Nestle, PepsiCo and Coca-Cola Face Food Safety Crackdown by Food Authority

The FSSAI has stepped up its enforcement of food safety, sending over 150 notifications to big corporations like Nestle India, PepsiCo, Coca-Cola India, Mondelez, Red Bull and Ferrero for misleading claims, deceptive advertising and labelling violations.

Nestle, PepsiCo and Coca-Cola face food safety crackdown by food authority
Nestle, PepsiCo and Coca-Cola face food safety crackdown by food authority

On August 22nd, the Food Safety and Standards Authority of India (FSSAI) announced that it has sent 150 notifications to suppliers of food. Nestle India, PepsiCo, and Coca-Cola India are among these companies. These notifications have been sent due to deceptive advertising, assertions that are not true, and failure to adhere to labelling requirements.

The FSSAI, India's food safety and standards agency, updated its social media followers on the outcomes of its enforcement actions against prominent businesses over the past several months. False claims, deceptive advertising, and labelling non-compliances resulted in more than 150 notifications being issued, according to FSSAI.

FSSAI Widening its Food Security Lens

In a public statement, the agency named some well-known brands that have been the targets of enforcement efforts. The following companies are part of the list: Abbott India Ltd., Red Bull India, Danone India, Monster Energy India Pvt Ltd., Hell Energy Pvt Ltd., Mondelez India, Coca-Cola India, Diageo, Pernod Ricard, Ferrero India, and Kenvue Inc. The FSSAI has announced that it has prosecuted multiple food business operators (FBOs) in recent months for flagrant breaches of its regulations and laws.

Producers of alcoholic and energy drinks have come under scrutiny from the authorities. To provide more detail on its recent measures, the FSSAI stated that it had confiscated products from numerous enterprises as a result of infractions. Online retailers Amazon and Flipkart have received as many as twelve notifications. "One Amazon warehouse license has also been cancelled," it reported. Many fast food chains, including McDonald's, Costa Coffee, Pizza Hut, Domino's, and KFC, have received more than 30 notifications from the FSSAI. It has put Domino's five licenses on hold. Additionally, some five-star hotels were served with notifications last year. The FSSAI announced earlier this week that, in response to letters it sent out, numerous businesses had begun implementing remedial measures.

Six Companies Rectify Misleading Claims

According to the Food Safety and Standards Authority of India (FSSAI), six businesses have rectified the breach as of August 16th. As a result of the legal letters sent to these companies, they have taken steps such as removing deceptive labels and trademarks. Six food business operators (FBOs) have responded quickly to FSSAI's notices by taking corrective action, according to a social media post by the agency.

In order to guarantee consumer safety and compliance, the FSSAI has announced a variety of steps, including the removal of deceptive label claims and changes to product packaging. According to the FSSAI, Livyor Ventures Pvt Ltd has removed the deceptive "vegan & healthy" claim. The business has responded to the false statements made about their "Livyor Roasted Edamame Beans" product label.