Apoorva Bajj

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Apoorva Bajj
Marketing Strategy of Acko General Insurance

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Acko Marketing Strategy: Smart Digital Campaigns, Ads & Growth Tactics Explained

Acko is a digital-first, direct-to-consumer insurance company founded in 2016 by Varun Dua, Chief Executive Officer. Acko operates technology and services platforms focusing on delivering exceptional customer experiences. The company is driven by its unwavering commitment to creating superior value propositions for customers and enhancing engagement.  In September 2017, Acko

By Ria Sahni, Apoorva Bajj
Rolls-Royce Marketing Strategy

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Rolls-Royce Marketing Strategy & Advertising Campaigns: Target Market, Promotion & Brand Success

Rolls-Royce, established in 1904, is a British luxury automobile manufacturer renowned for its exceptional cars and esteemed brand image. Each vehicle is meticulously handcrafted by a team of skilled artisans, engineers, and technicians, embodying the pinnacle of opulence and engineering excellence. With a rich history and iconic models, Rolls-Royce has

By Archana Karthikeyan, Apoorva Bajj