GobbleCube Raises $15 million Series A Led by Susquehanna Venture Capital to Scale the World’s First Agentic Growth Operating System for Brands
- Powering 400+ brands across enterprise and D2C segments, including 45 large CPG companies
- Primary use of funds to accelerate Product development, AI capabilities & Global GTM
- Expanding footprint across MENA, LATAM, with plans to enter the US, China, and Southeast Asia
GobbleCube, a state-aware, agentic growth operating system that enables brands to scale profitably across digital marketplaces, has raised $15 million in a Series A round led by Susquehanna Venture Capital, with pro-rata participation from existing investors InfoEdge Ventures and Kae Capital. Kae Capital participated through its Winner’s Fund, which backs high-performing portfolio companies.
Commercially launched in September 2024 by the ex-core team of Blinkit, GobbleCube is headquartered in Gurugram, with teams across Mumbai and Bengaluru. GobbleCube has built an agentic solution to help brands solve complex problems in real time across visibility, performance marketing, supply chain, and strategy.
This need is driven by a fundamental shift in digital commerce. As marketplaces become more distributed and hyperlocal, demand generation and fulfilment are increasingly interlinked, with multiple levers influencing each other in real time. Growth has become inherently state-dependent, where decisions need to be made in coordination across functions. GobbleCube agents address this by bringing these signals into a single operating layer, enabling teams to prioritise and act with greater speed and precision.
Commenting on the fundraise, Manas Gupta, CEO & Co-founder, GobbleCube, said: “Hyperlocal digital commerce is a shift in consumer behaviour that’s inevitable, and leveraging AI to build an operating system is the singularity that will define how brands navigate this new paradigm. That’s exactly why we’ve created GobbleCube, a state-aware OS that adapts to every dimension a brand operates in to win in this paradigm. We’re incredibly excited to have believers like Susquehanna come on board and continued support of KAE Capital, Infoedge Ventures, as we scale this vision globally.”
Since its commercial launch, GobbleCube has hyperscaled, supporting 400+ brands across both enterprise and D2C brands and growing 10X in the last year. The platform is now embedded within the systems of 45 large CPG enterprises, including HUL, Nivea, Tata Consumer Products, ITC, Godrej, Beiersdorf, MTR, L'Oréal, Hershey’s, and many others.
The capital will primarily be used for product development, advancing AI capabilities, and team expansion to strengthen GobbleCube’s global GTM motion. The company will also continue expanding its presence across digital marketplaces, where it already supports 30+ platforms across India, MENA, and LATAM, with plans to expand into the US, China, and Southeast Asia.
Bhavanipratap Rana, Investment Advisor at Susquehanna VC: “As commerce becomes more interconnected and instantaneous, brands need a new level of operational intelligence. GobbleCube’s 'state-aware' operating layer provides exactly that, bridging the gap between marketing and supply chain workflows. The team's exceptional founder-market fit and rapid execution have already made them indispensable to leading brands. We are excited to partner with Manas, Nitesh, and Srikumar as they build the category-defining state aware operating system for modern commerce.”
Muskaan Kapoor