which is why it needs a good amount of investment too. Private companies have huge capital reserves to invest in technologies which can be helpful for the government to bring reforms. But the end decision must stay with the farmers who will work day and night in the crop fields to feed the entire nation.

FAQs

What is Amazon Kisan store?

Amazon India's Kisan Store help farmers with agriculture inputs like seeds, farm tools & accessories, plant protection, and many other agricultural products at competitive prices.

What is amazon agronomy service?

Amazon's agronomy services empower farmers. It helps in following ways:

  • It gives them timely advice on farming.
  • It enables them to make proper decisions on actions needed for their crops.
  • It introduces machine learning technology for better production.
  • It helps in building a robust supply chain infrastructure.

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